Morocco: Market for PVC Floor, Wall and Ceiling Coverings 2024

Market Size for PVC Floor, Wall and Ceiling Coverings in Morocco

The Moroccan market for PVC floor, wall and ceiling coverings was estimated at $X in 2022, therefore, remained relatively stable against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption showed resilient growth. Over the period under review, the market hit record highs in 2022 and is likely to see steady growth in the near future.

Exports of PVC Floor, Wall and Ceiling Coverings

Exports from Morocco

After two years of growth, overseas shipments of PVC floor, wall and ceiling coverings decreased by -54% to X square meters in 2022. Over the period under review, exports continue to indicate a noticeable contraction. The most prominent rate of growth was recorded in 2020 with an increase of 1,568%. The exports peaked at X square meters in 2021, and then contracted rapidly in the following year.

In value terms, exports of PVC floor, wall and ceiling coverings declined significantly to $X in 2022. Overall, exports showed a abrupt contraction. The pace of growth was the most pronounced in 2016 when exports increased by 3,388%. As a result, the exports reached the peak of $X. From 2017 to 2022, the growth of the exports of failed to regain momentum.

Exports by Country

Cote d'Ivoire (X square meters) was the main destination for exports of PVC floor, wall and ceiling coverings from Morocco, with a 75% share of total exports. Moreover, exports of PVC floor, wall and ceiling coverings to Cote d'Ivoire exceeded the volume sent to the second major destination, Senegal (X square meters), sixfold. The third position in this ranking was held by Guinea (X square meters), with a 7.2% share.

From 2012 to 2022, the average annual growth rate of volume to Cote d'Ivoire was relatively modest. Exports to the other major destinations recorded the following average annual rates of exports growth: Senegal (+73.8% per year) and Guinea (+48.3% per year).

In value terms, Senegal ($X), Cote d'Ivoire ($X) and Mauritania ($X) were the largest markets for PVC floor, wall and ceiling coverings exported from Morocco worldwide, with a combined 89% share of total exports. These countries were followed by Guinea, which accounted for a further 10%.

In terms of the main countries of destination, Guinea, with a CAGR of +44.7%, recorded the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average export price for PVC floor, wall and ceiling coverings amounted to $X per square meter, shrinking by -80.5% against the previous year. In general, the export price saw a deep setback. The growth pace was the most rapid in 2016 an increase of 710%. As a result, the export price attained the peak level of $X per square meter. From 2017 to 2022, the average export prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Mauritania ($X per square meter), while the average price for exports to Cote d'Ivoire ($X per square meter) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Sudan (+3.4%), while the prices for the other major destinations experienced a decline.

Imports of PVC Floor, Wall and Ceiling Coverings

Imports into Morocco

In 2022, imports of pvc floor, wall and ceiling coverings into Morocco was estimated at X square meters, stabilizing at 2021 figures. Overall, imports posted buoyant growth. The pace of growth was the most pronounced in 2016 when imports increased by 39%. Over the period under review, imports of attained the peak figure in 2022 and are expected to retain growth in the immediate term.

In value terms, imports of PVC floor, wall and ceiling coverings reached $X in 2022. Over the period under review, imports enjoyed a buoyant expansion. The most prominent rate of growth was recorded in 2021 with an increase of 38%. Imports peaked in 2022 and are expected to retain growth in the near future.

Imports by Country

Belgium (X square meters), France (X square meters) and Turkey (X square meters) were the main suppliers of imports of PVC floor, wall and ceiling coverings to Morocco, together comprising 58% of total imports. Hungary, Poland, Germany, South Korea, Luxembourg, Slovenia, China, Sweden, Spain and the United States lagged somewhat behind, together comprising a further 40%.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by the United States (with a CAGR of +63.6%), while imports for the other leaders experienced more modest paces of growth.

In value terms, France ($X), Belgium ($X) and Hungary ($X) were the largest PVC floor, wall and ceiling coverings suppliers to Morocco, together accounting for 59% of total imports. Germany, Poland, Turkey, Luxembourg, South Korea, China, Slovenia, the United States, Sweden and Spain lagged somewhat behind, together accounting for a further 37%.

Among the main suppliers, the United States, with a CAGR of +45.4%, saw the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average import price for PVC floor, wall and ceiling coverings stood at $X per square meter in 2022, remaining stable against the previous year. Overall, the import price showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2013 an increase of 21% against the previous year. The import price peaked at $X per square meter in 2014; however, from 2015 to 2022, import prices remained at a lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was the United States ($X per square meter), while the price for Turkey ($X per square meter) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by China (+6.0%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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