Morocco: Market for Upholstered Seats With Metal Frames 2024

Market Size for Upholstered Seats With Metal Frames in Morocco

The Moroccan metal frame upholstered seat market was estimated at $X in 2021, picking up by 5.9% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, the total consumption indicated a buoyant increase from 2012 to 2021: its value increased at an average annual rate of +5.3% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption decreased by -8.5% against 2019 indices. Over the period under review, the market hit record highs at $X in 2019; however, from 2020 to 2021, consumption remained at a lower figure.

Exports of Upholstered Seats With Metal Frames

Exports from Morocco

In 2021, after two years of growth, there was significant decline in overseas shipments of upholstered seats with metal frames, when their volume decreased by -27% to X units. Overall, exports saw a relatively flat trend pattern. The pace of growth was the most pronounced in 2014 when exports increased by 485% against the previous year. The exports peaked at X units in 2020, and then declined rapidly in the following year.

In value terms, metal frame upholstered seat exports reduced notably to $X in 2021. In general, exports, however, posted moderate growth. The pace of growth was the most pronounced in 2014 when exports increased by 422%. Over the period under review, the exports hit record highs at $X in 2020, and then fell notably in the following year.

Exports by Country

Senegal (X units), Turkey (X units) and the United States (X units) were the main destinations of metal frame upholstered seat exports from Morocco, together comprising 55% of total exports. Saudi Arabia, Chad, Togo, Democratic Republic of the Congo, Mauritania, Cote d'Ivoire, Benin, France, Ghana and Jamaica lagged somewhat behind, together comprising a further 42%.

From 2012 to 2021, the biggest increases were recorded for Saudi Arabia (with a CAGR of +250.3%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, Senegal ($X) remains the key foreign market for upholstered seats with metal frames exports from Morocco, comprising 28% of total exports. The second position in the ranking was held by Turkey ($X), with an 11% share of total exports. It was followed by the United States, with a 9.1% share.

From 2012 to 2021, the average annual rate of growth in terms of value to Senegal stood at +91.1%. Exports to the other major destinations recorded the following average annual rates of exports growth: Turkey (+19.9% per year) and the United States (+32.0% per year).

Export Prices by Country

The average metal frame upholstered seat export price stood at $X per unit in 2021, reducing by -9.1% against the previous year. In general, the export price, however, posted temperate growth. The pace of growth was the most pronounced in 2017 an increase of 115%. Over the period under review, the average export prices attained the maximum at $X per unit in 2020, and then dropped in the following year.

There were significant differences in the average prices for the major external markets. In 2021, amid the top suppliers, the country with the highest price was Jamaica ($X per unit), while the average price for exports to Turkey ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Democratic Republic of the Congo (+25.3%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Upholstered Seats With Metal Frames

Imports into Morocco

In 2021, approx. X units of upholstered seats with metal frames were imported into Morocco; with an increase of 2.8% on 2020 figures. Over the period under review, total imports indicated measured growth from 2012 to 2021: its volume increased at an average annual rate of +4.4% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports decreased by -12.6% against 2019 indices. The pace of growth appeared the most rapid in 2018 with an increase of 56% against the previous year. Over the period under review, imports attained the maximum at X units in 2019; however, from 2020 to 2021, imports failed to regain momentum.

In value terms, metal frame upholstered seat imports expanded markedly to $X in 2021. Overall, total imports indicated a resilient expansion from 2012 to 2021: its value increased at an average annual rate of +5.5% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports decreased by -7.6% against 2019 indices. The pace of growth was the most pronounced in 2014 with an increase of 24%. Over the period under review, imports reached the maximum at $X in 2019; however, from 2020 to 2021, imports failed to regain momentum.

Imports by Country

China (X units), Italy (X units) and Spain (X units) were the main suppliers of metal frame upholstered seat imports to Morocco, together comprising 70% of total imports. These countries were followed by Turkey, France and Germany, which together accounted for a further 21%.

From 2012 to 2021, the biggest increases were recorded for Turkey (with a CAGR of +25.8%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, China ($X), Italy ($X) and Spain ($X) were the largest metal frame upholstered seat suppliers to Morocco, together comprising 70% of total imports. These countries were followed by Turkey, France and Germany, which together accounted for a further 21%.

Turkey, with a CAGR of +27.1%, recorded the highest growth rate of the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average metal frame upholstered seat import price stood at $X per unit in 2021, growing by 3.4% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +1.0%. The pace of growth was the most pronounced in 2016 when the average import price increased by 13%. The import price peaked at $X per unit in 2017; however, from 2018 to 2021, import prices stood at a somewhat lower figure.

Average prices varied noticeably amongst the major supplying countries. In 2021, amid the top importers, the highest price was recorded for prices from Italy ($X per unit) and China ($X per unit), while the price for Germany ($X per unit) and France ($X per unit) were amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Turkey (+1.0%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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