Report Update Nov 1, 2024

Northern America - Toilet Paper - Market Analysis, Forecast, Size, Trends and Insights

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Northern America: Toilet Paper Market 2024

Toilet Paper Market Size in Northern America

In 2021, the North American toilet paper market decreased by -1% to $X, falling for the second consecutive year after two years of growth. The total consumption indicated prominent growth from 2012 to 2021: its value increased at an average annual rate of +5.2% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption decreased by -1.7% against 2019 indices. The level of consumption peaked at $X in 2019; however, from 2020 to 2021, consumption stood at a somewhat lower figure.

Toilet Paper Production in Northern America

In value terms, toilet paper production totaled $X in 2021 estimated in export price. The total output value increased at an average annual rate of +5.2% from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2016 when the production volume increased by 17%. The level of production peaked at $X in 2019; however, from 2020 to 2021, production remained at a lower figure.

Toilet Paper Exports

Exports in Northern America

In 2021, approx. X tons of toilet paper were exported in Northern America; with a decrease of -8.4% against the previous year. Over the period under review, exports continue to indicate a pronounced descent. The pace of growth was the most pronounced in 2013 when exports increased by 9.2%. As a result, the exports attained the peak of X tons. From 2014 to 2021, the growth of the exports failed to regain momentum.

In value terms, toilet paper exports fell modestly to $X in 2021. In general, exports showed a pronounced decline. The pace of growth appeared the most rapid in 2013 when exports increased by 12%. As a result, the exports reached the peak of $X. From 2014 to 2021, the growth of the exports remained at a lower figure.

Exports by Country

In 2021, Canada (X tons) was the major exporter of toilet paper, generating 60% of total exports. It was distantly followed by the United States (X tons), constituting a 40% share of total exports.

From 2012 to 2021, the most notable rate of growth in terms of shipments, amongst the leading exporting countries, was attained by Canada (with a CAGR of -1.7%).

In value terms, the largest toilet paper supplying countries in Northern America were Canada ($X) and the United States ($X).

In terms of the main exporting countries, Canada, with a CAGR of -0.7%, recorded the highest growth rate of the value of exports, over the period under review.

Export Prices by Country

The export price in Northern America stood at $X per ton in 2021, increasing by 5.8% against the previous year. In general, the export price saw a relatively flat trend pattern. The level of export peaked at $X per ton in 2014; however, from 2015 to 2021, the export prices failed to regain momentum.

Average prices varied noticeably amongst the major exporting countries. In 2021, amid the top suppliers, the country with the highest price was the United States ($X per ton), while Canada amounted to $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Canada (+1.0%).

Toilet Paper Imports

Imports in Northern America

In 2021, the amount of toilet paper imported in Northern America contracted rapidly to X tons, waning by -30.2% on the previous year's figure. Overall, imports showed a mild setback. The pace of growth was the most pronounced in 2020 with an increase of 37%. As a result, imports reached the peak of X tons, and then contracted sharply in the following year.

In value terms, toilet paper imports declined significantly to $X in 2021. In general, imports continue to indicate a pronounced downturn. The growth pace was the most rapid in 2020 when imports increased by 32%. Over the period under review, imports hit record highs at $X in 2013; however, from 2014 to 2021, imports stood at a somewhat lower figure.

Imports by Country

In 2021, the United States (X tons) represented the main importer of toilet paper, constituting 78% of total imports. It was distantly followed by Canada (X tons), comprising a 21% share of total imports.

The United States experienced a relatively flat trend pattern with regard to volume of imports of toilet paper. Canada (-6.5%) illustrated a downward trend over the same period. The United States (+12 p.p.) significantly strengthened its position in terms of the total imports, while Canada saw its share reduced by -12.3% from 2012 to 2021, respectively.

In value terms, the United States ($X) constitutes the largest market for imported toilet paper in Northern America, comprising 72% of total imports. The second position in the ranking was taken by Canada ($X), with a 27% share of total imports.

From 2012 to 2021, the average annual growth rate of value in the United States was relatively modest.

Import Prices by Country

The import price in Northern America stood at $X per ton in 2021, rising by 6.8% against the previous year. Overall, the import price, however, saw a slight descent. The level of import peaked at $X per ton in 2014; however, from 2015 to 2021, import prices failed to regain momentum.

Average prices varied somewhat amongst the major importing countries. In 2021, amid the top importers, the country with the highest price was Canada ($X per ton), while the United States totaled $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Canada (-0.3%).

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for toilet paper in Northern America?

The country with the largest volume of toilet paper consumption was United States, comprising approx. 87% of total volume. Moreover, toilet paper consumption in United States exceeded the figures recorded by the second-largest consumer, Canada, sevenfold.

What are the largest producers of toilet paper in Northern America?

The country with the largest volume of toilet paper production was United States, accounting for 85% of total volume. Moreover, toilet paper production in United States exceeded the figures recorded by the second-largest producer, Canada, sixfold.

What are the leading exporters of toilet paper in Northern America?

In value terms, Canada and United States constituted the countries with the highest levels of exports in 2021.

What are the leading importers of toilet paper in Northern America?

In value terms, United States constitutes the largest market for imported toilet paper in Northern America, comprising 72% of total imports. The second position in the ranking was occupied by Canada, with a 27% share of total imports.

What is the average export price for toilet paper in Northern America?

The toilet paper export price in Northern America stood at $2,411 per ton in 2021, picking up by 5.5% against the previous year.

What is the average import price for toilet paper in Northern America?

The toilet paper import price in Northern America stood at $1,900 per ton in 2021, rising by 5% against the previous year.

This report provides an in-depth analysis of the toilet paper market in Northern America. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

Prodcom 17221120 - Toilet paper

Country coverage:

Bermuda
Canada
Greenland
Saint Pierre and Miquelon
United States

Data coverage:

Market volume and value
Per Capita consumption
Forecast of the market dynamics in the medium term
Production in Northern America, split by region and country
Trade (exports and imports) in Northern America
Export and import prices
Market trends, drivers and restraints
Key market players and their profiles

Reasons to buy this report:

Take advantage of the latest data
Find deeper insights into current market developments
Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

How to diversify your business and benefit from new market opportunities
How to load your idle production capacity
How to boost your sales on overseas markets
How to increase your profit margins
How to make your supply chain more sustainable
How to reduce your production and supply chain costs
How to outsource production to other countries
How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business
1. REPORT DESCRIPTION
2. RESEARCH METHODOLOGY AND AI PLATFORM
3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
4. GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance
1. KEY FINDINGS
2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects
1. MARKET SIZE
2. CONSUMPTION BY COUNTRY
3. MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO
1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
2. BEST-SELLING PRODUCTS
3. MOST CONSUMED PRODUCT
4. MOST TRADED PRODUCT
5. MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO
1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
2. TOP PRODUCING COUNTRIES
3. TOP EXPORTING COUNTRIES
4. LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO
1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
2. TOP CONSUMING MARKETS
3. UNSATURATED MARKETS
4. TOP IMPORTING MARKETS
5. MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry
1. PRODUCTION VOLUME AND VALUE
2. PRODUCTION BY COUNTRY
8. IMPORTS
The Largest Importers on The Market and How They Succeed
1. IMPORTS FROM 2012–2023
2. IMPORTS BY COUNTRY
3. IMPORT PRICES BY COUNTRY
9. EXPORTS
The Largest Exporters on The Market and How They Succeed
1. EXPORTS FROM 2012–2023
2. EXPORTS BY COUNTRY
3. EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO
11. COUNTRY PROFILES

The Largest Markets And Their Profiles
This Chapter is Available Only for the Professional Edition PRO
- Bermuda
- Canada
- Greenland
- Saint Pierre and Miquelon
- United States
LIST OF TABLES
1. Key Findings In 2023
2. Market Volume, In Physical Terms, 2012–2023
3. Market Value, 2012–2023
4. Per Capita Consumption, By Country, 2018–2023
5. Production, In Physical Terms, By Country, 2012–2023
6. Imports, In Physical Terms, By Country, 2012–2023
7. Imports, In Value Terms, By Country, 2012–2023
8. Import Prices, By Country Of Destination, 2012–2023
9. Exports, In Physical Terms, By Country, 2012–2023
10. Exports, In Value Terms, By Country, 2012–2023
11. Export Prices, By Country Of Origin, 2012–2023
LIST OF FIGURES
1. Market Volume, In Physical Terms, 2012–2023
2. Market Value, 2012–2023
3. Consumption, By Country, 2023
4. Market Volume Forecast to 2030
5. Market Value Forecast to 2030
6. Products: Market Size And Growth, By Type
7. Products: Average Per Capita Consumption, By Type
8. Products: Exports And Growth, By Type
9. Products: Export Prices And Growth, By Type
10. Production Volume And Growth
11. Exports And Growth
12. Export Prices And Growth
13. Market Size And Growth
14. Per Capita Consumption
15. Imports And Growth
16. Import Prices
17. Production, In Physical Terms, 2012–2023
18. Production, In Value Terms, 2012–2023
19. Production, By Country, 2023
20. Production, In Physical Terms, By Country, 2012–2023
21. Imports, In Physical Terms, 2012–2023
22. Imports, In Value Terms, 2012–2023
23. Imports, In Physical Terms, By Country, 2023
24. Imports, In Physical Terms, By Country, 2012–2023
25. Imports, In Value Terms, By Country, 2012–2023
26. Import Prices, By Country, 2012–2023
27. Exports, In Physical Terms, 2012–2023
28. Exports, In Value Terms, 2012–2023
29. Exports, In Physical Terms, By Country, 2023
30. Exports, In Physical Terms, By Country, 2012–2023
31. Exports, In Value Terms, By Country, 2012–2023
32. Export Prices, 2012–2023