Malaysia: Hair Curler Market 2025

Hair Curler Market Size in Malaysia

The Malaysian hair curler market soared to $X in 2022, surging by 145% against the previous year. In general, consumption showed a significant expansion. Hair curler consumption peaked in 2022 and is likely to see gradual growth in years to come.

Hair Curler Production in Malaysia

In value terms, hair curler production rose modestly to $X in 2022 estimated in export price. Overall, production enjoyed significant growth. The pace of growth appeared the most rapid in 2019 with an increase of 450% against the previous year. Over the period under review, production hit record highs at $X in 2020; however, from 2021 to 2022, production stood at a somewhat lower figure.

Hair Curler Exports

Exports from Malaysia

In 2022, overseas shipments of hair curlers and curling tongs decreased by -22.4% to X units, falling for the second consecutive year after five years of growth. In general, exports, however, posted significant growth. The pace of growth was the most pronounced in 2018 when exports increased by 8,957% against the previous year. Over the period under review, the exports attained the peak figure at X units in 2020; however, from 2021 to 2022, the exports stood at a somewhat lower figure.

In value terms, hair curler exports totaled $X in 2022. Over the period under review, exports, however, enjoyed a significant increase. The pace of growth appeared the most rapid in 2018 when exports increased by 13,124% against the previous year. The exports peaked at $X in 2020; however, from 2021 to 2022, the exports remained at a lower figure.

Exports by Country

South Korea (X units) was the main destination for hair curler exports from Malaysia, with a 48% share of total exports. Moreover, hair curler exports to South Korea exceeded the volume sent to the second major destination, Germany (X units), twofold. Japan (X units) ranked third in terms of total exports with a 5.1% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to South Korea amounted to +234.7%. Exports to the other major destinations recorded the following average annual rates of exports growth: Germany (+130.1% per year) and Japan (+378.9% per year).

In value terms, South Korea ($X), China ($X) and Singapore ($X) constituted the largest markets for hair curler exported from Malaysia worldwide, together comprising 47% of total exports. Germany, Australia, the United States, Japan, Poland, the Netherlands, Ireland, the UK and Finland lagged somewhat behind, together accounting for a further 30%.

Poland, with a CAGR of +602.1%, saw the highest growth rate of the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average hair curler export price stood at $X per unit in 2022, increasing by 29% against the previous year. Over the period under review, the export price continues to indicate a strong increase. The pace of growth was the most pronounced in 2015 when the average export price increased by 51% against the previous year. Over the period under review, the average export prices hit record highs in 2022 and is expected to retain growth in years to come.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was China ($X per unit), while the average price for exports to Ireland ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the United States (+64.3%), while the prices for the other major destinations experienced more modest paces of growth.

Hair Curler Imports

Imports into Malaysia

After two years of growth, purchases abroad of hair curlers and curling tongs decreased by -13.5% to X units in 2022. Overall, imports, however, continue to indicate a remarkable increase. The growth pace was the most rapid in 2013 when imports increased by 222%. Over the period under review, imports attained the maximum at X units in 2021, and then dropped in the following year.

In value terms, hair curler imports shrank to $X in 2022. Over the period under review, imports, however, posted a resilient expansion. The pace of growth was the most pronounced in 2013 when imports increased by 243% against the previous year. Over the period under review, imports hit record highs at $X in 2021, and then declined in the following year.

Imports by Country

In 2022, China (X units) was the main hair curler supplier to Malaysia, accounting for a 97% share of total imports. It was followed by Hong Kong SAR (X units), with a 1.4% share of total imports.

From 2012 to 2022, the average annual growth rate of volume from China totaled +23.3%.

In value terms, China ($X) constituted the largest supplier of hair curlers and curling tongs to Malaysia, comprising 92% of total imports. The second position in the ranking was taken by Hong Kong SAR ($X), with a 4.4% share of total imports.

From 2012 to 2022, the average annual rate of growth in terms of value from China stood at +25.1%.

Import Prices by Country

The average hair curler import price stood at $X per unit in 2022, remaining constant against the previous year. In general, the import price, however, continues to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2017 when the average import price increased by 37% against the previous year. As a result, import price reached the peak level of $X per unit. From 2018 to 2022, the average import prices remained at a lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Hong Kong SAR ($X per unit), while the price for China amounted to $X per unit.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Hong Kong SAR (+7.5%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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