Mexico: Eye Make-Up Preparations Market 2024

Eye Make-Up Preparations Market Size in Mexico

In 2022, the Mexican eye make-up preparations market decreased by -5.1% to $X, falling for the third year in a row after three years of growth. In general, the total consumption indicated a pronounced expansion from 2012 to 2022: its value increased at an average annual rate of +4.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption decreased by -22.8% against 2019 indices. Eye make-up preparations consumption peaked at $X in 2019; however, from 2020 to 2022, consumption failed to regain momentum.

Eye Make-Up Preparations Production in Mexico

In value terms, eye make-up preparations production reduced modestly to $X in 2022 estimated in export price. In general, production, however, recorded a prominent increase. The most prominent rate of growth was recorded in 2013 when the production volume increased by 187%. Over the period under review, production attained the maximum level at $X in 2019; however, from 2020 to 2022, production remained at a lower figure.

Eye Make-Up Preparations Exports

Exports from Mexico

In 2022, eye make-up preparations exports from Mexico surged to X tons, with an increase of 28% compared with the previous year's figure. Over the period under review, exports showed a strong expansion. The pace of growth was the most pronounced in 2021 with an increase of 181%. The exports peaked in 2022 and are expected to retain growth in the near future.

In value terms, eye make-up preparations exports surged to $X in 2022. Overall, exports posted a buoyant increase. The growth pace was the most rapid in 2021 with an increase of 83% against the previous year. Over the period under review, the exports attained the peak figure in 2022 and are likely to see steady growth in the near future.

Exports by Country

The United States (X tons) was the main destination for eye make-up preparations exports from Mexico, with a 92% share of total exports. It was followed by Guatemala (X tons), with a 2.6% share of total exports. The third position in this ranking was held by El Salvador (X tons), with a 1.6% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to the United States amounted to +18.7%. Exports to the other major destinations recorded the following average annual rates of exports growth: Guatemala (-4.6% per year) and El Salvador (-1.3% per year).

In value terms, the United States ($X) remains the key foreign market for eye make-up preparations exports from Mexico, comprising 93% of total exports. The second position in the ranking was taken by Guatemala ($X), with a 1.9% share of total exports. It was followed by El Salvador, with a 1% share.

From 2012 to 2022, the average annual rate of growth in terms of value to the United States totaled +22.6%. Exports to the other major destinations recorded the following average annual rates of exports growth: Guatemala (-1.7% per year) and El Salvador (+3.0% per year).

Export Prices by Country

In 2022, the average eye make-up preparations export price amounted to $X per ton, which is down by -9.7% against the previous year. Over the period under review, the export price, however, posted slight growth. The pace of growth was the most pronounced in 2017 an increase of 62% against the previous year. The export price peaked at $X per ton in 2018; however, from 2019 to 2022, the export prices stood at a somewhat lower figure.

There were significant differences in the average prices for the major export markets. In 2022, amid the top suppliers, the country with the highest price was Colombia ($X per ton), while the average price for exports to Honduras ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Colombia (+8.8%), while the prices for the other major destinations experienced more modest paces of growth.

Eye Make-Up Preparations Imports

Imports into Mexico

In 2022, after four years of decline, there was significant growth in purchases abroad of eye make-up preparations, when their volume increased by 19% to X tons. In general, imports, however, recorded a abrupt decline. Over the period under review, imports attained the peak figure at X tons in 2012; however, from 2013 to 2022, imports remained at a lower figure.

In value terms, eye make-up preparations imports amounted to $X in 2022. The total import value increased at an average annual rate of +1.7% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The growth pace was the most rapid in 2017 with an increase of 24% against the previous year. As a result, imports attained the peak of $X. From 2018 to 2022, the growth of imports failed to regain momentum.

Imports by Country

The United States (X tons), China (X tons) and Germany (X tons) were the main suppliers of eye make-up preparations imports to Mexico, together comprising 64% of total imports. Colombia, Italy, France, Japan, Canada, South Korea, Brazil, Argentina and Taiwan (Chinese) lagged somewhat behind, together comprising a further 33%.

From 2012 to 2022, the biggest increases were recorded for Japan (with a CAGR of +25.9%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the United States ($X), China ($X) and Germany ($X) constituted the largest eye make-up preparations suppliers to Mexico, with a combined 56% share of total imports. Colombia, Italy, France, Brazil, South Korea, Canada, Japan, Argentina and Taiwan (Chinese) lagged somewhat behind, together accounting for a further 40%.

In terms of the main suppliers, South Korea, with a CAGR of +33.0%, recorded the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average eye make-up preparations import price stood at $X per ton in 2022, which is down by -12% against the previous year. In general, the import price, however, showed a resilient increase. The most prominent rate of growth was recorded in 2015 an increase of 48% against the previous year. Over the period under review, average import prices attained the maximum at $X per ton in 2021, and then shrank in the following year.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Brazil ($X per ton), while the price for Taiwan (Chinese) ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by China (+29.2%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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