New Zealand: Market for Silk Shawls And Scarves 2024

Market Size for Silk Shawls And Scarves in New Zealand

The New Zealand silk shawl and scarf market fell rapidly to $X in 2022, with a decrease of -31.3% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, consumption continues to indicate a perceptible curtailment. Silk shawl and scarf consumption peaked at $X in 2019; however, from 2020 to 2022, consumption failed to regain momentum.

Exports of Silk Shawls And Scarves

Exports from New Zealand

In 2022, overseas shipments of silk shawls and scarves increased by 131% to X units, rising for the second year in a row after two years of decline. Overall, exports, however, saw a abrupt curtailment. The exports peaked at X units in 2016; however, from 2017 to 2022, the exports stood at a somewhat lower figure.

In value terms, silk shawl and scarf exports skyrocketed to $X in 2022. Over the period under review, exports saw prominent growth. As a result, the exports attained the peak and are likely to continue growth in the immediate term.

Exports by Country

Singapore (X units) was the main destination for silk shawl and scarf exports from New Zealand, with a 50% share of total exports. Moreover, silk shawl and scarf exports to Singapore exceeded the volume sent to the second major destination, Australia (X units), twofold. Switzerland (X units) ranked third in terms of total exports with a 13% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to Singapore amounted to +40.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Australia (-18.6% per year) and Switzerland (+91.7% per year).

In value terms, Singapore ($X) remains the key foreign market for silk shawls and scarves exports from New Zealand, comprising 70% of total exports. The second position in the ranking was taken by Australia ($X), with a 15% share of total exports. It was followed by Switzerland, with a 7.6% share.

From 2012 to 2022, the average annual growth rate of value to Singapore totaled +46.1%. Exports to the other major destinations recorded the following average annual rates of exports growth: Australia (+3.0% per year) and Switzerland (+101.4% per year).

Export Prices by Country

The average silk shawl and scarf export price stood at $X per unit in 2022, growing by 62% against the previous year. Overall, the export price posted significant growth. The growth pace was the most rapid in 2013 when the average export price increased by 133%. Over the period under review, the average export prices hit record highs at $X per unit in 2019; however, from 2020 to 2022, the export prices failed to regain momentum.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Singapore ($X per unit), while the average price for exports to Canada ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Australia (+26.6%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Silk Shawls And Scarves

Imports into New Zealand

In 2022, the amount of silk shawls and scarves imported into New Zealand declined rapidly to X units, falling by -45.6% against 2021 figures. Overall, imports showed a abrupt curtailment. The most prominent rate of growth was recorded in 2019 when imports increased by 40%. Imports peaked at X units in 2012; however, from 2013 to 2022, imports stood at a somewhat lower figure.

In value terms, silk shawl and scarf imports contracted notably to $X in 2022. In general, imports, however, continue to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2021 with an increase of 55% against the previous year. Imports peaked at $X in 2019; however, from 2020 to 2022, imports remained at a lower figure.

Imports by Country

In 2022, China (X units) constituted the largest supplier of silk shawl and scarf to New Zealand, accounting for a 55% share of total imports. Moreover, silk shawl and scarf imports from China exceeded the figures recorded by the second-largest supplier, Italy (X units), twofold. The third position in this ranking was held by India (X units), with an 11% share.

From 2012 to 2022, the average annual growth rate of volume from China amounted to -7.8%. The remaining supplying countries recorded the following average annual rates of imports growth: Italy (-0.9% per year) and India (-18.5% per year).

In value terms, Italy ($X) constituted the largest supplier of silk shawls and scarves to New Zealand, comprising 77% of total imports. The second position in the ranking was held by China ($X), with a 10% share of total imports. It was followed by India, with a 4.5% share.

From 2012 to 2022, the average annual growth rate of value from Italy totaled +5.8%. The remaining supplying countries recorded the following average annual rates of imports growth: China (-5.6% per year) and India (-9.7% per year).

Import Prices by Country

In 2022, the average silk shawl and scarf import price amounted to $X per unit, surging by 50% against the previous year. Overall, import price indicated a remarkable increase from 2012 to 2022: its price increased at an average annual rate of +10.7% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, silk shawl and scarf import price increased by +29.6% against 2018 indices. The growth pace was the most rapid in 2013 when the average import price increased by 53% against the previous year. The import price peaked in 2022 and is likely to see gradual growth in years to come.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Italy ($X per unit), while the price for Vietnam ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by India (+10.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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