New Zealand: Wine Market 2024

Wine Market Size in New Zealand

In 2022, the New Zealand wine market decreased by X% to $X for the first time since 2017, thus ending a four-year rising trend. Overall, consumption, however, showed a relatively flat trend pattern. Wine consumption peaked at $X in 2021, and then dropped in the following year.

Wine Production in New Zealand

In value terms, wine production amounted to $X in 2022 estimated in export price. The total output value increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern remained consistent, with somewhat noticeable fluctuations in certain years. The most prominent rate of growth was recorded in 2020 when the production volume increased by X% against the previous year. As a result, production attained the peak level of $X; afterwards, it flattened through to 2022.

Wine Exports

Exports from New Zealand

Wine exports from New Zealand totaled X litres in 2022, growing by X% on the previous year's figure. The total export volume increased at an average annual rate of X% over the period from 2012 to 2022; the trend pattern remained consistent, with somewhat noticeable fluctuations being observed throughout the analyzed period. The pace of growth appeared the most rapid in 2017 with an increase of X%. Over the period under review, the exports reached the peak figure at X litres in 2020; however, from 2021 to 2022, the exports remained at a lower figure.

In value terms, wine exports expanded modestly to $X in 2022. The total export value increased at an average annual rate of X% from 2012 to 2022; the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth appeared the most rapid in 2014 when exports increased by X% against the previous year. The exports peaked in 2022 and are likely to see gradual growth in the immediate term.

Exports by Country

The United States (X litres), the UK (X litres) and Australia (X litres) were the main destinations of wine exports from New Zealand, together accounting for X% of total exports. Canada, Germany, France and the Netherlands lagged somewhat behind, together accounting for a further X%.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Germany (with a CAGR of X%), while the other leaders experienced more modest paces of growth.

In value terms, the United States ($X), the UK ($X) and Australia ($X) were the largest markets for wine exported from New Zealand worldwide, together comprising X% of total exports. Canada, Germany, France and the Netherlands lagged somewhat behind, together accounting for a further X%.

In terms of the main countries of destination, Germany, with a CAGR of X%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average wine export price amounted to $X per litre, dropping by X% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of X%. The most prominent rate of growth was recorded in 2015 when the average export price increased by X%. As a result, the export price attained the peak level of $X per litre. From 2016 to 2022, the average export prices remained at a somewhat lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Canada ($X per litre), while the average price for exports to Germany ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the Netherlands (X%), while the prices for the other major destinations experienced more modest paces of growth.

Wine Imports

Imports into New Zealand

In 2022, approx. X litres of wine and grape must were imported into New Zealand; remaining stable against the previous year's figure. Over the period under review, imports, however, showed a relatively flat trend pattern. The pace of growth appeared the most rapid in 2016 when imports increased by X%. Over the period under review, imports hit record highs at X litres in 2013; however, from 2014 to 2022, imports stood at a somewhat lower figure.

In value terms, wine imports declined to $X in 2022. The total import value increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The growth pace was the most rapid in 2021 when imports increased by X%. As a result, imports reached the peak of $X, and then shrank in the following year.

Imports by Country

In 2022, Australia (X litres) constituted the largest wine supplier to New Zealand, accounting for a X% share of total imports. Moreover, wine imports from Australia exceeded the figures recorded by the second-largest supplier, France (X litres), eightfold. South Africa (X litres) ranked third in terms of total imports with an X% share.

From 2012 to 2022, the average annual growth rate of volume from Australia amounted to X%. The remaining supplying countries recorded the following average annual rates of imports growth: France (X% per year) and South Africa (X% per year).

In value terms, Australia ($X), France ($X) and Italy ($X) appeared to be the largest wine suppliers to New Zealand, with a combined X% share of total imports.

Italy, with a CAGR of X%, saw the highest rates of growth with regard to the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average wine import price amounted to $X per litre, which is down by X% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of X%. The pace of growth was the most pronounced in 2021 when the average import price increased by X%. As a result, import price reached the peak level of $X per litre, and then reduced in the following year.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was France ($X per litre), while the price for South Africa ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Spain (X%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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