Report Update Mar 1, 2025

Norway - Printed or Illustrated Postcards and Printed Cards - Market Analysis, Forecast, Size, Trends and Insights

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Norway: Postcard Market 2025

Postcard Market Size in Norway

The Norwegian postcard market surged to $X in 2021, picking up by 20% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption, however, saw a relatively flat trend pattern. As a result, consumption reached the peak level of $X. From 2015 to 2021, the growth of the market failed to regain momentum.

Postcard Exports

Exports from Norway

In 2021, exports of printed or illustrated postcards and printed cards from Norway expanded to X tons, growing by 2.5% compared with 2020 figures. In general, exports, however, showed a deep reduction. The pace of growth appeared the most rapid in 2015 with an increase of 785%. As a result, the exports attained the peak of X tons. From 2016 to 2021, the growth of the exports failed to regain momentum.

In value terms, postcard exports shrank to $X in 2021. Over the period under review, exports, however, recorded a noticeable shrinkage. The most prominent rate of growth was recorded in 2015 with an increase of 462%. As a result, the exports attained the peak of $X. From 2016 to 2021, the growth of the exports remained at a lower figure.

Exports by Country

Sweden (X tons) was the main destination for postcard exports from Norway, with a 93% share of total exports. Moreover, postcard exports to Sweden exceeded the volume sent to the second major destination, Poland (X kg), more than tenfold. Denmark (X kg) ranked third in terms of total exports with a 1.6% share.

From 2012 to 2021, the average annual rate of growth in terms of volume to Sweden amounted to -5.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Poland (+38.2% per year) and Denmark (-13.3% per year).

In value terms, Sweden ($X) remains the key foreign market for printed or illustrated postcards and printed cards exports from Norway, comprising 90% of total exports. The second position in the ranking was held by Denmark ($X), with a 2.9% share of total exports. It was followed by Poland, with a 2.2% share.

From 2012 to 2021, the average annual rate of growth in terms of value to Sweden was relatively modest. Exports to the other major destinations recorded the following average annual rates of exports growth: Denmark (-13.7% per year) and Poland (+27.0% per year).

Export Prices by Country

The average postcard export price stood at $X per ton in 2021, dropping by -9.8% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +2.9%. The most prominent rate of growth was recorded in 2014 when the average export price increased by 30% against the previous year. As a result, the export price reached the peak level of $X per ton. From 2015 to 2021, the average export prices failed to regain momentum.

There were significant differences in the average prices for the major export markets. In 2021, the country with the highest price was the Netherlands ($X per ton), while the average price for exports to Poland ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to the Netherlands (+46.0%), while the prices for the other major destinations experienced mixed trend patterns.

Postcard Imports

Imports into Norway

In 2021, approx. X tons of printed or illustrated postcards and printed cards were imported into Norway; picking up by 41% against the previous year. Overall, imports, however, showed a slight reduction. Over the period under review, imports reached the peak figure at X tons in 2014; however, from 2015 to 2021, imports failed to regain momentum.

In value terms, postcard imports expanded markedly to $X in 2021. In general, imports, however, continue to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2014 with an increase of 30%. As a result, imports reached the peak of $X. From 2015 to 2021, the growth of imports remained at a somewhat lower figure.

Imports by Country

China (X tons), Sweden (X tons) and the Netherlands (X tons) were the main suppliers of postcard imports to Norway, with a combined 71% share of total imports.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by the Netherlands (with a CAGR of +28.3%), while imports for the other leaders experienced more modest paces of growth.

In value terms, the largest postcard suppliers to Norway were the Netherlands ($X), China ($X) and Sweden ($X), together comprising 78% of total imports.

Among the main suppliers, the Netherlands, with a CAGR of +21.6%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average postcard import price stood at $X per ton in 2021, waning by -20% against the previous year. Over the period under review, the import price, however, saw a relatively flat trend pattern. The growth pace was the most rapid in 2014 when the average import price increased by 17% against the previous year. The import price peaked at $X per ton in 2020, and then reduced remarkably in the following year.

Prices varied noticeably country of origin: the country with the highest price was the Netherlands ($X per ton), while the price for Latvia ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by China (+3.4%), while the prices for the other major suppliers experienced mixed trend patterns.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for printed or illustrated postcards and printed cards in the world?

The country with the largest volume of postcard consumption was China, comprising approx. 29% of total volume. Moreover, postcard consumption in China exceeded the figures recorded by the second-largest consumer, the UK, twofold. The third position in this ranking was occupied by the U.S., with a 13% share.

What are the largest producers of printed or illustrated postcards and printed cards in the world?

The country with the largest volume of postcard production was China, comprising approx. 81% of total volume. Moreover, postcard production in China exceeded the figures recorded by the second-largest producer, Hong Kong SAR, more than tenfold. Mexico ranked third in terms of total production with a 5% share.

What are the leading suppliers of printed or illustrated postcards and printed cards to Norway?

In value terms, the largest postcard suppliers to Norway were the Netherlands, Sweden and China, with a combined 75% share of total imports.

What are the leading importers of printed or illustrated postcards and printed cards from Norway?

In value terms, Sweden remains the key foreign market for postcard exports from Norway.

What is the average export price for printed or illustrated postcards and printed cards in Norway?

In 2020, the average postcard export price amounted to $13,763 per ton, growing by 22% against the previous year.

What is the average import price for printed or illustrated postcards and printed cards in Norway?

The average postcard import price stood at $18,577 per ton in 2020, surging by 5.5% against the previous year.

This report provides an in-depth analysis of the postcard market in Norway. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

UNCode 32520-0 - Printed or illustrated postcards and printed cards

Country coverage:

Norway

Data coverage:

Market volume and value
Per Capita consumption
Forecast of the market dynamics in the medium term
Trade (exports and imports) in Norway
Export and import prices
Market trends, drivers and restraints
Key market players and their profiles

Reasons to buy this report:

Take advantage of the latest data
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This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

How to diversify your business and benefit from new market opportunities
How to load your idle production capacity
How to boost your sales on overseas markets
How to increase your profit margins
How to make your supply chain more sustainable
How to reduce your production and supply chain costs
How to outsource production to other countries
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While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business
1. REPORT DESCRIPTION
2. RESEARCH METHODOLOGY AND AI PLATFORM
3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
4. GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance
1. KEY FINDINGS
2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects
1. MARKET SIZE
2. MARKET STRUCTURE
3. TRADE BALANCE
4. PER CAPITA CONSUMPTION
5. MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO
1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
2. BEST-SELLING PRODUCTS
3. MOST CONSUMED PRODUCT
4. MOST TRADED PRODUCT
5. MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO
1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
2. TOP PRODUCING COUNTRIES
3. TOP EXPORTING COUNTRIES
4. LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO
1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
2. TOP CONSUMING MARKETS
3. UNSATURATED MARKETS
4. TOP IMPORTING MARKETS
5. MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry
1. PRODUCTION VOLUME AND VALUE
8. IMPORTS
The Largest Import Supplying Countries
1. IMPORTS FROM 2012–2024
2. IMPORTS BY COUNTRY
3. IMPORT PRICES BY COUNTRY
9. EXPORTS
The Largest Destinations for Exports
1. EXPORTS FROM 2012–2024
2. EXPORTS BY COUNTRY
3. EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO
LIST OF TABLES
1. Key Findings In 2024
2. Market Volume, In Physical Terms, 2012–2024
3. Market Value, 2012–2024
4. Per Capita Consumption In 2012-2024
5. Imports, In Physical Terms, By Country, 2012–2024
6. Imports, In Value Terms, By Country, 2012–2024
7. Import Prices, By Country Of Origin, 2012–2024
8. Exports, In Physical Terms, By Country, 2012–2024
9. Exports, In Value Terms, By Country, 2012–2024
10. Export Prices, By Country Of Destination, 2012–2024
LIST OF FIGURES
1. Market Volume, In Physical Terms, 2012–2024
2. Market Value, 2012–2024
3. Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2024
4. Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2024
5. Trade Balance, In Physical Terms, 2012-2024
6. Trade Balance, In Value Terms, 2012-2024
7. Per Capita Consumption, 2012-2024
8. Market Volume Forecast to 2030
9. Market Value Forecast to 2030
10. Products: Market Size And Growth, By Type
11. Products: Average Per Capita Consumption, By Type
12. Products: Exports And Growth, By Type
13. Products: Export Prices And Growth, By Type
14. Production Volume And Growth
15. Exports And Growth
16. Export Prices And Growth
17. Market Size And Growth
18. Per Capita Consumption
19. Imports And Growth
20. Import Prices
21. Production, In Physical Terms, 2012–2024
22. Production, In Value Terms, 2012–2024
23. Imports, In Physical Terms, 2012–2024
24. Imports, In Value Terms, 2012–2024
25. Imports, In Physical Terms, By Country, 2024
26. Imports, In Physical Terms, By Country, 2012–2024
27. Imports, In Value Terms, By Country, 2012–2024
28. Import Prices, By Country Of Origin, 2012–2024
29. Exports, In Physical Terms, 2012–2024
30. Exports, In Value Terms, 2012–2024
31. Exports, In Physical Terms, By Country, 2024
32. Exports, In Physical Terms, By Country, 2012–2024
33. Exports, In Value Terms, By Country, 2012–2024
34. Export Prices, By Country Of Destination, 2012–2024