Report Update May 1, 2025

Malaysia - Quinoa - Market Analysis, Forecast, Size, Trends and Insights

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Malaysia: Quinoa Market 2025

Quinoa Market Size in Malaysia

The Malaysian quinoa market skyrocketed to $X in 2021, growing by 69% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, consumption showed significant growth. Over the period under review, the market attained the maximum level in 2021 and is expected to retain growth in years to come.

Quinoa Exports

Exports from Malaysia

In 2021, approx. X tons of quinoa were exported from Malaysia; waning by -25.8% against the year before. Over the period under review, exports, however, enjoyed a significant expansion. The most prominent rate of growth was recorded in 2015 when exports increased by 1,062%. Over the period under review, the exports attained the peak figure at X tons in 2017; however, from 2018 to 2021, the exports remained at a lower figure.

In value terms, quinoa exports declined rapidly to $X in 2021. Overall, exports, however, saw a significant expansion. The growth pace was the most rapid in 2015 when exports increased by 1,566% against the previous year. The exports peaked at $X in 2017; however, from 2018 to 2021, the exports failed to regain momentum.

Exports by Country

Singapore (X tons) was the main destination for quinoa exports from Malaysia, with a 86% share of total exports. Moreover, quinoa exports to Singapore exceeded the volume sent to the second major destination, Vietnam (X tons), sixfold.

From 2013 to 2021, the average annual growth rate of volume to Singapore totaled +28.6%.

In value terms, Singapore ($X) remains the key foreign market for quinoa exports from Malaysia, comprising 94% of total exports. The second position in the ranking was taken by Vietnam ($X), with a 6.1% share of total exports.

From 2013 to 2021, the average annual rate of growth in terms of value to Singapore totaled +35.6%.

Export Prices by Country

In 2021, the average quinoa export price amounted to $X per ton, growing by 1.5% against the previous year. Over the period under review, export price indicated a noticeable expansion from 2013 to 2021: its price increased at an average annual rate of +4.3% over the last eight-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, quinoa export price increased by +83.7% against 2018 indices. The most prominent rate of growth was recorded in 2019 an increase of 64% against the previous year. The export price peaked in 2021 and is expected to retain growth in the immediate term.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Singapore ($X per ton), while the average price for exports to Vietnam totaled $X per ton.

From 2013 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Vietnam (+6.1%), while the prices for the other major destinations experienced more modest paces of growth.

Quinoa Imports

Imports into Malaysia

In 2021, approx. X tons of quinoa were imported into Malaysia; growing by 65% against the year before. In general, imports showed a significant expansion. The growth pace was the most rapid in 2015 when imports increased by 166% against the previous year. Over the period under review, imports reached the peak figure in 2021 and are expected to retain growth in the near future.

In value terms, quinoa imports soared to $X in 2021. Overall, imports recorded a significant expansion. The pace of growth was the most pronounced in 2014 with an increase of 161%. Imports peaked in 2021 and are expected to retain growth in years to come.

Imports by Country

In 2021, Bolivia (X tons) constituted the largest supplier of quinoa to Malaysia, accounting for a 52% share of total imports. Moreover, quinoa imports from Bolivia exceeded the figures recorded by the second-largest supplier, Peru (X tons), twofold. Japan (X tons) ranked third in terms of total imports with a 7.8% share.

From 2013 to 2021, the average annual growth rate of volume from Bolivia stood at +8.6%. The remaining supplying countries recorded the following average annual rates of imports growth: Peru (+9.7% per year) and Japan (+105.2% per year).

In value terms, Bolivia ($X) constituted the largest supplier of quinoa to Malaysia, comprising 47% of total imports. The second position in the ranking was held by Peru ($X), with a 21% share of total imports. It was followed by Japan, with an 11% share.

From 2013 to 2021, the average annual rate of growth in terms of value from Bolivia totaled -1.8%. The remaining supplying countries recorded the following average annual rates of imports growth: Peru (-4.5% per year) and Japan (+88.5% per year).

Import Prices by Country

The average quinoa import price stood at $X per ton in 2021, remaining relatively unchanged against the previous year. In general, the import price continues to indicate a pronounced contraction. The most prominent rate of growth was recorded in 2014 when the average import price increased by 68% against the previous year. As a result, import price reached the peak level of $X per ton. From 2015 to 2021, the average import prices failed to regain momentum.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Australia ($X per ton), while the price for India ($X per ton) was amongst the lowest.

From 2013 to 2021, the most notable rate of growth in terms of prices was attained by Australia (-2.2%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for quinoa in the world?

The countries with the highest volumes of quinoa consumption in 2020 were Peru, Bolivia and the U.S., together comprising 68% of global consumption. Canada, Germany, France, the UK and Ecuador lagged somewhat behind, together comprising a further 14%.

What are the largest producers of quinoa in the world?

The countries with the highest volumes of quinoa production in 2020 were Peru, Bolivia and Ecuador, together comprising 97% of global production.

What are the leading suppliers of quinoa to Malaysia?

In value terms, the largest quinoa suppliers to Malaysia were Bolivia, Peru and the U.S., with a combined 82% share of total imports.

What are the leading importers of quinoa from Malaysia?

In value terms, Singapore remains the key foreign market for quinoa exports from Malaysia, comprising 95% of total exports. The second position in the ranking was occupied by Vietnam, with a 4.5% share of total exports.

What is the average export price for quinoa in Malaysia?

In 2020, the average quinoa export price amounted to $8,536 per ton, increasing by 9.7% against the previous year.

What is the average import price for quinoa in Malaysia?

The average quinoa import price stood at $2,653 per ton in 2020, waning by -3.8% against the previous year.

This report provides an in-depth analysis of the quinoa market in Malaysia. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

FCL 92 - Quinoa

Country coverage:

Malaysia

Data coverage:

Market volume and value
Per Capita consumption
Forecast of the market dynamics in the medium term
Trade (exports and imports) in Malaysia
Export and import prices
Market trends, drivers and restraints
Key market players and their profiles

Reasons to buy this report:

Take advantage of the latest data
Find deeper insights into current market developments
Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

How to diversify your business and benefit from new market opportunities
How to load your idle production capacity
How to boost your sales on overseas markets
How to increase your profit margins
How to make your supply chain more sustainable
How to reduce your production and supply chain costs
How to outsource production to other countries
How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business
1. REPORT DESCRIPTION
2. RESEARCH METHODOLOGY AND AI PLATFORM
3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
4. GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance
1. KEY FINDINGS
2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects
1. MARKET SIZE
2. MARKET STRUCTURE
3. TRADE BALANCE
4. PER CAPITA CONSUMPTION
5. MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO
1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
2. BEST-SELLING PRODUCTS
3. MOST CONSUMED PRODUCT
4. MOST TRADED PRODUCT
5. MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO
1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
2. TOP PRODUCING COUNTRIES
3. COUNTRIES WITH TOP YIELDS
4. TOP EXPORTING COUNTRIES
5. LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO
1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
2. TOP CONSUMING MARKETS
3. UNSATURATED MARKETS
4. TOP IMPORTING MARKETS
5. MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry
1. PRODUCTION, HARVESTED AREA AND YIELD
8. IMPORTS
The Largest Import Supplying Countries
1. IMPORTS FROM 2012–2024
2. IMPORTS BY COUNTRY
3. IMPORT PRICES BY COUNTRY
9. EXPORTS
The Largest Destinations for Exports
1. EXPORTS FROM 2012–2024
2. EXPORTS BY COUNTRY
3. EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO
LIST OF TABLES
1. Key Findings In 2024
2. Market Volume, In Physical Terms, 2012–2024
3. Market Value, 2012–2024
4. Per Capita Consumption In 2012-2024
5. Imports, In Physical Terms, By Country, 2012–2024
6. Imports, In Value Terms, By Country, 2012–2024
7. Import Prices, By Country Of Origin, 2012–2024
8. Exports, In Physical Terms, By Country, 2012–2024
9. Exports, In Value Terms, By Country, 2012–2024
10. Export Prices, By Country Of Destination, 2012–2024
LIST OF FIGURES
1. Market Volume, In Physical Terms, 2012–2024
2. Market Value, 2012–2024
3. Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2024
4. Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2024
5. Trade Balance, In Physical Terms, 2012-2024
6. Trade Balance, In Value Terms, 2012-2024
7. Per Capita Consumption, 2012-2024
8. Market Volume Forecast to 2030
9. Market Value Forecast to 2030
10. Products: Market Size And Growth, By Type
11. Products: Average Per Capita Consumption, By Type
12. Products: Exports And Growth, By Type
13. Products: Export Prices And Growth, By Type
14. Production Volume And Growth
15. Yield And Growth
16. Exports And Growth
17. Export Prices And Growth
18. Market Size And Growth
19. Per Capita Consumption
20. Imports And Growth
21. Import Prices
22. Production, In Physical Terms, 2012–2024
23. Production, In Value Terms, 2012–2024
24. Area Harvested, 2012–2024
25. Yield, 2012–2024
26. Imports, In Physical Terms, 2012–2024
27. Imports, In Value Terms, 2012–2024
28. Imports, In Physical Terms, By Country, 2024
29. Imports, In Physical Terms, By Country, 2012–2024
30. Imports, In Value Terms, By Country, 2012–2024
31. Import Prices, By Country Of Origin, 2012–2024
32. Exports, In Physical Terms, 2012–2024
33. Exports, In Value Terms, 2012–2024
34. Exports, In Physical Terms, By Country, 2024
35. Exports, In Physical Terms, By Country, 2012–2024
36. Exports, In Value Terms, By Country, 2012–2024
37. Export Prices, By Country Of Destination, 2012–2024