Morocco: Market for Electro-Thermic Appliances Or Domestic Purposes 2022

Market Size for Electro-Thermic Appliances Or Domestic Purposes in Morocco

The Moroccan market for electro-thermic appliances or domestic purposes surged to $X in 2021, rising by 44% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption continues to indicate a strong expansion. Over the period under review, the market attained the maximum level in 2021 and is expected to retain growth in the immediate term.

Exports of Electro-Thermic Appliances Or Domestic Purposes

Exports from Morocco

After two years of decline, shipments abroad of electro-thermic appliances or domestic purposes increased by 37% to X units in 2021. Overall, exports, however, recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2014 when exports increased by 248% against the previous year. Over the period under review, the exports hit record highs at X units in 2015; however, from 2016 to 2021, the exports remained at a lower figure.

In value terms, electro-thermic appliances or domestic purposes exports surged to $X in 2021. In general, exports enjoyed a mild expansion. The pace of growth appeared the most rapid in 2014 when exports increased by 253% against the previous year. As a result, the exports reached the peak of $X. From 2015 to 2021, the growth of the exports remained at a somewhat lower figure.

Exports by Country

Mauritania (X units), Libya (X units) and Bulgaria (X units) were the main destinations of electro-thermic appliances or domestic purposes exports from Morocco, with a combined 81% share of total exports. Senegal, Belgium, Lebanon, Niger, Cote d'Ivoire and France lagged somewhat behind, together comprising a further 15%.

From 2012 to 2021, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Belgium (with a CAGR of +644.4%), while the other leaders experienced more modest paces of growth.

In value terms, Mauritania ($X), Libya ($X) and Bulgaria ($X) constituted the largest markets for electro-thermic appliances or domestic purposes exported from Morocco worldwide, together accounting for 81% of total exports. These countries were followed by Senegal, Belgium, Lebanon, Niger, Cote d'Ivoire and France, which together accounted for a further 16%.

In terms of the main countries of destination, Belgium, with a CAGR of +719.7%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2021, the average export price for electro-thermic appliances or domestic purposes amounted to $X per unit, rising by 13% against the previous year. Overall, the export price enjoyed a temperate increase. The most prominent rate of growth was recorded in 2020 when the average export price increased by 44% against the previous year. Over the period under review, the average export prices attained the maximum in 2021 and is likely to see steady growth in years to come.

Average prices varied noticeably for the major export markets. In 2021, the countries with the highest prices were France ($X per unit) and Lebanon ($X per unit), while the average price for exports to Cote d'Ivoire ($X per unit) and Libya ($X per unit) were amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Belgium (+10.1%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Electro-Thermic Appliances Or Domestic Purposes

Imports into Morocco

In 2021, supplies from abroad of electro-thermic appliances or domestic purposes increased by 33% to X units, rising for the seventh consecutive year after two years of decline. Overall, imports showed moderate growth. As a result, imports attained the peak and are likely to continue growth in the immediate term.

In value terms, electro-thermic appliances or domestic purposes imports surged to $X in 2021. Over the period under review, imports continue to indicate a strong expansion. The most prominent rate of growth was recorded in 2017 when imports increased by 116%. Imports peaked in 2021 and are expected to retain growth in years to come.

Imports by Country

In 2021, China (X units) constituted the largest electro-thermic appliances or domestic purposes supplier to Morocco, accounting for a 76% share of total imports. Moreover, electro-thermic appliances or domestic purposes imports from China exceeded the figures recorded by the second-largest supplier, France (X units), fourfold. The third position in this ranking was taken by Italy (X units), with a 2% share.

From 2012 to 2021, the average annual growth rate of volume from China amounted to +1.2%. The remaining supplying countries recorded the following average annual rates of imports growth: France (+23.7% per year) and Italy (+1.2% per year).

In value terms, China ($X) constituted the largest supplier of electro-thermic appliances or domestic purposes to Morocco, comprising 76% of total imports. The second position in the ranking was held by France ($X), with an 18% share of total imports. It was followed by Italy, with a 2% share.

From 2012 to 2021, the average annual rate of growth in terms of value from China totaled +13.1%. The remaining supplying countries recorded the following average annual rates of imports growth: France (+24.6% per year) and Italy (+5.7% per year).

Import Prices by Country

In 2021, the average import price for electro-thermic appliances or domestic purposes amounted to $X per unit, rising by 12% against the previous year. In general, the import price enjoyed a resilient increase. The most prominent rate of growth was recorded in 2017 when the average import price increased by 67% against the previous year. The import price peaked in 2021 and is expected to retain growth in the near future.

Average prices varied noticeably amongst the major supplying countries. In 2021, the countries with the highest prices were Italy ($X per unit) and Germany ($X per unit), while the price for China ($X per unit) and France ($X per unit) were amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by China (+11.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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