Kenya: Shampoo Market 2025

Shampoo Market Size in Kenya

The Kenyan shampoo market fell slightly to $X in 2022, shrinking by X% against the previous year. In general, the total consumption indicated a notable increase from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption decreased by X% against 2019 indices. Over the period under review, the market hit record highs at $X in 2019; however, from 2020 to 2022, consumption stood at a somewhat lower figure.

Shampoo Production in Kenya

In value terms, shampoo production reduced to $X in 2022 estimated in export price. In general, the total production indicated noticeable growth from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production decreased by X% against 2019 indices. The most prominent rate of growth was recorded in 2013 when the production volume increased by X%. Shampoo production peaked at $X in 2019; however, from 2020 to 2022, production stood at a somewhat lower figure.

Shampoo Exports

Exports from Kenya

Shampoo exports from Kenya fell to X tons in 2022, declining by X% against the year before. Overall, exports continue to indicate a deep reduction. The pace of growth appeared the most rapid in 2013 when exports increased by X%. As a result, the exports reached the peak of X tons. From 2014 to 2022, the growth of the exports failed to regain momentum.

In value terms, shampoo exports totaled $X in 2022. Over the period under review, exports continue to indicate a abrupt slump. The pace of growth appeared the most rapid in 2013 with an increase of X%. As a result, the exports reached the peak of $X. From 2014 to 2022, the growth of the exports remained at a somewhat lower figure.

Exports by Country

Uganda (X tons), Australia (X tons) and Rwanda (X tons) were the main destinations of shampoo exports from Kenya, together accounting for X% of total exports. South Sudan, Ethiopia, Malawi, Zimbabwe, Madagascar, Angola, Tanzania, Djibouti, Burundi and the United Arab Emirates lagged somewhat behind, together accounting for a further X%.

From 2012 to 2022, the biggest increases were recorded for the United Arab Emirates (with a CAGR of X%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for shampoo exported from Kenya were Australia ($X), the United Arab Emirates ($X) and Madagascar ($X), with a combined X% share of total exports.

Among the main countries of destination, the United Arab Emirates, with a CAGR of X%, recorded the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced mixed trend patterns.

Export Prices by Country

In 2022, the average shampoo export price amounted to $X per ton, surging by X% against the previous year. In general, the export price recorded a strong expansion. The most prominent rate of growth was recorded in 2020 an increase of X%. Over the period under review, the average export prices reached the maximum in 2022 and is expected to retain growth in the immediate term.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was the United Arab Emirates ($X per ton), while the average price for exports to Zimbabwe ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the United Arab Emirates (X%), while the prices for the other major destinations experienced more modest paces of growth.

Shampoo Imports

Imports into Kenya

Shampoo imports into Kenya fell to X tons in 2022, with a decrease of X% compared with the year before. Over the period under review, imports, however, saw strong growth. The most prominent rate of growth was recorded in 2018 when imports increased by X%. Imports peaked at X tons in 2019; however, from 2020 to 2022, imports stood at a somewhat lower figure.

In value terms, shampoo imports declined slightly to $X in 2022. Overall, imports, however, showed a notable increase. The growth pace was the most rapid in 2016 with an increase of X% against the previous year. Imports peaked at $X in 2019; however, from 2020 to 2022, imports stood at a somewhat lower figure.

Imports by Country

In 2022, the United Arab Emirates (X tons) constituted the largest supplier of shampoo to Kenya, with a X% share of total imports. Moreover, shampoo imports from the United Arab Emirates exceeded the figures recorded by the second-largest supplier, China (X tons), threefold. The UK (X tons) ranked third in terms of total imports with a X% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from the United Arab Emirates stood at X%. The remaining supplying countries recorded the following average annual rates of imports growth: China (X% per year) and the UK (X% per year).

In value terms, the United Arab Emirates ($X) constituted the largest supplier of shampoos to Kenya, comprising X% of total imports. The second position in the ranking was taken by Egypt ($X), with a X% share of total imports. It was followed by the UK, with a X% share.

From 2012 to 2022, the average annual growth rate of value from the United Arab Emirates stood at X%. The remaining supplying countries recorded the following average annual rates of imports growth: Egypt (X% per year) and the UK (X% per year).

Import Prices by Country

The average shampoo import price stood at $X per ton in 2022, surging by X% against the previous year. In general, the import price, however, continues to indicate a deep slump. The import price peaked at $X per ton in 2012; however, from 2013 to 2022, import prices stood at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was South Africa ($X per ton), while the price for Turkey ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Morocco (X%), while the prices for the other major suppliers experienced mixed trend patterns.

Source: IndexBox Platform

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