Netherlands: Bath Preparations Market 2025

Bath Preparations Market Size in the Netherlands

The Dutch bath preparations market skyrocketed to $X in 2021, increasing by 24% against the previous year. Overall, consumption, however, continues to indicate a noticeable decline. Over the period under review, the market reached the peak level at $X in 2017; however, from 2018 to 2021, consumption stood at a somewhat lower figure.

Bath Preparations Production in the Netherlands

In value terms, bath preparations production reduced sharply to $X in 2021 estimated in export price. Overall, production, however, faced a deep reduction. The most prominent rate of growth was recorded in 2016 when the production volume increased by 47% against the previous year. Bath preparations production peaked at $X in 2017; however, from 2018 to 2021, production failed to regain momentum.

Bath Preparations Exports

Exports from the Netherlands

In 2021, the amount of perfumed bath salts and other bath preparations exported from the Netherlands reached X tons, growing by 11% on the year before. In general, total exports indicated perceptible growth from 2012 to 2021: its volume increased at an average annual rate of +4.6% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +76.7% against 2015 indices. The most prominent rate of growth was recorded in 2016 with an increase of 24% against the previous year. Over the period under review, the exports hit record highs in 2021 and are likely to continue growth in the immediate term.

In value terms, bath preparations exports skyrocketed to $X in 2021. Over the period under review, total exports indicated strong growth from 2012 to 2021: its value increased at an average annual rate of +6.9% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +100.5% against 2015 indices. The growth pace was the most rapid in 2019 when exports increased by 31% against the previous year. The exports peaked in 2021 and are expected to retain growth in years to come.

Exports by Country

Belgium (X tons), Germany (X tons) and Poland (X tons) were the main destinations of bath preparations exports from the Netherlands, together accounting for 79% of total exports. These countries were followed by France, the UK, Hungary and Sweden, which together accounted for a further 13%.

From 2012 to 2021, the biggest increases were recorded for France (with a CAGR of +17.4%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for bath preparations exported from the Netherlands were Belgium ($X), Germany ($X) and France ($X), with a combined 75% share of total exports.

Among the main countries of destination, France, with a CAGR of +18.7%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average bath preparations export price stood at $X per ton in 2021, surging by 8.2% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +2.2%. The most prominent rate of growth was recorded in 2019 an increase of 9.1% against the previous year. The export price peaked in 2021 and is expected to retain growth in years to come.

There were significant differences in the average prices for the major foreign markets. In 2021, the country with the highest price was Sweden ($X per ton), while the average price for exports to Hungary ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Sweden (+10.2%), while the prices for the other major destinations experienced more modest paces of growth.

Bath Preparations Imports

Imports into the Netherlands

In 2021, purchases abroad of perfumed bath salts and other bath preparations decreased by -9.6% to X tons, falling for the second consecutive year after three years of growth. Over the period under review, total imports indicated notable growth from 2012 to 2021: its volume increased at an average annual rate of +3.4% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports decreased by -25.6% against 2019 indices. The most prominent rate of growth was recorded in 2019 when imports increased by 49% against the previous year. As a result, imports attained the peak of X tons. From 2020 to 2021, the growth of imports remained at a somewhat lower figure.

In value terms, bath preparations imports totaled $X in 2021. In general, total imports indicated a notable increase from 2012 to 2021: its value increased at an average annual rate of +2.6% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports decreased by -33.2% against 2019 indices. The pace of growth was the most pronounced in 2019 with an increase of 47%. As a result, imports attained the peak of $X. From 2020 to 2021, the growth of imports remained at a lower figure.

Imports by Country

In 2021, Italy (X tons) constituted the largest supplier of bath preparations to the Netherlands, with a 36% share of total imports. Moreover, bath preparations imports from Italy exceeded the figures recorded by the second-largest supplier, Germany (X tons), twofold. The third position in this ranking was held by China (X tons), with a 14% share.

From 2012 to 2021, the average annual rate of growth in terms of volume from Italy amounted to +42.9%. The remaining supplying countries recorded the following average annual rates of imports growth: Germany (-2.4% per year) and China (+12.0% per year).

In value terms, Germany ($X), China ($X) and Italy ($X) appeared to be the largest bath preparations suppliers to the Netherlands, together accounting for 68% of total imports. Poland, France, the UK, Belgium and the United Arab Emirates lagged somewhat behind, together accounting for a further 22%.

Among the main suppliers, the United Arab Emirates, with a CAGR of +32.8%, saw the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average bath preparations import price stood at $X per ton in 2021, surging by 12% against the previous year. Over the period under review, the import price, however, recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2016 when the average import price increased by 15% against the previous year. The import price peaked at $X per ton in 2014; however, from 2015 to 2021, import prices remained at a lower figure.

Prices varied noticeably country of origin: the country with the highest price was the UK ($X per ton), while the price for Italy ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the UK (+8.6%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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