Latvia: Market for Calendars And Trade Advertising Material 2024

Market Size for Calendars And Trade Advertising Material in Latvia

In 2022, the Latvian market for calendars and trade advertising material increased by 80% to $X for the first time since 2014, thus ending a seven-year declining trend. In general, consumption, however, showed a abrupt downturn. As a result, consumption reached the peak level of $X. From 2015 to 2022, the growth of the market remained at a lower figure.

Production of Calendars And Trade Advertising Material in Latvia

In value terms, calendars and trade advertising material production fell to $X in 2022 estimated in export price. Over the period under review, production faced a abrupt slump. The pace of growth appeared the most rapid in 2014 when the production volume increased by 116%. As a result, production reached the peak level of $X. From 2015 to 2022, production growth remained at a lower figure.

Exports of Calendars And Trade Advertising Material

Exports from Latvia

Calendars and trade advertising material exports from Latvia fell sharply to X tons in 2022, which is down by -15.7% compared with the year before. Overall, exports, however, continue to indicate a resilient increase. The pace of growth was the most pronounced in 2014 with an increase of 129% against the previous year. Over the period under review, the exports hit record highs at X tons in 2015; however, from 2016 to 2022, the exports remained at a lower figure.

In value terms, calendars and trade advertising material exports shrank to $X in 2022. Over the period under review, exports, however, recorded a resilient increase. The pace of growth was the most pronounced in 2014 with an increase of 118%. Over the period under review, the exports attained the peak figure at $X in 2021, and then declined in the following year.

Exports by Country

Norway (X tons), Germany (X tons) and Sweden (X tons) were the main destinations of calendars and trade advertising material exports from Latvia, together accounting for 71% of total exports.

From 2012 to 2022, the biggest increases were recorded for Germany (with a CAGR of +25.8%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for calendars and trade advertising material exported from Latvia were Norway ($X), Denmark ($X) and Sweden ($X), with a combined 58% share of total exports.

Norway, with a CAGR of +26.4%, recorded the highest rates of growth with regard to the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average export price for calendars and trade advertising material amounted to $X per ton, picking up by 5.9% against the previous year. Overall, export price indicated tangible growth from 2012 to 2022: its price increased at an average annual rate of +2.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, calendars and trade advertising material export price increased by +162.5% against 2016 indices. The pace of growth appeared the most rapid in 2017 when the average export price increased by 43%. The export price peaked in 2022 and is likely to see steady growth in years to come.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Denmark ($X per ton), while the average price for exports to Germany ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Denmark (+8.1%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Calendars And Trade Advertising Material

Imports into Latvia

After two years of decline, supplies from abroad of calendars and trade advertising material increased by 12% to X tons in 2022. Over the period under review, imports showed a remarkable increase. The most prominent rate of growth was recorded in 2016 with an increase of 99% against the previous year. Imports peaked at X tons in 2019; however, from 2020 to 2022, imports failed to regain momentum.

In value terms, calendars and trade advertising material imports expanded sharply to $X in 2022. In general, total imports indicated a strong expansion from 2012 to 2022: its value increased at an average annual rate of +5.6% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +22.2% against 2020 indices. The growth pace was the most rapid in 2016 with an increase of 58% against the previous year. Imports peaked in 2022 and are expected to retain growth in years to come.

Imports by Country

Poland (X tons), Estonia (X tons) and Lithuania (X tons) were the main suppliers of calendars and trade advertising material imports to Latvia, with a combined 91% share of total imports.

From 2012 to 2022, the biggest increases were recorded for Estonia (with a CAGR of +57.4%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the largest calendars and trade advertising material suppliers to Latvia were Poland ($X), Estonia ($X) and the Netherlands ($X), together accounting for 71% of total imports.

Estonia, with a CAGR of +26.5%, recorded the highest growth rate of the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average import price for calendars and trade advertising material stood at $X per ton in 2022, reducing by -2.2% against the previous year. Over the period under review, the import price continues to indicate a pronounced slump. The growth pace was the most rapid in 2021 an increase of 48% against the previous year. Over the period under review, average import prices reached the maximum at $X per ton in 2013; however, from 2014 to 2022, import prices failed to regain momentum.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Finland ($X per ton), while the price for Estonia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Finland (+16.8%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform