Kuwait: Market for Beauty, Make-Up And Skin Care Preparations 2025

Market Size for Beauty, Make-Up And Skin Care Preparations in Kuwait

The Kuwaiti market for beauty, make-up and skin care preparations reduced modestly to $X in 2022, stabilizing at the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, consumption, however, saw resilient growth. Over the period under review, the market attained the peak level at $X in 2019; however, from 2020 to 2022, consumption stood at a somewhat lower figure.

Exports of Beauty, Make-Up And Skin Care Preparations

Exports from Kuwait

In 2022, shipments abroad of beauty, make-up and skin care preparations decreased by -24.9% to X tons for the first time since 2019, thus ending a two-year rising trend. In general, exports, however, posted resilient growth. The most prominent rate of growth was recorded in 2014 with an increase of 555% against the previous year. The exports peaked at X tons in 2017; however, from 2018 to 2022, the exports remained at a lower figure.

In value terms, exports of beauty, make-up and skin care preparations fell sharply to $X in 2022. Overall, exports, however, continue to indicate a significant expansion. The pace of growth appeared the most rapid in 2014 with an increase of 346%. Over the period under review, the exports of reached the maximum at $X in 2021, and then contracted significantly in the following year.

Exports by Country

Saudi Arabia (X tons) was the main destination for exports of beauty, make-up and skin care preparations from Kuwait, with a 75% share of total exports. Moreover, exports of beauty, make-up and skin care preparations to Saudi Arabia exceeded the volume sent to the second major destination, the United Arab Emirates (X tons), sixfold. Oman (X tons) ranked third in terms of total exports with a 4.7% share.

From 2012 to 2022, the average annual growth rate of volume to Saudi Arabia stood at +16.6%. Exports to the other major destinations recorded the following average annual rates of exports growth: the United Arab Emirates (+3.3% per year) and Oman (+12.5% per year).

In value terms, the largest markets for beauty, make-up and skin care preparations exported from Kuwait were Saudi Arabia ($X), the United Arab Emirates ($X) and Oman ($X), with a combined 92% share of total exports.

Saudi Arabia, with a CAGR of +32.2%, recorded the highest growth rate of the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average export price for beauty, make-up and skin care preparations amounted to $X per ton, rising by 2.6% against the previous year. In general, the export price continues to indicate a strong expansion. The growth pace was the most rapid in 2021 when the average export price increased by 58% against the previous year. The export price peaked in 2022 and is expected to retain growth in years to come.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was the United Arab Emirates ($X per ton), while the average price for exports to Oman ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the United Arab Emirates (+17.5%), while the prices for the other major destinations experienced mixed trend patterns.

Imports of Beauty, Make-Up And Skin Care Preparations

Imports into Kuwait

In 2022, purchases abroad of beauty, make-up and skin care preparations decreased by -1% to X tons, falling for the fourth year in a row after two years of growth. Overall, imports, however, posted temperate growth. The pace of growth was the most pronounced in 2017 with an increase of 179%. Imports peaked at X tons in 2018; however, from 2019 to 2022, imports stood at a somewhat lower figure.

In value terms, imports of beauty, make-up and skin care preparations contracted slightly to $X in 2022. In general, imports, however, continue to indicate a buoyant increase. The most prominent rate of growth was recorded in 2017 with an increase of 164% against the previous year. Imports peaked at $X in 2021, and then dropped slightly in the following year.

Imports by Country

In 2022, the United Arab Emirates (X tons) constituted the largest beauty, make-up and skin care preparations supplier to Kuwait, accounting for a 28% share of total imports. Moreover, imports of beauty, make-up and skin care preparations from the United Arab Emirates exceeded the figures recorded by the second-largest supplier, France (X tons), threefold. The third position in this ranking was taken by the Philippines (X tons), with a 7.2% share.

From 2012 to 2022, the average annual growth rate of volume from the United Arab Emirates was relatively modest. The remaining supplying countries recorded the following average annual rates of imports growth: France (+4.6% per year) and the Philippines (+23.6% per year).

In value terms, the largest beauty, make-up and skin care preparations suppliers to Kuwait were France ($X), the United Arab Emirates ($X) and South Korea ($X), with a combined 48% share of total imports.

South Korea, with a CAGR of +48.7%, saw the highest growth rate of the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average import price for beauty, make-up and skin care preparations amounted to $X per ton, shrinking by -1.7% against the previous year. Over the period under review, the import price, however, continues to indicate a strong expansion. The pace of growth appeared the most rapid in 2020 when the average import price increased by 71% against the previous year. The import price peaked at $X per ton in 2021, and then contracted modestly in the following year.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was France ($X per ton), while the price for the Philippines ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Lebanon (+13.4%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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