New Zealand: Apple Juice Market 2024

Apple Juice Market Size in New Zealand

In 2021, after two years of growth, there was significant decline in the New Zealand apple juice market, when its value decreased by -7.9% to $X. Over the period under review, consumption continues to indicate a abrupt descent. Apple juice consumption peaked at $X in 2012; however, from 2013 to 2021, consumption remained at a lower figure.

Apple Juice Production in New Zealand

In value terms, apple juice production dropped to $X in 2021 estimated in export price. Over the period under review, production recorded a noticeable slump. The growth pace was the most rapid in 2016 when the production volume increased by 14%. Over the period under review, production reached the peak level at $X in 2014; however, from 2015 to 2021, production stood at a somewhat lower figure.

Apple Juice Exports

Exports from New Zealand

For the fourth consecutive year, New Zealand recorded growth in overseas shipments of apple juice (single strength), which increased by 20% to X tons in 2021. Over the period under review, exports enjoyed significant growth. The most prominent rate of growth was recorded in 2019 when exports increased by 165%. The exports peaked in 2021 and are likely to see gradual growth in years to come.

In value terms, apple juice exports skyrocketed to $X in 2021. In general, exports recorded a significant expansion. The growth pace was the most rapid in 2019 when exports increased by 223%. Over the period under review, the exports attained the peak figure in 2021 and are expected to retain growth in the near future.

Exports by Country

Taiwan (Chinese) (X tons), Australia (X tons) and Hong Kong SAR (X tons) were the main destinations of apple juice exports from New Zealand, with a combined 78% share of total exports.

From 2012 to 2021, the biggest increases were recorded for Taiwan (Chinese) (with a CAGR of +207.6%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, Taiwan (Chinese) ($X) remains the key foreign market for apple juice (single strength) exports from New Zealand, comprising 44% of total exports. The second position in the ranking was held by Australia ($X), with a 19% share of total exports. It was followed by Hong Kong SAR, with a 13% share.

From 2012 to 2021, the average annual growth rate of value to Taiwan (Chinese) amounted to +214.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Australia (+7.4% per year) and Hong Kong SAR (+53.8% per year).

Export Prices by Country

The average apple juice export price stood at $X per ton in 2021, rising by 7.3% against the previous year. Overall, the export price, however, continues to indicate a pronounced descent. The most prominent rate of growth was recorded in 2019 an increase of 22% against the previous year. Over the period under review, the average export prices attained the maximum at $X per ton in 2013; however, from 2014 to 2021, the export prices stood at a somewhat lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Japan ($X per ton), while the average price for exports to Australia ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Hong Kong SAR (+5.3%), while the prices for the other major destinations experienced mixed trend patterns.

Apple Juice Imports

Imports into New Zealand

In 2021, after two years of growth, there was significant decline in supplies from abroad of apple juice (single strength), when their volume decreased by -6.7% to X tons. Overall, imports recorded a abrupt contraction. The growth pace was the most rapid in 2016 with an increase of 55%. Imports peaked at X tons in 2012; however, from 2013 to 2021, imports stood at a somewhat lower figure.

In value terms, apple juice imports dropped to $X in 2021. In general, imports saw a deep downturn. The most prominent rate of growth was recorded in 2020 when imports increased by 39% against the previous year. Imports peaked at $X in 2012; however, from 2013 to 2021, imports stood at a somewhat lower figure.

Imports by Country

Australia (X tons), Israel (X tons) and China (X tons) were the main suppliers of apple juice imports to New Zealand, with a combined 92% share of total imports. The Netherlands, Bangladesh, the United Arab Emirates and South Africa lagged somewhat behind, together accounting for a further 8.1%.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by the Netherlands (with a CAGR of +176.5%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Israel ($X), China ($X) and Australia ($X) were the largest apple juice suppliers to New Zealand, together comprising 90% of total imports. The Netherlands, Bangladesh, the United Arab Emirates and South Africa lagged somewhat behind, together accounting for a further 9.6%.

The Netherlands, with a CAGR of +167.6%, recorded the highest rates of growth with regard to the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2021, the average apple juice import price amounted to $X per ton, approximately mirroring the previous year. Overall, the import price, however, showed a relatively flat trend pattern. The growth pace was the most rapid in 2015 an increase of 33% against the previous year. As a result, import price reached the peak level of $X per ton. From 2016 to 2021, the average import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2021, amid the top importers, the country with the highest price was the Netherlands ($X per ton), while the price for Bangladesh ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by South Africa (+7.6%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

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