Middle East: Shaving Preparations Market 2024

Shaving Preparations Market Size in the Middle East

The Middle Eastern shaving preparations market declined remarkably to $X in 2021, dropping by -15.2% against the previous year. Overall, consumption continues to indicate a pronounced slump. The level of consumption peaked at $X in 2016; however, from 2017 to 2021, consumption remained at a lower figure.

Shaving Preparations Production in the Middle East

In value terms, shaving preparations production reached $X in 2021 estimated in export price. Over the period under review, production, however, recorded a drastic downturn. The pace of growth appeared the most rapid in 2019 with an increase of 54% against the previous year. Over the period under review, production attained the peak level at $X in 2012; however, from 2013 to 2021, production failed to regain momentum.

Shaving Preparations Exports

Exports in the Middle East

In 2021, shaving preparations exports in the Middle East skyrocketed to X tons, picking up by 80% compared with the year before. Total exports indicated a prominent increase from 2012 to 2021: its volume increased at an average annual rate of +5.4% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, the exports attained the peak and are likely to continue growth in the immediate term.

In value terms, shaving preparations exports surged to $X in 2021. Over the period under review, exports continue to indicate a relatively flat trend pattern. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

Exports by Country

Turkey prevails in exports structure, recording X tons, which was approx. 93% of total exports in 2021. It was distantly followed by the United Arab Emirates (X tons), achieving a 4.6% share of total exports.

Turkey was also the fastest-growing in terms of the pre-shave, shaving and after-shave preparations (excluding soap in blocks) exports, with a CAGR of +6.4% from 2012 to 2021. The United Arab Emirates experienced a relatively flat trend pattern. Turkey (+7.7 p.p.) significantly strengthened its position in terms of the total exports, while the United Arab Emirates saw its share reduced by -3% from 2012 to 2021, respectively.

In value terms, Turkey ($X) remains the largest shaving preparations supplier in the Middle East, comprising 91% of total exports. The second position in the ranking was held by the United Arab Emirates ($X), with a 4.5% share of total exports.

From 2012 to 2021, the average annual rate of growth in terms of value in Turkey totaled +1.2%.

Export Prices by Country

In 2021, the export price in the Middle East amounted to $X per ton, dropping by -3.9% against the previous year. Over the period under review, the export price continues to indicate a perceptible shrinkage. The pace of growth appeared the most rapid in 2020 an increase of 3.6%. The level of export peaked at $X per ton in 2013; however, from 2014 to 2021, the export prices failed to regain momentum.

Average prices varied noticeably amongst the major exporting countries. In 2021, the country with the highest price was the United Arab Emirates ($X per ton), while Turkey totaled $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the United Arab Emirates (-4.1%).

Shaving Preparations Imports

Imports in the Middle East

After two years of decline, purchases abroad of pre-shave, shaving and after-shave preparations (excluding soap in blocks) increased by 3.6% to X tons in 2021. Overall, imports, however, recorded a abrupt slump. The pace of growth appeared the most rapid in 2014 when imports increased by 18%. The volume of import peaked at X tons in 2012; however, from 2013 to 2021, imports remained at a lower figure.

In value terms, shaving preparations imports surged to $X in 2021. In general, imports, however, saw a abrupt setback. The most prominent rate of growth was recorded in 2014 when imports increased by 19%. As a result, imports attained the peak of $X. From 2015 to 2021, the growth of imports remained at a somewhat lower figure.

Imports by Country

The United Arab Emirates represented the key importer of pre-shave, shaving and after-shave preparations (excluding soap in blocks) in the Middle East, with the volume of imports amounting to X tons, which was near 33% of total imports in 2021. Saudi Arabia (X tons) held the second position in the ranking, followed by Israel (X tons), Iran (X tons), Turkey (X tons), Iraq (X tons) and Kuwait (X tons). All these countries together held approx. 54% share of total imports.

From 2012 to 2021, average annual rates of growth with regard to shaving preparations imports into the United Arab Emirates stood at -8.2%. At the same time, Kuwait (+1.5%) displayed positive paces of growth. Moreover, Kuwait emerged as the fastest-growing importer imported in the Middle East, with a CAGR of +1.5% from 2012-2021. By contrast, Israel (-2.0%), Iran (-2.9%), Iraq (-5.8%), Turkey (-9.2%) and Saudi Arabia (-14.9%) illustrated a downward trend over the same period. While the share of Israel (+4.9 p.p.), Iran (+3.4 p.p.) and Kuwait (+2.7 p.p.) increased significantly in terms of the total imports from 2012-2021, the share of the United Arab Emirates (-1.7 p.p.) and Saudi Arabia (-14.4 p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the United Arab Emirates ($X) constitutes the largest market for imported pre-shave, shaving and after-shave preparations (excluding soap in blocks) in the Middle East, comprising 36% of total imports. The second position in the ranking was taken by Israel ($X), with a 15% share of total imports. It was followed by Saudi Arabia, with an 11% share.

From 2012 to 2021, the average annual growth rate of value in the United Arab Emirates totaled -5.1%. The remaining importing countries recorded the following average annual rates of imports growth: Israel (-2.4% per year) and Saudi Arabia (-10.3% per year).

Import Prices by Country

The import price in the Middle East stood at $X per ton in 2021, with an increase of 12% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +2.4%. The growth pace was the most rapid in 2013 an increase of 16%. Over the period under review, import prices reached the maximum in 2021 and is likely to see gradual growth in the near future.

Prices varied noticeably country of destination: the country with the highest price was Kuwait ($X per ton), while Iran ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Saudi Arabia (+5.4%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

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