Oman: Plain Postcard Market 2025

Plain Postcard Market Size in Oman

After nine years of growth, the Omani plain postcard market decreased by -16.2% to $X in 2021. In general, consumption, however, saw significant growth. As a result, consumption attained the peak level of $X, and then shrank sharply in the following year.

Plain Postcard Production in Oman

In value terms, plain postcard production declined notably to $X in 2021 estimated in export price. Over the period under review, production, however, continues to indicate significant growth. The growth pace was the most rapid in 2016 with an increase of 99% against the previous year. Plain postcard production peaked at $X in 2020, and then reduced dramatically in the following year.

Plain Postcard Exports

Exports from Oman

In 2021, exports of letter cards, plain postcards and correspondence cards from Oman declined dramatically to X kg, dropping by -60.8% on the previous year. Over the period under review, exports recorded a significant decline. The most prominent rate of growth was recorded in 2020 when exports increased by 3.5% against the previous year. Over the period under review, the exports reached the peak figure at X tons in 2012; however, from 2013 to 2021, the exports remained at a lower figure.

In value terms, plain postcard exports declined markedly to $X in 2021. In general, exports recorded a significant decrease. The most prominent rate of growth was recorded in 2020 with an increase of 26%. Over the period under review, the exports hit record highs at $X in 2012; however, from 2013 to 2021, the exports failed to regain momentum.

Exports by Country

Qatar (X kg) was the main destination for plain postcard exports from Oman, with a 82% share of total exports. Moreover, plain postcard exports to Qatar exceeded the volume sent to the second major destination, the United Arab Emirates (X kg), fivefold.

From 2012 to 2021, the average annual rate of growth in terms of volume to Qatar totaled -17.3%.

In value terms, Qatar ($X) and the United Arab Emirates ($X) were the largest markets for plain postcard exported from Oman worldwide. Moreover, plain postcard exports in Qatar exceeded the figures recorded by the second-largest exporter, the United Arab Emirates, twofold.

In terms of the main countries of destination, the United Arab Emirates, with a CAGR of 0.0%, saw the highest growth rate of the value of exports, over the period under review.

Export Prices by Country

In 2021, the average plain postcard export price amounted to $X per ton, which is down by -6.7% against the previous year. In general, export price indicated prominent growth from 2012 to 2021: its price increased at an average annual rate of +7.8% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, plain postcard export price increased by +60.1% against 2018 indices. The pace of growth was the most pronounced in 2019 when the average export price increased by 41% against the previous year. Over the period under review, the average export prices attained the maximum at $X per ton in 2020, and then shrank in the following year.

There were significant differences in the average prices for the major foreign markets. In 2021, amid the top suppliers, the country with the highest price was the United Arab Emirates ($X per ton), while the average price for exports to Qatar amounted to $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Qatar (+2.9%).

Plain Postcard Imports

Imports into Oman

In 2021, after three years of decline, there was significant growth in supplies from abroad of letter cards, plain postcards and correspondence cards, when their volume increased by 70% to X tons. In general, imports, however, showed a slight setback. The growth pace was the most rapid in 2017 with an increase of 285% against the previous year. As a result, imports reached the peak of X tons. From 2018 to 2021, the growth of imports remained at a somewhat lower figure.

In value terms, plain postcard imports surged to $X in 2021. Over the period under review, imports continue to indicate a perceptible increase. The most prominent rate of growth was recorded in 2017 with an increase of 455%. As a result, imports attained the peak of $X. From 2018 to 2021, the growth of imports failed to regain momentum.

Imports by Country

In 2021, the United Arab Emirates (X tons) constituted the largest plain postcard supplier to Oman, with a 85% share of total imports. Moreover, plain postcard imports from the United Arab Emirates exceeded the figures recorded by the second-largest supplier, China (X kg), more than tenfold. The third position in this ranking was taken by Iran (X kg), with a 4.4% share.

From 2012 to 2021, the average annual growth rate of volume from the United Arab Emirates totaled -2.2%. The remaining supplying countries recorded the following average annual rates of imports growth: China (+1.8% per year) and Iran (0.0% per year).

In value terms, the United Arab Emirates ($X) constituted the largest supplier of letter cards, plain postcards and correspondence cards to Oman, comprising 92% of total imports. The second position in the ranking was held by China ($X), with a 2.6% share of total imports. It was followed by India, with a 1.6% share.

From 2012 to 2021, the average annual growth rate of value from the United Arab Emirates totaled +3.4%. The remaining supplying countries recorded the following average annual rates of imports growth: China (-4.0% per year) and India (+70.0% per year).

Import Prices by Country

In 2021, the average plain postcard import price amounted to $X per ton, rising by 11% against the previous year. In general, the import price recorded a moderate increase. The pace of growth appeared the most rapid in 2020 an increase of 44%. The import price peaked in 2021 and is expected to retain growth in years to come.

There were significant differences in the average prices amongst the major supplying countries. In 2021, amid the top importers, the country with the highest price was India ($X per ton), while the price for Iran ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by India (+10.9%), while the prices for the other major suppliers experienced mixed trend patterns.

Source: IndexBox Platform

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