Netherlands: Toothpaste Market 2024

Toothpaste Market Size in the Netherlands

The Dutch toothpaste market was finally on the rise to reach $X in 2021, after two years of decline. Overall, the total consumption indicated prominent growth from 2012 to 2021: its value increased at an average annual rate of +5.9% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption decreased by -3.5% against 2018 indices. Toothpaste consumption peaked at $X in 2015; however, from 2016 to 2021, consumption failed to regain momentum.

Toothpaste Production in the Netherlands

In value terms, toothpaste production skyrocketed to $X in 2021 estimated in export price. Over the period under review, production, however, recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2015 with an increase of 97% against the previous year. As a result, production reached the peak level of $X. From 2016 to 2021, production growth remained at a lower figure.

Toothpaste Exports

Exports from the Netherlands

In 2021, shipments abroad of toothpaste, denture cleaners and other dentifrices was finally on the rise to reach X tons for the first time since 2018, thus ending a two-year declining trend. Overall, exports continue to indicate a strong increase. The pace of growth was the most pronounced in 2016 when exports increased by 47% against the previous year. The exports peaked at X tons in 2018; however, from 2019 to 2021, the exports stood at a somewhat lower figure.

In value terms, toothpaste exports surged to $X in 2021. In general, exports continue to indicate a prominent expansion. As a result, the exports attained the peak and are likely to continue growth in the immediate term.

Exports by Country

Belgium (X tons) was the main destination for toothpaste exports from the Netherlands, accounting for a 34% share of total exports. Moreover, toothpaste exports to Belgium exceeded the volume sent to the second major destination, France (X tons), twofold. The third position in this ranking was held by Germany (X tons), with a 9% share.

From 2012 to 2021, the average annual rate of growth in terms of volume to Belgium stood at +13.5%. Exports to the other major destinations recorded the following average annual rates of exports growth: France (+13.7% per year) and Germany (+18.6% per year).

In value terms, Belgium ($X) remains the key foreign market for toothpaste, denture cleaners and other dentifrices exports from the Netherlands, comprising 29% of total exports. The second position in the ranking was held by Germany ($X), with a 14% share of total exports. It was followed by France, with an 11% share.

From 2012 to 2021, the average annual rate of growth in terms of value to Belgium amounted to +13.7%. Exports to the other major destinations recorded the following average annual rates of exports growth: Germany (+31.6% per year) and France (+26.3% per year).

Export Prices by Country

In 2021, the average toothpaste export price amounted to $X per ton, surging by 24% against the previous year. Overall, export price indicated resilient growth from 2012 to 2021: its price increased at an average annual rate of +5.9% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, toothpaste export price increased by +53.7% against 2017 indices. The most prominent rate of growth was recorded in 2015 an increase of 31% against the previous year. Over the period under review, the average export prices hit record highs in 2021 and is likely to continue growth in the near future.

There were significant differences in the average prices for the major foreign markets. In 2021, the country with the highest price was the UK ($X per ton), while the average price for exports to Turkey ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Poland (+16.4%), while the prices for the other major destinations experienced more modest paces of growth.

Toothpaste Imports

Imports into the Netherlands

In 2021, toothpaste imports into the Netherlands rose markedly to X tons, picking up by 11% compared with the previous year's figure. Over the period under review, total imports indicated a buoyant expansion from 2012 to 2021: its volume increased at an average annual rate of +5.4% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2013 with an increase of 41%. Imports peaked in 2021 and are expected to retain growth in the immediate term.

In value terms, toothpaste imports surged to $X in 2021. Overall, total imports indicated a remarkable increase from 2012 to 2021: its value increased at an average annual rate of +6.0% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2017 with an increase of 23%. Imports peaked in 2021 and are expected to retain growth in the near future.

Imports by Country

Belgium (X tons), France (X tons) and Poland (X tons) were the main suppliers of toothpaste imports to the Netherlands, together comprising 59% of total imports.

From 2012 to 2021, the biggest increases were recorded for Poland (with a CAGR of +60.0%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, Belgium ($X) constituted the largest supplier of toothpaste, denture cleaners and other dentifrices to the Netherlands, comprising 32% of total imports. The second position in the ranking was held by France ($X), with a 12% share of total imports. It was followed by the United States, with an 11% share.

From 2012 to 2021, the average annual growth rate of value from Belgium was relatively modest. The remaining supplying countries recorded the following average annual rates of imports growth: France (+13.1% per year) and the United States (+20.4% per year).

Import Prices by Country

In 2021, the average toothpaste import price amounted to $X per ton, picking up by 8.6% against the previous year. In general, the import price recorded a relatively flat trend pattern. The growth pace was the most rapid in 2015 when the average import price increased by 18% against the previous year. As a result, import price reached the peak level of $X per ton. From 2016 to 2021, the average import prices remained at a somewhat lower figure.

Prices varied noticeably country of origin: the country with the highest price was the United States ($X per ton), while the price for the United Arab Emirates ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the UK (+14.4%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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