Kenya: Vanilla Market 2024

Vanilla Market Size in Kenya

The Kenyan vanilla market dropped modestly to $X in 2022, remaining stable against the previous year. Over the period under review, consumption, however, continues to indicate strong growth. Over the period under review, the market attained the maximum level at $X in 2018; however, from 2019 to 2022, consumption remained at a lower figure.

Vanilla Production in Kenya

In value terms, vanilla production declined slightly to $X in 2022 estimated in export price. In general, production, however, recorded a prominent expansion. The pace of growth appeared the most rapid in 2017 with an increase of 54%. Over the period under review, production reached the maximum level at $X in 2018; however, from 2019 to 2022, production remained at a lower figure.

The average yield of vanilla in Kenya totaled less than X kg per ha in 2022, therefore, remained relatively stable against 2021 figures. Overall, the yield showed a relatively flat trend pattern. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.

The vanilla harvested area in Kenya was estimated at less than X ha in 2022, standing approx. at 2021 figures. Overall, the harvested area continues to indicate a relatively flat trend pattern.

Vanilla Exports

Exports from Kenya

In 2022, the amount of vanilla exported from Kenya contracted to X tons, which is down by -2.9% against the year before. In general, exports, however, recorded significant growth. The most prominent rate of growth was recorded in 2019 when exports increased by 193%. The exports peaked at X tons in 2016; however, from 2017 to 2022, the exports failed to regain momentum.

In value terms, vanilla exports surged to $X in 2022. Over the period under review, exports, however, saw a significant expansion. The most prominent rate of growth was recorded in 2020 with an increase of 176%. As a result, the exports reached the peak of $X. From 2021 to 2022, the growth of the exports failed to regain momentum.

Exports by Country

Uganda (X kg) was the main destination for vanilla exports from Kenya, with a 74% share of total exports. Moreover, vanilla exports to Uganda exceeded the volume sent to the second major destination, Rwanda (X kg), sixfold. The third position in this ranking was held by Germany (X kg), with a 5.6% share.

From 2013 to 2022, the average annual rate of growth in terms of volume to Uganda stood at +49.1%. Exports to the other major destinations recorded the following average annual rates of exports growth: Rwanda (+70.2% per year) and Germany (0.0% per year).

In value terms, the largest markets for vanilla exported from Kenya were Germany ($X), France ($X) and Democratic Republic of the Congo ($X), with a combined 69% share of total exports. The Netherlands, Rwanda and Uganda lagged somewhat behind, together accounting for a further 24%.

Rwanda, with a CAGR of +122.2%, saw the highest rates of growth with regard to the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average vanilla export price amounted to $X per ton, increasing by 27% against the previous year. Over the period under review, the export price posted a significant increase. The most prominent rate of growth was recorded in 2017 when the average export price increased by 410% against the previous year. Over the period under review, the average export prices hit record highs at $X per ton in 2020; however, from 2021 to 2022, the export prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was the Netherlands ($X per ton), while the average price for exports to Uganda ($X per ton) was amongst the lowest.

From 2013 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Rwanda (+38.3%), while the prices for the other major destinations experienced more modest paces of growth.

Vanilla Imports

Imports into Kenya

In 2022, after two years of growth, there was significant decline in purchases abroad of vanilla, when their volume decreased by -5% to X kg. In general, imports recorded a slight slump. The pace of growth appeared the most rapid in 2018 with an increase of 245%. Imports peaked at X tons in 2016; however, from 2017 to 2022, imports remained at a lower figure.

In value terms, vanilla imports totaled $X in 2022. Overall, imports, however, enjoyed resilient growth. The pace of growth appeared the most rapid in 2018 when imports increased by 84% against the previous year. Over the period under review, imports hit record highs at $X in 2016; however, from 2017 to 2022, imports remained at a lower figure.

Imports by Country

The United Arab Emirates (X kg), Uganda (X kg) and South Africa (X kg) were the main suppliers of vanilla imports to Kenya, with a combined 88% share of total imports. Madagascar and India lagged somewhat behind, together accounting for a further 12%.

From 2013 to 2022, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Madagascar (with a CAGR of +10.1%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Uganda ($X) constituted the largest supplier of vanilla to Kenya, comprising 76% of total imports. The second position in the ranking was taken by Madagascar ($X), with an 8.2% share of total imports. It was followed by the United Arab Emirates, with a 4.1% share.

From 2013 to 2022, the average annual growth rate of value from Uganda amounted to +22.9%. The remaining supplying countries recorded the following average annual rates of imports growth: Madagascar (+1.4% per year) and the United Arab Emirates (+4.3% per year).

Import Prices by Country

In 2022, the average vanilla import price amounted to $X per ton, increasing by 5.7% against the previous year. In general, the import price continues to indicate a buoyant expansion. The growth pace was the most rapid in 2019 when the average import price increased by 7.5%. Over the period under review, average import prices hit record highs at $X per ton in 2016; however, from 2017 to 2022, import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was India ($X per ton), while the price for South Africa ($X per ton) was amongst the lowest.

From 2013 to 2022, the most notable rate of growth in terms of prices was attained by India (+43.7%), while the prices for the other major suppliers experienced mixed trend patterns.

Source: IndexBox Platform

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