Northern America: Whisky Market 2024

Whisky Market Size in Northern America

The North American whisky market contracted to $X in 2022, which is down by -8% against the previous year. Over the period under review, consumption saw a abrupt decline. Over the period under review, the market hit record highs at $X in 2013; however, from 2014 to 2022, consumption failed to regain momentum.

Whisky Production in Northern America

In value terms, whisky production shrank slightly to $X in 2022 estimated in export price. Over the period under review, production recorded a abrupt curtailment. The most prominent rate of growth was recorded in 2015 with an increase of 70% against the previous year. The level of production peaked at $X in 2013; however, from 2014 to 2022, production stood at a somewhat lower figure.

Whisky Exports

Exports in Northern America

In 2022, shipments abroad of whisky increased by 32% to X litres, rising for the second year in a row after seven years of decline. In general, exports, however, saw a abrupt slump. Over the period under review, the exports reached the maximum at X litres in 2013; however, from 2014 to 2022, the exports failed to regain momentum.

In value terms, whisky exports surged to $X in 2022. The total export value increased at an average annual rate of +1.4% from 2012 to 2022; however, the trend pattern remained relatively stable, with only minor fluctuations throughout the analyzed period. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

Exports by Country

In 2022, the United States (X litres) was the key exporter of whisky, mixing up 81% of total exports. It was distantly followed by Canada (X litres), constituting a 19% share of total exports.

The United States was also the fastest-growing in terms of the whisky exports, with a CAGR of -4.7% from 2012 to 2022. Canada (-9.6%) illustrated a downward trend over the same period. From 2012 to 2022, the share of the United States increased by +9.3 percentage points.

In value terms, the United States ($X) remains the largest whisky supplier in Northern America, comprising 81% of total exports. The second position in the ranking was held by Canada ($X), with a 19% share of total exports.

In the United States, whisky exports expanded at an average annual rate of +1.6% over the period from 2012-2022.

Export Prices by Country

The export price in Northern America stood at $X per litre in 2022, approximately reflecting the previous year. Overall, the export price, however, recorded prominent growth. The growth pace was the most rapid in 2019 when the export price increased by 25%. The level of export peaked at $X per litre in 2020; however, from 2021 to 2022, the export prices failed to regain momentum.

Average prices varied noticeably amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was Canada ($X per litre), while the United States stood at $X per litre.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Canada (+11.4%).

Whisky Imports

Imports in Northern America

In 2022, approx. X litres of whisky were imported in Northern America; surging by 7.7% compared with 2021 figures. The total import volume increased at an average annual rate of +2.8% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth appeared the most rapid in 2015 when imports increased by 12%. The volume of import peaked at X litres in 2019; however, from 2020 to 2022, imports remained at a lower figure.

In value terms, whisky imports surged to $X in 2022. The total import value increased at an average annual rate of +2.0% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. Over the period under review, imports hit record highs at $X in 2019; however, from 2020 to 2022, imports stood at a somewhat lower figure.

Imports by Country

In 2022, the United States (X litres) was the key importer of whisky, constituting 86% of total imports. It was distantly followed by Canada (X litres), generating a 14% share of total imports.

From 2012 to 2022, average annual rates of growth with regard to whisky imports into the United States stood at +1.5%. At the same time, Canada (+21.1%) displayed positive paces of growth. Moreover, Canada emerged as the fastest-growing importer imported in Northern America, with a CAGR of +21.1% from 2012-2022. Canada (+11 p.p.) significantly strengthened its position in terms of the total imports, while the United States saw its share reduced by -11.4% from 2012 to 2022, respectively.

In value terms, the United States ($X) constitutes the largest market for imported whisky in Northern America, comprising 85% of total imports. The second position in the ranking was taken by Canada ($X), with a 15% share of total imports.

In the United States, whisky imports expanded at an average annual rate of +1.3% over the period from 2012-2022.

Import Prices by Country

In 2022, the import price in Northern America amounted to $X per litre, surging by 11% against the previous year. Overall, the import price, however, showed a relatively flat trend pattern. The pace of growth was the most pronounced in 2014 an increase of 13%. As a result, import price attained the peak level of $X per litre. From 2015 to 2022, the import prices remained at a lower figure.

Average prices varied noticeably amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was Canada ($X per litre), while the United States amounted to $X per litre.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the United States (-0.2%).

Source: IndexBox Platform

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