MENA: Market for Sweet Biscuits, Waffles and Wafers 2024

Market Size for Sweet Biscuits, Waffles and Wafers in MENA

In 2021, the MENA's market for sweet biscuits, waffles and wafers decreased by -8.3% to $X, falling for the second consecutive year after eight years of growth. The total consumption indicated a tangible expansion from 2012 to 2021: its value increased at an average annual rate of +4.8% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption decreased by -33.4% against 2019 indices. Over the period under review, the market reached the peak level at $X in 2019; however, from 2020 to 2021, consumption remained at a lower figure.

Production of Sweet Biscuits, Waffles and Wafers in MENA

In value terms, sweet biscuit, waffle and wafer production soared to $X in 2021 estimated in export price. In general, production, however, saw a buoyant expansion. The pace of growth was the most pronounced in 2018 when the production volume increased by 97%. Over the period under review, production hit record highs at $X in 2019; however, from 2020 to 2021, production failed to regain momentum.

Exports of Sweet Biscuits, Waffles and Wafers

Exports in MENA

In 2021, sweet biscuit, waffle and wafer exports in MENA reached X tons, with an increase of 4.8% against 2020. The total export volume increased at an average annual rate of +2.8% over the period from 2012 to 2021; the trend pattern remained relatively stable, with only minor fluctuations being recorded throughout the analyzed period. The pace of growth was the most pronounced in 2014 when exports increased by 11%. Over the period under review, the exports reached the peak figure in 2021 and are likely to see gradual growth in the near future.

In value terms, sweet biscuit, waffle and wafer exports expanded markedly to $X in 2021. The total export value increased at an average annual rate of +4.8% from 2012 to 2021; the trend pattern indicated some noticeable fluctuations being recorded in certain years. The growth pace was the most rapid in 2013 with an increase of 12%. The level of export peaked in 2021 and is expected to retain growth in the near future.

Exports by Country

In 2021, Turkey (X tons) was the main exporter of sweet biscuits, waffles and wafers, constituting 67% of total exports. The United Arab Emirates (X tons) held an 11% share (based on physical terms) of total exports, which put it in second place, followed by Saudi Arabia (6.2%). Egypt (X tons), Oman (X tons), Tunisia (X tons) and Iran (X tons) followed a long way behind the leaders.

Exports from Turkey increased at an average annual rate of +6.3% from 2012 to 2021. At the same time, Egypt (+6.7%) and Oman (+2.1%) displayed positive paces of growth. Moreover, Egypt emerged as the fastest-growing exporter exported in MENA, with a CAGR of +6.7% from 2012-2021. The United Arab Emirates experienced a relatively flat trend pattern. By contrast, Iran (-3.2%), Tunisia (-3.6%) and Saudi Arabia (-4.8%) illustrated a downward trend over the same period. Turkey (+18 p.p.) significantly strengthened its position in terms of the total exports, while Tunisia, the United Arab Emirates and Saudi Arabia saw its share reduced by -2%, -2.6% and -6.2% from 2012 to 2021, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Turkey ($X) remains the largest sweet biscuit, waffle and wafer supplier in MENA, comprising 61% of total exports. The second position in the ranking was held by the United Arab Emirates ($X), with a 17% share of total exports. It was followed by Egypt, with a 6.9% share.

In Turkey, sweet biscuit, waffle and wafer exports increased at an average annual rate of +5.5% over the period from 2012-2021. The remaining exporting countries recorded the following average annual rates of exports growth: the United Arab Emirates (+7.8% per year) and Egypt (+8.7% per year).

Export Prices by Country

In 2021, the export price in MENA amounted to $X per ton, surging by 3.3% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +1.9%. The most prominent rate of growth was recorded in 2015 an increase of 11%. The level of export peaked in 2021 and is likely to see steady growth in the immediate term.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Egypt ($X per ton), while Iran ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the United Arab Emirates (+7.4%), while the other leaders experienced more modest paces of growth.

Imports of Sweet Biscuits, Waffles and Wafers

Imports in MENA

Sweet biscuit, waffle and wafer imports was estimated at X tons in 2021, picking up by 5.6% compared with 2020. The total import volume increased at an average annual rate of +5.2% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2013 when imports increased by 18%. The volume of import peaked in 2021 and is likely to continue growth in the immediate term.

In value terms, sweet biscuit, waffle and wafer imports expanded sharply to $X in 2021. The total import value increased at an average annual rate of +5.7% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2013 when imports increased by 18% against the previous year. Over the period under review, imports reached the maximum in 2021 and are expected to retain growth in years to come.

Imports by Country

In 2021, Iraq (X tons), Yemen (X tons), Saudi Arabia (X tons), the United Arab Emirates (X tons), Libya (X tons), Israel (X tons), Oman (X tons), Morocco (X tons), Jordan (X tons), Palestine (X tons), Kuwait (X tons) and Syrian Arab Republic (X tons) represented the main importer of sweet biscuits, waffles and wafers in MENA, constituting 90% of total import.

From 2012 to 2021, the biggest increases were recorded for Morocco (with a CAGR of +23.4%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the largest sweet biscuit, waffle and wafer importing markets in MENA were Saudi Arabia ($X), Iraq ($X) and the United Arab Emirates ($X), together comprising 47% of total imports. Libya, Yemen, Israel, Jordan, Kuwait, Morocco, Oman, Palestine and Syrian Arab Republic lagged somewhat behind, together accounting for a further 41%.

Among the main importing countries, Morocco, with a CAGR of +23.2%, saw the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in MENA stood at $X per ton in 2021, surging by 7.1% against the previous year. Over the period under review, the import price showed a relatively flat trend pattern. As a result, import price attained the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Kuwait ($X per ton), while Yemen ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Palestine (+5.3%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform