Kenya: Grape Wine Spirits Market 2024

Grape Wine Spirits Exports

Exports from Kenya

In 2022, the amount of spirits obtained from distilled grape wine or grape marc exported from Kenya declined rapidly to X litres, reducing by -25.6% compared with the previous year. Over the period under review, exports, however, continue to indicate significant growth. The growth pace was the most rapid in 2013 with an increase of 3,687% against the previous year. As a result, the exports reached the peak of X litres. From 2014 to 2022, the growth of the exports remained at a somewhat lower figure.

In value terms, grape wine spirits exports dropped rapidly to $X in 2022. Overall, exports, however, recorded a significant increase. The most prominent rate of growth was recorded in 2015 when exports increased by 5,305% against the previous year. The exports peaked at $X in 2013; however, from 2014 to 2022, the exports remained at a lower figure.

Exports by Country

Tanzania (X litres), Uganda (X litres) and Democratic Republic of the Congo (X litres) were the main destinations of grape wine spirits exports from Kenya, with a combined 95% share of total exports.

From 2012 to 2022, the biggest increases were recorded for Uganda (with a CAGR of +63.5%), while shipments for the other leaders experienced mixed trend patterns.

In value terms, Uganda ($X), Tanzania ($X) and Democratic Republic of the Congo ($X) were the largest markets for grape wine spirits exported from Kenya worldwide, with a combined 65% share of total exports.

Uganda, with a CAGR of +61.3%, saw the highest growth rate of the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced mixed trend patterns.

Export Prices by Country

The average grape wine spirits export price stood at $X per litre in 2022, picking up by 4.3% against the previous year. In general, export price indicated a temperate expansion from 2012 to 2022: its price increased at an average annual rate of +3.5% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, grape wine spirits export price decreased by -31.7% against 2016 indices. The most prominent rate of growth was recorded in 2015 an increase of 66% against the previous year. The export price peaked at $X per litre in 2016; however, from 2017 to 2022, the export prices failed to regain momentum.

There were significant differences in the average prices for the major export markets. In 2022, amid the top suppliers, the country with the highest price was Democratic Republic of the Congo ($X per litre), while the average price for exports to Tanzania ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Tanzania (+9.7%), while the prices for the other major destinations experienced mixed trend patterns.

Grape Wine Spirits Imports

Imports into Kenya

In 2022, grape wine spirits imports into Kenya fell modestly to X litres, which is down by -1.9% against the previous year. Over the period under review, total imports indicated pronounced growth from 2012 to 2022: its volume increased at an average annual rate of +4.9% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports decreased by -5.3% against 2019 indices. The pace of growth was the most pronounced in 2019 when imports increased by 72%. As a result, imports attained the peak of X litres. From 2020 to 2022, the growth of imports failed to regain momentum.

In value terms, grape wine spirits imports reduced to $X in 2022. In general, imports, however, enjoyed a remarkable increase. The growth pace was the most rapid in 2019 when imports increased by 80%. Over the period under review, imports hit record highs at $X in 2021, and then fell in the following year.

Imports by Country

France (X litres), South Africa (X litres) and Ukraine (X litres) were the main suppliers of grape wine spirits imports to Kenya, with a combined 79% share of total imports.

From 2012 to 2022, the biggest increases were recorded for Ukraine (with a CAGR of +559.5%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, France ($X) constituted the largest supplier of spirits obtained from distilled grape wine or grape marc to Kenya, comprising 66% of total imports. The second position in the ranking was held by South Africa ($X), with a 15% share of total imports. It was followed by Belgium, with a 4% share.

From 2012 to 2022, the average annual rate of growth in terms of value from France stood at +35.3%. The remaining supplying countries recorded the following average annual rates of imports growth: South Africa (-3.1% per year) and Belgium (-3.1% per year).

Import Prices by Country

In 2022, the average grape wine spirits import price amounted to $X per litre, dropping by -12.2% against the previous year. Over the last decade, it increased at an average annual rate of +1.7%. The pace of growth appeared the most rapid in 2021 when the average import price increased by 30% against the previous year. As a result, import price reached the peak level of $X per litre, and then declined in the following year.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was the United Arab Emirates ($X per litre), while the price for India ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Ukraine (+51.4%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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