Northern America: Market for Hair Lotion and Preparation 2025

Market Size for Hair Lotion and Preparation in Northern America

The North American hair lotion and preparation market expanded remarkably to $X in 2021, growing by 8.2% against the previous year. The total consumption indicated a resilient increase from 2012 to 2021: its value increased at an average annual rate of +5.0% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption increased by +66.6% against 2013 indices. Over the period under review, the market hit record highs in 2021 and is expected to retain growth in years to come.

Production of Hair Lotion and Preparation in Northern America

In value terms, hair lotion and preparation production expanded modestly to $X in 2021 estimated in export price. The total production indicated a perceptible increase from 2012 to 2021: its value increased at an average annual rate of +4.3% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, production decreased by -2.4% against 2019 indices. The most prominent rate of growth was recorded in 2019 with an increase of 29%. As a result, production reached the peak level of $X; afterwards, it flattened through to 2021.

Exports of Hair Lotion and Preparation

Exports in Northern America

In 2021, shipments abroad of hair lotion and preparation increased by 1.7% to X tons for the first time since 2018, thus ending a two-year declining trend. The total export volume increased at an average annual rate of +1.4% from 2012 to 2021; the trend pattern remained relatively stable, with only minor fluctuations in certain years. The pace of growth appeared the most rapid in 2018 when exports increased by 5.5% against the previous year. As a result, the exports attained the peak of X tons. From 2019 to 2021, the growth of the exports remained at a somewhat lower figure.

In value terms, hair lotion and preparation exports amounted to $X in 2021. The total export value increased at an average annual rate of +3.8% from 2012 to 2021; the trend pattern remained consistent, with only minor fluctuations being recorded in certain years. As a result, the exports attained the peak and are likely to continue growth in the immediate term.

Exports by Country

In 2021, the United States (X tons) was the main exporter of hair lotion and preparation, creating 72% of total exports. It was distantly followed by Canada (X tons), comprising a 28% share of total exports.

The United States experienced a relatively flat trend pattern with regard to volume of exports of hair lotion and preparation. At the same time, Canada (+4.0%) displayed positive paces of growth. Moreover, Canada emerged as the fastest-growing exporter exported in Northern America, with a CAGR of +4.0% from 2012-2021. While the share of Canada (+5.7 p.p.) increased significantly in terms of the total exports from 2012-2021, the share of the United States (-5.7 p.p.) displayed negative dynamics.

In value terms, the United States ($X) remains the largest hair lotion and preparation supplier in Northern America, comprising 73% of total exports. The second position in the ranking was taken by Canada ($X), with a 27% share of total exports.

From 2012 to 2021, the average annual growth rate of value in the United States stood at +2.9%.

Export Prices by Country

In 2021, the export price in Northern America amounted to $X per ton, growing by 13% against the previous year. Over the last nine years, it increased at an average annual rate of +2.4%. As a result, the export price attained the peak level and is likely to continue growth in the immediate term.

Average prices varied noticeably amongst the major exporting countries. In 2021, amid the top suppliers, the country with the highest price was the United States ($X per ton), while Canada amounted to $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Canada (+3.0%).

Imports of Hair Lotion and Preparation

Imports in Northern America

In 2021, approx. X tons of hair lotion and preparation were imported in Northern America; growing by 10% on the previous year. The total import volume increased at an average annual rate of +3.3% over the period from 2012 to 2021; the trend pattern remained consistent, with only minor fluctuations being observed throughout the analyzed period. The most prominent rate of growth was recorded in 2013 with an increase of 15% against the previous year. The volume of import peaked in 2021 and is expected to retain growth in years to come.

In value terms, hair lotion and preparation imports soared to $X in 2021. The total import value increased at an average annual rate of +4.6% over the period from 2012 to 2021; the trend pattern remained consistent, with only minor fluctuations in certain years. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

In 2021, the United States (X tons) was the major importer of hair lotion and preparation, creating 81% of total imports. It was distantly followed by Canada (X tons), making up a 19% share of total imports.

The United States was also the fastest-growing in terms of the hair lotion and preparation imports, with a CAGR of +4.8% from 2012 to 2021. Canada (-1.3%) illustrated a downward trend over the same period. From 2012 to 2021, the share of the United States increased by +9.8 percentage points.

In value terms, the United States ($X) constitutes the largest market for imported hair lotion and preparation in Northern America, comprising 77% of total imports. The second position in the ranking was taken by Canada ($X), with a 23% share of total imports.

In the United States, hair lotion and preparation imports increased at an average annual rate of +5.9% over the period from 2012-2021.

Import Prices by Country

In 2021, the import price in Northern America amounted to $X per ton, rising by 8.5% against the previous year. Over the last nine-year period, it increased at an average annual rate of +1.2%. As a result, import price reached the peak level and is likely to continue growth in the immediate term.

Average prices varied somewhat amongst the major importing countries. In 2021, amid the top importers, the country with the highest price was Canada ($X per ton), while the United States totaled $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Canada (+2.3%).

Source: IndexBox Platform