Morocco: Upright Piano Market 2025

Upright Piano Market Size in Morocco

After three years of growth, the Moroccan upright piano market decreased by -18% to $X in 2022. Overall, consumption recorded a noticeable setback. Over the period under review, the market reached the peak level at $X in 2012; however, from 2013 to 2022, consumption stood at a somewhat lower figure.

Upright Piano Exports

Exports from Morocco

For the fourth consecutive year, Morocco recorded growth in overseas shipments of acoustic new upright pianos, which increased by 100% to X units in 2022. Overall, exports recorded a prominent increase. Over the period under review, the exports attained the peak figure at X units in 2017; however, from 2018 to 2022, the exports remained at a lower figure.

In value terms, upright piano exports contracted dramatically to $X in 2022. Over the period under review, exports, however, saw a abrupt downturn. The pace of growth was the most pronounced in 2019 when exports increased by 308%. The exports peaked at $X in 2017; however, from 2018 to 2022, the exports failed to regain momentum.

Exports by Country

Cote d'Ivoire (X units) and Burkina Faso (X units) were the main destinations of upright piano exports from Morocco.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Cote d'Ivoire (with a CAGR of 0.0%).

In value terms, Burkina Faso ($X) emerged as the key foreign market for acoustic new upright pianos exports from Morocco, comprising 78% of total exports. The second position in the ranking was held by Cote d'Ivoire ($X), with a 22% share of total exports.

From 2012 to 2022, the average annual rate of growth in terms of value to Burkina Faso was relatively modest.

Export Prices by Country

The average upright piano export price stood at $X per unit in 2022, shrinking by -69.4% against the previous year. Over the period under review, the export price showed a dramatic curtailment. The most prominent rate of growth was recorded in 2019 an increase of 308%. Over the period under review, the average export prices attained the maximum at $X per unit in 2016; however, from 2017 to 2022, the export prices stood at a somewhat lower figure.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was Burkina Faso ($X per unit), while the average price for exports to Cote d'Ivoire stood at $X per unit.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Cote d'Ivoire (-28.5%).

Upright Piano Imports

Imports into Morocco

Upright piano imports into Morocco fell rapidly to X units in 2022, dropping by -40.5% compared with 2021 figures. In general, imports showed a pronounced setback. The growth pace was the most rapid in 2014 when imports increased by 104%. Over the period under review, imports attained the maximum at X units in 2021, and then contracted rapidly in the following year.

In value terms, upright piano imports amounted to $X in 2022. Overall, imports continue to indicate a slight curtailment. The pace of growth appeared the most rapid in 2014 when imports increased by 144% against the previous year. Over the period under review, imports hit record highs at $X in 2012; however, from 2013 to 2022, imports failed to regain momentum.

Imports by Country

Indonesia (X units), China (X units) and Japan (X units) were the main suppliers of upright piano imports to Morocco, with a combined 91% share of total imports. The Netherlands and France lagged somewhat behind, together comprising a further 4.8%.

From 2012 to 2022, the biggest increases were recorded for the Netherlands (with a CAGR of +9.6%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, Indonesia ($X), China ($X) and Japan ($X) appeared to be the largest upright piano suppliers to Morocco, with a combined 98% share of total imports.

In terms of the main suppliers, China, with a CAGR of +9.9%, saw the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average upright piano import price amounted to $X per unit, growing by 70% against the previous year. In general, import price indicated tangible growth from 2012 to 2022: its price increased at an average annual rate of +2.3% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, upright piano import price increased by +125.7% against 2019 indices. As a result, import price attained the peak level and is likely to continue growth in the immediate term.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Indonesia ($X per unit), while the price for the Netherlands ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Indonesia (+1.6%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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