Report Update Feb 1, 2025

Kenya - Mobile Phones - Market Analysis, Forecast, Size, Trends and Insights

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Kenya: Mobile Phone Market 2025

Mobile Phone Market Size in Kenya

After two years of growth, the Kenyan mobile phone market decreased by -30% to $X in 2022. Overall, consumption, however, showed perceptible growth. Over the period under review, the market hit record highs at $X in 2021, and then contracted remarkably in the following year.

Mobile Phone Exports

Exports from Kenya

In 2022, after four years of decline, there was significant growth in overseas shipments of mobile phones, when their volume increased by 7.9% to X units. In general, exports, however, recorded a sharp decrease. The most prominent rate of growth was recorded in 2013 with an increase of 107%. As a result, the exports reached the peak of X units. From 2014 to 2022, the growth of the exports failed to regain momentum.

In value terms, mobile phone exports fell rapidly to $X in 2022. Overall, exports, however, showed a precipitous contraction. The growth pace was the most rapid in 2019 with an increase of 105% against the previous year. The exports peaked at $X in 2013; however, from 2014 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

Hong Kong SAR (X units) was the main destination for mobile phone exports from Kenya, accounting for a 91% share of total exports. It was followed by the UK (X units), with a 2% share of total exports. The third position in this ranking was taken by Tanzania (X units), with a 1.9% share.

From 2012 to 2022, the average annual growth rate of volume to Hong Kong SAR amounted to -10.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: the UK (-1.4% per year) and Tanzania (-46.2% per year).

In value terms, the largest markets for mobile phone exported from Kenya were the UK ($X), Hong Kong SAR ($X) and Tanzania ($X), with a combined 83% share of total exports.

In terms of the main countries of destination, the UK, with a CAGR of +30.8%, saw the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced a decline.

Export Prices by Country

The average mobile phone export price stood at $X per unit in 2022, waning by -35.6% against the previous year. In general, the export price, however, continues to indicate a strong increase. The most prominent rate of growth was recorded in 2019 an increase of 156% against the previous year. Over the period under review, the average export prices hit record highs at $X per unit in 2021, and then shrank notably in the following year.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was the UK ($X per unit), while the average price for exports to Hong Kong SAR ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Uganda (+34.3%), while the prices for the other major destinations experienced more modest paces of growth.

Mobile Phone Imports

Imports into Kenya

In 2022, the amount of mobile phones imported into Kenya fell to X units, shrinking by -9.7% compared with the previous year. In general, imports, however, recorded a modest increase. The most prominent rate of growth was recorded in 2020 with an increase of 264% against the previous year. As a result, imports attained the peak of X units. From 2021 to 2022, the growth of imports remained at a lower figure.

In value terms, mobile phone imports declined significantly to $X in 2022. Overall, imports, however, continue to indicate a resilient increase. The most prominent rate of growth was recorded in 2020 when imports increased by 413% against the previous year. Imports peaked at $X in 2021, and then fell remarkably in the following year.

Imports by Country

In 2022, China (X units) constituted the largest mobile phone supplier to Kenya, with a 73% share of total imports. Moreover, mobile phone imports from China exceeded the figures recorded by the second-largest supplier, Hong Kong SAR (X units), threefold.

From 2012 to 2022, the average annual growth rate of volume from China amounted to +23.3%.

In value terms, China ($X) constituted the largest supplier of mobile phones to Kenya, comprising 69% of total imports. The second position in the ranking was held by Hong Kong SAR ($X), with a 31% share of total imports.

From 2012 to 2022, the average annual growth rate of value from China totaled +23.9%.

Import Prices by Country

The average mobile phone import price stood at $X per unit in 2022, declining by -46.9% against the previous year. In general, the import price, however, saw a prominent expansion. The growth pace was the most rapid in 2017 when the average import price increased by 87% against the previous year. As a result, import price reached the peak level of $X per unit. From 2018 to 2022, the average import prices failed to regain momentum.

Average prices varied noticeably amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Hong Kong SAR ($X per unit), while the price for China stood at $X per unit.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by India (+22.1%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for mobile phones in the world?

The countries with the highest volumes of in 2021 were China, the United States and India, together accounting for 42% of global consumption. The United Arab Emirates, Russia, Hong Kong SAR, Brazil, Japan, Indonesia, Mexico, Ethiopia and Thailand lagged somewhat behind, together accounting for a further 27%.

What are the largest producers of mobile phones in the world?

China constituted the country with the largest volume of mobile phone production, comprising approx. 57% of total volume. Moreover, mobile phone production in China exceeded the figures recorded by the second-largest producer, India, sixfold. Vietnam ranked third in terms of total production with an 8.2% share.

What are the leading suppliers of mobile phones to Kenya?

In value terms, Hong Kong SAR, the United Arab Emirates and China constituted the largest mobile phone suppliers to Kenya, together accounting for 92% of total imports.

What are the leading importers of mobile phones from Kenya?

In value terms, Nigeria emerged as the key foreign market for mobile phone exports from Kenya, comprising 55% of total exports. The second position in the ranking was occupied by Rwanda, with a 15% share of total exports. It was followed by Tanzania, with an 8.1% share.

What is the average export price for mobile phones in Kenya?

The average mobile phone export price stood at $593,420 per ton in 2021, surging by 30% against the previous year.

What is the average import price for mobile phones in Kenya?

In 2021, the average mobile phone import price amounted to $125,560 per ton, jumping by 51% against the previous year.

This report provides an in-depth analysis of the mobile phone market in Kenya. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

Prodcom 26302200 - Telephones for cellular networks or for other wireless networks

Country coverage:

Kenya

Data coverage:

Market volume and value
Per Capita consumption
Forecast of the market dynamics in the medium term
Trade (exports and imports) in Kenya
Export and import prices
Market trends, drivers and restraints
Key market players and their profiles

Reasons to buy this report:

Take advantage of the latest data
Find deeper insights into current market developments
Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

How to diversify your business and benefit from new market opportunities
How to load your idle production capacity
How to boost your sales on overseas markets
How to increase your profit margins
How to make your supply chain more sustainable
How to reduce your production and supply chain costs
How to outsource production to other countries
How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business
1. REPORT DESCRIPTION
2. RESEARCH METHODOLOGY AND AI PLATFORM
3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
4. GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance
1. KEY FINDINGS
2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects
1. MARKET SIZE
2. MARKET STRUCTURE
3. TRADE BALANCE
4. PER CAPITA CONSUMPTION
5. MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO
1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
2. BEST-SELLING PRODUCTS
3. MOST CONSUMED PRODUCT
4. MOST TRADED PRODUCT
5. MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO
1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
2. TOP PRODUCING COUNTRIES
3. TOP EXPORTING COUNTRIES
4. LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO
1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
2. TOP CONSUMING MARKETS
3. UNSATURATED MARKETS
4. TOP IMPORTING MARKETS
5. MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry
1. PRODUCTION VOLUME AND VALUE
8. IMPORTS
The Largest Import Supplying Countries
1. IMPORTS FROM 2012–2024
2. IMPORTS BY COUNTRY
3. IMPORT PRICES BY COUNTRY
9. EXPORTS
The Largest Destinations for Exports
1. EXPORTS FROM 2012–2024
2. EXPORTS BY COUNTRY
3. EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO
LIST OF TABLES
1. Key Findings In 2024
2. Market Volume, In Physical Terms, 2012–2024
3. Market Value, 2012–2024
4. Per Capita Consumption In 2012-2024
5. Imports, In Physical Terms, By Country, 2012–2024
6. Imports, In Value Terms, By Country, 2012–2024
7. Import Prices, By Country Of Origin, 2012–2024
8. Exports, In Physical Terms, By Country, 2012–2024
9. Exports, In Value Terms, By Country, 2012–2024
10. Export Prices, By Country Of Destination, 2012–2024
LIST OF FIGURES
1. Market Volume, In Physical Terms, 2012–2024
2. Market Value, 2012–2024
3. Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2024
4. Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2024
5. Trade Balance, In Physical Terms, 2012-2024
6. Trade Balance, In Value Terms, 2012-2024
7. Per Capita Consumption, 2012-2024
8. Market Volume Forecast to 2030
9. Market Value Forecast to 2030
10. Products: Market Size And Growth, By Type
11. Products: Average Per Capita Consumption, By Type
12. Products: Exports And Growth, By Type
13. Products: Export Prices And Growth, By Type
14. Production Volume And Growth
15. Exports And Growth
16. Export Prices And Growth
17. Market Size And Growth
18. Per Capita Consumption
19. Imports And Growth
20. Import Prices
21. Production, In Physical Terms, 2012–2024
22. Production, In Value Terms, 2012–2024
23. Imports, In Physical Terms, 2012–2024
24. Imports, In Value Terms, 2012–2024
25. Imports, In Physical Terms, By Country, 2024
26. Imports, In Physical Terms, By Country, 2012–2024
27. Imports, In Value Terms, By Country, 2012–2024
28. Import Prices, By Country Of Origin, 2012–2024
29. Exports, In Physical Terms, 2012–2024
30. Exports, In Value Terms, 2012–2024
31. Exports, In Physical Terms, By Country, 2024
32. Exports, In Physical Terms, By Country, 2012–2024
33. Exports, In Value Terms, By Country, 2012–2024
34. Export Prices, By Country Of Destination, 2012–2024