Nigeria: Lip Make-Up Preparations Market 2025

Lip Make-Up Preparations Market Size in Nigeria

The Nigerien lip make-up preparations market skyrocketed to $X in 2022, growing by 178% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, consumption, however, showed a deep slump. Lip make-up preparations consumption peaked at $X in 2013; however, from 2014 to 2022, consumption failed to regain momentum.

Lip Make-Up Preparations Exports

Exports from Nigeria

In 2022, approx. X tons of lip make-up preparations were exported from Nigeria; declining by -58.8% against 2021. Over the period under review, exports, however, saw a remarkable increase. The pace of growth was the most pronounced in 2021 with an increase of 1,886% against the previous year. As a result, the exports reached the peak of X tons, and then reduced rapidly in the following year.

In value terms, lip make-up preparations exports contracted remarkably to $X in 2022. In general, exports recorded a relatively flat trend pattern. The pace of growth was the most pronounced in 2021 with an increase of 692%. As a result, the exports attained the peak of $X, and then shrank significantly in the following year.

Exports by Country

Congo (X tons), Ghana (X tons) and Sudan (X kg) were the main destinations of lip make-up preparations exports from Nigeria, together comprising 82% of total exports. Tanzania, the United States, Cyprus, South Africa and Uganda lagged somewhat behind, together accounting for a further 12%.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Tanzania (with a CAGR of +64.5%), while the other leaders experienced more modest paces of growth.

In value terms, Ghana ($X), Sudan ($X) and Congo ($X) appeared to be the largest markets for lip make-up preparations exported from Nigeria worldwide, together comprising 86% of total exports. South Africa, Cyprus, the United States, Tanzania and Uganda lagged somewhat behind, together accounting for a further 9.6%.

Among the main countries of destination, Tanzania, with a CAGR of +46.9%, recorded the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average lip make-up preparations export price amounted to $X per ton, jumping by 37% against the previous year. In general, the export price, however, continues to indicate a abrupt contraction. The export price peaked at $X per ton in 2018; however, from 2019 to 2022, the export prices stood at a somewhat lower figure.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was Sudan ($X per ton), while the average price for exports to Tanzania ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Sudan (+8.0%), while the prices for the other major destinations experienced mixed trend patterns.

Lip Make-Up Preparations Imports

Imports into Nigeria

In 2022, lip make-up preparations imports into Nigeria surged to X tons, rising by 77% on the previous year. Overall, imports, however, saw a deep downturn. The growth pace was the most rapid in 2020 with an increase of 373%. Imports peaked at X tons in 2013; however, from 2014 to 2022, imports remained at a lower figure.

In value terms, lip make-up preparations imports skyrocketed to $X in 2022. In general, imports, however, recorded a abrupt descent. The pace of growth was the most pronounced in 2020 with an increase of 455% against the previous year. Imports peaked at $X in 2014; however, from 2015 to 2022, imports remained at a lower figure.

Imports by Country

The United Arab Emirates (X tons), China (X tons) and Poland (X tons) were the main suppliers of lip make-up preparations imports to Nigeria, together accounting for 85% of total imports.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by the United Arab Emirates (with a CAGR of +55.6%), while imports for the other leaders experienced more modest paces of growth.

In value terms, the largest lip make-up preparations suppliers to Nigeria were China ($X), Poland ($X) and Italy ($X), with a combined 43% share of total imports. The United Arab Emirates, Turkey, the United States and the UK lagged somewhat behind, together accounting for a further 32%.

In terms of the main suppliers, the United Arab Emirates, with a CAGR of +26.9%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average lip make-up preparations import price stood at $X per ton in 2022, reducing by -15.6% against the previous year. Over the period under review, the import price, however, enjoyed a modest increase. The growth pace was the most rapid in 2021 an increase of 66% against the previous year. Over the period under review, average import prices hit record highs at $X per ton in 2018; however, from 2019 to 2022, import prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Turkey ($X per ton), while the price for the United Arab Emirates ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by China (-0.3%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

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