New Zealand: Market for Orange Juice (Single Strength) 2024

Market Size for Orange Juice (Single Strength) in New Zealand

In 2021, the New Zealand orange juice (single strength) market decreased by -23% to $X for the first time since 2018, thus ending a two-year rising trend. Overall, consumption showed a abrupt slump. Over the period under review, the market hit record highs at $X in 2012; however, from 2013 to 2021, consumption failed to regain momentum.

Production of Orange Juice (Single Strength) in New Zealand

In value terms, orange juice (single strength) production fell modestly to $X in 2021 estimated in export price. Over the period under review, production recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2020 when the production volume increased by 1.9% against the previous year. As a result, production reached the peak level of $X, leveling off in the following year.

Exports of Orange Juice (Single Strength)

Exports from New Zealand

In 2021, shipments abroad of orange juice (single strength) was finally on the rise to reach X tons after three years of decline. Overall, exports posted significant growth. The pace of growth appeared the most rapid in 2017 with an increase of 187%. The exports peaked in 2021 and are expected to retain growth in years to come.

In value terms, orange juice (single strength) exports soared to $X in 2021. Over the period under review, exports showed significant growth. The pace of growth appeared the most rapid in 2017 when exports increased by 123%. Over the period under review, the exports attained the peak figure in 2021 and are expected to retain growth in years to come.

Exports by Country

Hong Kong SAR (X tons) was the main destination for orange juice (single strength) exports from New Zealand, accounting for a 45% share of total exports. Moreover, orange juice (single strength) exports to Hong Kong SAR exceeded the volume sent to the second major destination, American Samoa (X tons), twofold. Singapore (X tons) ranked third in terms of total exports with a 17% share.

From 2012 to 2021, the average annual rate of growth in terms of volume to Hong Kong SAR stood at +213.2%. Exports to the other major destinations recorded the following average annual rates of exports growth: American Samoa (+30.3% per year) and Singapore (+35.5% per year).

In value terms, Hong Kong SAR ($X) remains the key foreign market for orange juice (single strength) exports from New Zealand, comprising 51% of total exports. The second position in the ranking was taken by Singapore ($X), with a 23% share of total exports. It was followed by American Samoa, with a 13% share.

From 2012 to 2021, the average annual growth rate of value to Hong Kong SAR stood at +208.6%. Exports to the other major destinations recorded the following average annual rates of exports growth: Singapore (+37.0% per year) and American Samoa (+22.9% per year).

Export Prices by Country

In 2021, the average orange juice (single strength) export price amounted to $X per ton, waning by -12.2% against the previous year. Overall, the export price saw a slight reduction. The growth pace was the most rapid in 2019 an increase of 38%. The export price peaked at $X per ton in 2013; however, from 2014 to 2021, the export prices stood at a somewhat lower figure.

There were significant differences in the average prices for the major export markets. In 2021, the country with the highest price was Singapore ($X per ton), while the average price for exports to Samoa ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Cook Islands (+1.5%), while the prices for the other major destinations experienced mixed trend patterns.

Imports of Orange Juice (Single Strength)

Imports into New Zealand

Orange juice (single strength) imports into New Zealand dropped notably to X tons in 2021, waning by -20.3% against the year before. Over the period under review, imports saw a sharp downturn. The most prominent rate of growth was recorded in 2014 with an increase of 17%. Over the period under review, imports hit record highs at X tons in 2012; however, from 2013 to 2021, imports stood at a somewhat lower figure.

In value terms, orange juice (single strength) imports soared to $X in 2021. In general, imports recorded a significant decline. The growth pace was the most rapid in 2020 with an increase of 49% against the previous year. Over the period under review, imports hit record highs at $X in 2012; however, from 2013 to 2021, imports failed to regain momentum.

Imports by Country

Australia (X tons), Spain (X tons) and Bangladesh (X tons) were the main suppliers of orange juice (single strength) imports to New Zealand, with a combined 87% share of total imports.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Spain (with a CAGR of +49.4%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Australia ($X) constituted the largest supplier of orange juice (single strength) to New Zealand, comprising 73% of total imports. The second position in the ranking was held by Spain ($X), with a 19% share of total imports. It was followed by China, with a 2.8% share.

From 2012 to 2021, the average annual growth rate of value from Australia totaled -31.8%. The remaining supplying countries recorded the following average annual rates of imports growth: Spain (+52.5% per year) and China (+3.9% per year).

Import Prices by Country

The average orange juice (single strength) import price stood at $X per ton in 2021, rising by 53% against the previous year. Over the period under review, the import price showed a buoyant increase. As a result, import price reached the peak level and is likely to continue growth in the immediate term.

There were significant differences in the average prices amongst the major supplying countries. In 2021, the country with the highest price was Australia ($X per ton), while the price for Thailand ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by China (+24.3%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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