Morocco: Smoothing Iron Market 2025

Smoothing Iron Market Size in Morocco

For the third year in a row, the Moroccan smoothing iron market recorded growth in sales value, which increased by 11% to $X in 2021. The market value increased at an average annual rate of +2.5% from 2012 to 2021; however, the trend pattern remained consistent, with only minor fluctuations being observed throughout the analyzed period. Smoothing iron consumption peaked in 2021 and is expected to retain growth in years to come.

Smoothing Iron Exports

Exports from Morocco

Smoothing iron exports from Morocco soared to X units in 2021, picking up by 95% against the year before. Over the period under review, exports enjoyed a significant increase. The growth pace was the most rapid in 2015 with an increase of 3,249%. As a result, the exports reached the peak of X units. From 2016 to 2021, the growth of the exports failed to regain momentum.

In value terms, smoothing iron exports surged to $X in 2021. Overall, exports posted a significant increase. The most prominent rate of growth was recorded in 2015 when exports increased by 2,399% against the previous year. The exports peaked in 2021 and are likely to see steady growth in the near future.

Exports by Country

Libya (X units) was the main destination for smoothing iron exports from Morocco, with a 49% share of total exports. Moreover, smoothing iron exports to Libya exceeded the volume sent to the second major destination, Bulgaria (X units), threefold. The third position in this ranking was held by China (X units), with a 13% share.

From 2012 to 2021, the average annual growth rate of volume to Libya stood at +17.9%. Exports to the other major destinations recorded the following average annual rates of exports growth: Bulgaria (+18.5% per year) and China (0.0% per year).

In value terms, Libya ($X) remains the key foreign market for electric smoothing irons exports from Morocco, comprising 49% of total exports. The second position in the ranking was held by Bulgaria ($X), with a 17% share of total exports. It was followed by China, with a 13% share.

From 2012 to 2021, the average annual growth rate of value to Libya totaled +24.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Bulgaria (+25.8% per year) and China (0.0% per year).

Export Prices by Country

In 2021, the average smoothing iron export price amounted to $X per unit, growing by 14% against the previous year. Overall, export price indicated a strong increase from 2012 to 2021: its price increased at an average annual rate of +5.5% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The growth pace was the most rapid in 2017 when the average export price increased by 40%. Over the period under review, the average export prices reached the peak figure in 2021 and is likely to see steady growth in the near future.

Average prices varied noticeably for the major foreign markets. In 2021, amid the top suppliers, the highest price was recorded for prices to Cote d'Ivoire ($X per unit) and Mauritania ($X per unit), while the average price for exports to Libya ($X per unit) and the Czech Republic ($X per unit) were amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Mauritania (+9.9%), while the prices for the other major destinations experienced more modest paces of growth.

Smoothing Iron Imports

Imports into Morocco

For the third consecutive year, Morocco recorded growth in overseas purchases of electric smoothing irons, which increased by 1.5% to X units in 2021. In general, imports, however, continue to indicate a slight descent. The most prominent rate of growth was recorded in 2019 with an increase of 28%. Imports peaked at X units in 2012; however, from 2013 to 2021, imports remained at a lower figure.

In value terms, smoothing iron imports skyrocketed to $X in 2021. The total import value increased at an average annual rate of +5.0% over the period from 2012 to 2021; the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, imports reached the peak and are likely to continue growth in the immediate term.

Imports by Country

In 2021, China (X units) constituted the largest supplier of smoothing iron to Morocco, with a 75% share of total imports. Moreover, smoothing iron imports from China exceeded the figures recorded by the second-largest supplier, Italy (X units), eightfold. France (X units) ranked third in terms of total imports with an 8.8% share.

From 2012 to 2021, the average annual growth rate of volume from China totaled +3.0%. The remaining supplying countries recorded the following average annual rates of imports growth: Italy (-2.7% per year) and France (-5.1% per year).

In value terms, China ($X) constituted the largest supplier of electric smoothing irons to Morocco, comprising 75% of total imports. The second position in the ranking was held by Italy ($X), with a 9% share of total imports. It was followed by France, with an 8.8% share.

From 2012 to 2021, the average annual rate of growth in terms of value from China totaled +9.6%. The remaining supplying countries recorded the following average annual rates of imports growth: Italy (+3.5% per year) and France (+1.0% per year).

Import Prices by Country

In 2021, the average smoothing iron import price amounted to $X per unit, with an increase of 15% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +6.3%. The most prominent rate of growth was recorded in 2013 when the average import price increased by 37% against the previous year. Over the period under review, average import prices hit record highs in 2021 and is expected to retain growth in years to come.

Average prices varied noticeably amongst the major supplying countries. In 2021, amid the top importers, the highest price was recorded for prices from Indonesia ($X per unit) and Spain ($X per unit), while the price for China ($X per unit) and Italy ($X per unit) were amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Spain (+6.4%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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