Morocco: Market for Hair Brushes And Shaving And Toilet Brushes For Personal Use 2024

Market Size for Hair Brushes And Shaving And Toilet Brushes For Personal Use in Morocco

The Moroccan market for hair brushes and shaving and toilet brushes for personal use amounted to $X in 2022, approximately reflecting the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption enjoyed temperate growth. Hair, shaving and toilet brush consumption peaked at $X in 2019; however, from 2020 to 2022, consumption remained at a lower figure.

Exports of Hair Brushes And Shaving And Toilet Brushes For Personal Use

Exports from Morocco

In 2022, after two years of decline, there was significant growth in overseas shipments of hair brushes and shaving and toilet brushes for personal use, when their volume increased by 118% to X units. Overall, exports, however, saw a deep setback. Over the period under review, the exports hit record highs at X units in 2015; however, from 2016 to 2022, the exports remained at a lower figure.

In value terms, hair, shaving and toilet brush exports skyrocketed to $X in 2022. Over the period under review, exports, however, recorded a abrupt decline. The most prominent rate of growth was recorded in 2015 with an increase of 96% against the previous year. As a result, the exports reached the peak of $X. From 2016 to 2022, the growth of the exports failed to regain momentum.

Exports by Country

The United States (X units), Mauritania (X units) and China (X units) were the main destinations of hair, shaving and toilet brush exports from Morocco, together comprising 70% of total exports.

From 2012 to 2022, the biggest increases were recorded for the United States (with a CAGR of +32.8%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for hair, shaving and toilet brush exported from Morocco were the United States ($X), Mauritania ($X) and China ($X), together comprising 70% of total exports.

In terms of the main countries of destination, the United States, with a CAGR of +37.7%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average export price for hair brushes and shaving and toilet brushes for personal use amounted to $X per unit, falling by -17.2% against the previous year. In general, export price indicated buoyant growth from 2012 to 2022: its price increased at an average annual rate of +6.0% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, hair, shaving and toilet brush export price increased by +4.8% against 2020 indices. The most prominent rate of growth was recorded in 2015 when the average export price increased by 48%. Over the period under review, the average export prices reached the peak figure at $X per unit in 2021, and then contracted sharply in the following year.

There were significant differences in the average prices for the major export markets. In 2022, amid the top suppliers, the country with the highest price was Canada ($X per unit), while the average price for exports to France ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Canada (+8.8%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Hair Brushes And Shaving And Toilet Brushes For Personal Use

Imports into Morocco

In 2022, overseas purchases of hair brushes and shaving and toilet brushes for personal use increased by 33% to X units for the first time since 2019, thus ending a two-year declining trend. Overall, imports saw a relatively flat trend pattern. Imports peaked at X units in 2019; however, from 2020 to 2022, imports remained at a lower figure.

In value terms, hair, shaving and toilet brush imports declined slightly to $X in 2022. In general, imports posted strong growth. The most prominent rate of growth was recorded in 2019 with an increase of 34%. As a result, imports reached the peak of $X. From 2020 to 2022, the growth of imports remained at a somewhat lower figure.

Imports by Country

In 2022, China (X units) constituted the largest supplier of hair, shaving and toilet brush to Morocco, with a 71% share of total imports. Moreover, hair, shaving and toilet brush imports from China exceeded the figures recorded by the second-largest supplier, Turkey (X units), sixfold. Spain (X units) ranked third in terms of total imports with a 6.3% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from China totaled +3.3%. The remaining supplying countries recorded the following average annual rates of imports growth: Turkey (-0.3% per year) and Spain (+2.2% per year).

In value terms, China ($X) constituted the largest supplier of hair brushes and shaving and toilet brushes for personal use to Morocco, comprising 71% of total imports. The second position in the ranking was taken by Turkey ($X), with a 12% share of total imports. It was followed by Spain, with a 6.3% share.

From 2012 to 2022, the average annual growth rate of value from China stood at +8.7%. The remaining supplying countries recorded the following average annual rates of imports growth: Turkey (+5.0% per year) and Spain (+7.6% per year).

Import Prices by Country

In 2022, the average import price for hair brushes and shaving and toilet brushes for personal use amounted to $X per unit, reducing by -27.7% against the previous year. Over the period under review, the import price, however, recorded a remarkable increase. The most prominent rate of growth was recorded in 2021 when the average import price increased by 29% against the previous year. As a result, import price reached the peak level of $X per unit, and then declined dramatically in the following year.

Average prices varied noticeably amongst the major supplying countries. In 2022, amid the top importers, the highest price was recorded for prices from China ($X per unit) and Turkey ($X per unit), while the price for France ($X per unit) and Italy ($X per unit) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Tunisia (+6.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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