Kenya: Soups Market 2024

Soups Market Size in Kenya

In 2021, after two years of decline, there was growth in the Kenyan soups market, when its value increased by 2.2% to $X. In general, the total consumption indicated resilient growth from 2012 to 2021: its value increased at an average annual rate of +5.2% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption decreased by -2.3% against 2018 indices. Over the period under review, the market hit record highs at $X in 2018; however, from 2019 to 2021, consumption stood at a somewhat lower figure.

Soups Production in Kenya

In value terms, soups production stood at $X in 2021 estimated in export price. The total output value increased at an average annual rate of +4.8% from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2014 when the production volume increased by 30% against the previous year. Over the period under review, production hit record highs at $X in 2018; however, from 2019 to 2021, production remained at a lower figure.

Soups Exports

Exports from Kenya

In 2021, the amount of soups and broths exported from Kenya shrank to X tons, waning by -6% against the year before. Over the period under review, exports showed a drastic downturn. The most prominent rate of growth was recorded in 2019 when exports increased by 1.1% against the previous year. The exports peaked at X tons in 2012; however, from 2013 to 2021, the exports remained at a lower figure.

In value terms, soups exports shrank significantly to $X in 2021. In general, exports showed a drastic downturn. The smallest decline of -9.5% was in 2015. The exports peaked at $X in 2012; however, from 2013 to 2021, the exports remained at a lower figure.

Exports by Country

Rwanda (X tons) was the main destination for soups exports from Kenya, with a 99% share of total exports. It was followed by Burundi (X kg), with a 0.7% share of total exports.

From 2012 to 2021, the average annual growth rate of volume to Rwanda totaled -2.1%.

In value terms, Rwanda ($X) emerged as the key foreign market for soups and broths exports from Kenya, comprising 97% of total exports. The second position in the ranking was taken by Burundi ($X), with a 1.1% share of total exports.

From 2012 to 2021, the average annual growth rate of value to Rwanda totaled -7.2%.

Export Prices by Country

The average soups export price stood at $X per ton in 2021, falling by -12.8% against the previous year. In general, the export price showed a perceptible slump. The growth pace was the most rapid in 2014 when the average export price increased by 24% against the previous year. As a result, the export price reached the peak level of $X per ton. From 2015 to 2021, the average export prices remained at a lower figure.

There were significant differences in the average prices for the major overseas markets. In 2021, amid the top suppliers, the country with the highest price was Burundi ($X per ton), while the average price for exports to Rwanda stood at $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Malawi (+15.6%), while the prices for the other major destinations experienced more modest paces of growth.

Soups Imports

Imports into Kenya

In 2021, purchases abroad of soups and broths increased by 24% to X tons, rising for the third consecutive year after two years of decline. Over the period under review, imports continue to indicate strong growth. The most prominent rate of growth was recorded in 2013 with an increase of 55%. Over the period under review, imports hit record highs in 2021 and are likely to see steady growth in years to come.

In value terms, soups imports surged to $X in 2021. In general, imports recorded resilient growth. The most prominent rate of growth was recorded in 2015 with an increase of 58% against the previous year. Over the period under review, imports hit record highs in 2021 and are expected to retain growth in years to come.

Imports by Country

In 2021, Spain (X tons) constituted the largest supplier of soups to Kenya, with a 35% share of total imports. Moreover, soups imports from Spain exceeded the figures recorded by the second-largest supplier, South Africa (X tons), fourfold. Turkey (X tons) ranked third in terms of total imports with an 8.2% share.

From 2012 to 2021, the average annual growth rate of volume from Spain stood at +14.7%. The remaining supplying countries recorded the following average annual rates of imports growth: South Africa (+5.6% per year) and Turkey (+48.1% per year).

In value terms, Spain ($X) constituted the largest supplier of soups and broths to Kenya, comprising 35% of total imports. The second position in the ranking was held by the UK ($X), with an 8.5% share of total imports. It was followed by South Africa, with a 7.5% share.

From 2012 to 2021, the average annual rate of growth in terms of value from Spain stood at +15.3%. The remaining supplying countries recorded the following average annual rates of imports growth: the UK (+37.6% per year) and South Africa (-0.0% per year).

Import Prices by Country

In 2021, the average soups import price amounted to $X per ton, with an increase of 1.7% against the previous year. In general, the import price, however, continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 an increase of 19%. As a result, import price reached the peak level of $X per ton. From 2019 to 2021, the average import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2021, amid the top importers, the country with the highest price was the UK ($X per ton), while the price for Turkey ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the United States (+12.3%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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