MENA: Lip Make-Up Preparations Market 2024

Lip Make-Up Preparations Market Size in MENA

The MENA's lip make-up preparations market dropped notably to $X in 2022, with a decrease of -26.4% against the previous year. Over the period under review, consumption, however, showed strong growth. The level of consumption peaked at $X in 2019; however, from 2020 to 2022, consumption remained at a lower figure.

Lip Make-Up Preparations Production in MENA

In value terms, lip make-up preparations production rose remarkably to $X in 2022 estimated in export price. In general, production, however, continues to indicate a prominent expansion. The pace of growth was the most pronounced in 2017 with an increase of 59%. Over the period under review, production reached the peak level at $X in 2019; however, from 2020 to 2022, production stood at a somewhat lower figure.

Lip Make-Up Preparations Exports

Exports in MENA

After four years of decline, shipments abroad of lip make-up preparations increased by 4% to X tons in 2022. Over the period under review, exports enjoyed a prominent expansion. The growth pace was the most rapid in 2016 when exports increased by 48% against the previous year. The volume of export peaked at X tons in 2017; however, from 2018 to 2022, the exports remained at a lower figure.

In value terms, lip make-up preparations exports rose sharply to $X in 2022. In general, exports saw a resilient increase. The most prominent rate of growth was recorded in 2016 when exports increased by 71% against the previous year. The level of export peaked at $X in 2017; however, from 2018 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

In 2022, Turkey (X tons) was the key exporter of lip make-up preparations, constituting 62% of total exports. The United Arab Emirates (X tons) took a 22% share (based on physical terms) of total exports, which put it in second place, followed by Oman (5.2%). The following exporters - Kuwait (X tons) and Saudi Arabia (X tons) - together made up 6.3% of total exports.

From 2012 to 2022, average annual rates of growth with regard to lip make-up preparations exports from Turkey stood at +5.5%. At the same time, Oman (+50.6%), Kuwait (+40.3%), Saudi Arabia (+13.5%) and the United Arab Emirates (+12.5%) displayed positive paces of growth. Moreover, Oman emerged as the fastest-growing exporter exported in MENA, with a CAGR of +50.6% from 2012-2022. The United Arab Emirates (+7.6 p.p.), Oman (+5 p.p.) and Kuwait (+3.4 p.p.) significantly strengthened its position in terms of the total exports, while Turkey saw its share reduced by -16% from 2012 to 2022, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Turkey ($X) remains the largest lip make-up preparations supplier in MENA, comprising 53% of total exports. The second position in the ranking was taken by the United Arab Emirates ($X), with a 27% share of total exports. It was followed by Kuwait, with a 7.4% share.

In Turkey, lip make-up preparations exports expanded at an average annual rate of +9.9% over the period from 2012-2022. In the other countries, the average annual rates were as follows: the United Arab Emirates (+12.6% per year) and Kuwait (+56.5% per year).

Export Prices by Country

In 2022, the export price in MENA amounted to $X per ton, growing by 5% against the previous year. Over the last decade, it increased at an average annual rate of +4.1%. The most prominent rate of growth was recorded in 2015 when the export price increased by 16%. The level of export peaked in 2022 and is expected to retain growth in the immediate term.

There were significant differences in the average prices amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was Kuwait ($X per ton), while Oman ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Saudi Arabia (+20.5%), while the other leaders experienced more modest paces of growth.

Lip Make-Up Preparations Imports

Imports in MENA

In 2022, imports of lip make-up preparations in MENA reduced notably to X tons, with a decrease of -25.8% compared with 2021 figures. Overall, imports, however, showed a relatively flat trend pattern. The pace of growth appeared the most rapid in 2014 when imports increased by 28%. Over the period under review, imports attained the maximum at X tons in 2019; however, from 2020 to 2022, imports failed to regain momentum.

In value terms, lip make-up preparations imports shrank rapidly to $X in 2022. Total imports indicated a measured expansion from 2012 to 2022: its value increased at an average annual rate of +2.9% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports decreased by -32.5% against 2019 indices. The pace of growth appeared the most rapid in 2014 with an increase of 22% against the previous year. Over the period under review, imports reached the peak figure at $X in 2019; however, from 2020 to 2022, imports remained at a lower figure.

Imports by Country

The United Arab Emirates represented the largest importing country with an import of around X tons, which reached 32% of total imports. Turkey (X tons) held a 16% share (based on physical terms) of total imports, which put it in second place, followed by Qatar (11%), Morocco (7.5%), Iraq (7%) and Kuwait (6.7%). Oman (X tons) took a relatively small share of total imports.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the leading importing countries, was attained by Iraq (with a CAGR of +16.2%), while imports for the other leaders experienced more modest paces of growth.

In value terms, the United Arab Emirates ($X) constitutes the largest market for imported lip make-up preparations in MENA, comprising 38% of total imports. The second position in the ranking was held by Turkey ($X), with a 17% share of total imports. It was followed by Qatar, with a 13% share.

From 2012 to 2022, the average annual growth rate of value in the United Arab Emirates totaled +9.5%. In the other countries, the average annual rates were as follows: Turkey (+6.9% per year) and Qatar (+4.0% per year).

Import Prices by Country

In 2022, the import price in MENA amounted to $X per ton, picking up by 10% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +2.3%. The pace of growth was the most pronounced in 2013 when the import price increased by 18%. Over the period under review, import prices hit record highs in 2022 and is expected to retain growth in the near future.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Kuwait ($X per ton), while Morocco ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Kuwait (+5.4%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform