Libya: Sugary Soft Drink Market 2024

Sugary Soft Drink Market Size in Libya

After two years of growth, the Libyan sugary soft drink market decreased by -1.3% to $X in 2022. Over the period under review, consumption, however, recorded a deep setback. As a result, consumption reached the peak level of $X. From 2016 to 2022, the growth of the market remained at a lower figure.

Sugary Soft Drink Production in Libya

In value terms, sugary soft drink production rose to $X in 2022 estimated in export price. Over the period under review, production, however, recorded a drastic downturn. The most prominent rate of growth was recorded in 2015 with an increase of 33% against the previous year. As a result, production attained the peak level of $X. From 2016 to 2022, production growth remained at a somewhat lower figure.

Sugary Soft Drink Exports

Exports from Libya

In 2022, overseas shipments of sugary soft drinks increased by 78% to X litres for the first time since 2015, thus ending a six-year declining trend. Overall, exports, however, continue to indicate a sharp descent. The pace of growth was the most pronounced in 2015 when exports increased by 185% against the previous year. As a result, the exports attained the peak of X litres. From 2016 to 2022, the growth of the exports remained at a somewhat lower figure.

In value terms, sugary soft drink exports surged to $X in 2022. Over the period under review, exports, however, showed a precipitous curtailment. The most prominent rate of growth was recorded in 2013 with an increase of 145%. The exports peaked at $X in 2015; however, from 2016 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

Turkey (X litres) was the main destination for sugary soft drink exports from Libya, with a 69% share of total exports. Moreover, sugary soft drink exports to Turkey exceeded the volume sent to the second major destination, Switzerland (X litres), twofold. The third position in this ranking was taken by Ireland (X litres), with a 1.9% share.

From 2012 to 2022, the average annual growth rate of volume to Turkey totaled -19.7%. Exports to the other major destinations recorded the following average annual rates of exports growth: Switzerland (0.0% per year) and Ireland (-19.7% per year).

In value terms, Switzerland ($X), Turkey ($X) and Ireland ($X) constituted the largest markets for sugary soft drink exported from Libya worldwide, with a combined 96% share of total exports.

Among the main countries of destination, Switzerland, with a CAGR of 0.0%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced a decline.

Export Prices by Country

The average sugary soft drink export price stood at $X per litre in 2022, surging by 11% against the previous year. Overall, the export price, however, recorded a pronounced slump. The pace of growth was the most pronounced in 2017 when the average export price increased by 131%. The export price peaked at $X per litre in 2019; however, from 2020 to 2022, the export prices failed to regain momentum.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Switzerland ($X per litre), while the average price for exports to Turkey ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Germany (+4.1%), while the prices for the other major destinations experienced more modest paces of growth.

Sugary Soft Drink Imports

Imports into Libya

In 2022, approx. X litres of sugary soft drinks were imported into Libya; declining by -26% on 2021. Over the period under review, imports, however, saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2021 when imports increased by 98% against the previous year. As a result, imports reached the peak of X litres, and then fell sharply in the following year.

In value terms, sugary soft drink imports fell dramatically to $X in 2022. In general, imports, however, saw a slight increase. The pace of growth appeared the most rapid in 2021 when imports increased by 62%. As a result, imports reached the peak of $X, and then contracted significantly in the following year.

Imports by Country

Turkey (X litres), Lebanon (X litres) and Saudi Arabia (X litres) were the main suppliers of sugary soft drink imports to Libya, together accounting for 49% of total imports. The United Arab Emirates, Serbia, Austria, Germany, Oman, Egypt and Greece lagged somewhat behind, together accounting for a further 44%.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Serbia (with a CAGR of +44.5%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Turkey ($X), Lebanon ($X) and Saudi Arabia ($X) constituted the largest sugary soft drink suppliers to Libya, together accounting for 48% of total imports. Serbia, the United Arab Emirates, Austria, Germany, Oman, Egypt and Greece lagged somewhat behind, together accounting for a further 43%.

Among the main suppliers, Serbia, with a CAGR of +44.9%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average sugary soft drink import price stood at $X per litre in 2022, growing by 9.2% against the previous year. Over the period under review, the import price recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2014 an increase of 16% against the previous year. As a result, import price attained the peak level of $X per litre. From 2015 to 2022, the average import prices remained at a somewhat lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Austria ($X per litre), while the price for Greece ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Oman (+6.4%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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