Pakistan: Festive Articles Market 2024

Festive Articles Market Size in Pakistan

The Pakistani festive articles market rose to $X in 2022, picking up by 2.7% against the previous year. Overall, consumption posted a resilient expansion. Over the period under review, the market attained the peak level at $X in 2020; however, from 2021 to 2022, consumption failed to regain momentum.

Festive Articles Production in Pakistan

In value terms, festive articles production reached $X in 2022 estimated in export price. Over the period under review, production enjoyed resilient growth. The most prominent rate of growth was recorded in 2019 when the production volume increased by 35% against the previous year. Festive articles production peaked at $X in 2020; however, from 2021 to 2022, production failed to regain momentum.

Festive Articles Exports

Exports from Pakistan

Festive articles exports from Pakistan soared to X tons in 2022, picking up by 48% on 2021 figures. Over the period under review, exports, however, showed a deep slump. The most prominent rate of growth was recorded in 2015 with an increase of 83% against the previous year. As a result, the exports attained the peak of X tons. From 2016 to 2022, the growth of the exports failed to regain momentum.

In value terms, festive articles exports surged to $X in 2022. Overall, exports, however, showed a abrupt downturn. The most prominent rate of growth was recorded in 2018 with an increase of 101% against the previous year. Over the period under review, the exports hit record highs at $X in 2015; however, from 2016 to 2022, the exports remained at a lower figure.

Exports by Country

Canada (X kg), the United States (X kg) and Saudi Arabia (X kg) were the main destinations of festive articles exports from Pakistan, with a combined 67% share of total exports.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Canada (with a CAGR of +67.8%), while the other leaders experienced more modest paces of growth.

In value terms, the largest markets for festive articles exported from Pakistan were Canada ($X), the United States ($X) and Saudi Arabia ($X), with a combined 75% share of total exports.

Among the main countries of destination, Canada, with a CAGR of +68.4%, recorded the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average festive articles export price amounted to $X per ton, with a decrease of -5.7% against the previous year. Overall, export price indicated a perceptible expansion from 2012 to 2022: its price increased at an average annual rate of +2.0% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2018 when the average export price increased by 121% against the previous year. Over the period under review, the average export prices attained the maximum at $X per ton in 2021, and then dropped in the following year.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was the United States ($X per ton), while the average price for exports to the United Arab Emirates ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Vietnam (+78.1%), while the prices for the other major destinations experienced more modest paces of growth.

Festive Articles Imports

Imports into Pakistan

Festive articles imports into Pakistan declined to X tons in 2022, which is down by -12% compared with the year before. In general, imports, however, enjoyed a prominent increase. The pace of growth was the most pronounced in 2016 when imports increased by 70%. Over the period under review, imports reached the maximum at X tons in 2017; however, from 2018 to 2022, imports stood at a somewhat lower figure.

In value terms, festive articles imports reduced to $X in 2022. Overall, imports, however, recorded buoyant growth. The most prominent rate of growth was recorded in 2014 when imports increased by 56%. Over the period under review, imports attained the peak figure at $X in 2017; however, from 2018 to 2022, imports stood at a somewhat lower figure.

Imports by Country

In 2022, China (X tons) was the main supplier of festive articles to Pakistan, with a 97% share of total imports. It was followed by the United Arab Emirates (X tons), with a 2.4% share of total imports.

From 2012 to 2022, the average annual growth rate of volume from China amounted to +12.3%.

In value terms, China ($X) constituted the largest supplier of festive or carnival articles to Pakistan, comprising 99% of total imports. The second position in the ranking was held by the United Arab Emirates ($X), with a 0.4% share of total imports.

From 2012 to 2022, the average annual rate of growth in terms of value from China amounted to +13.9%.

Import Prices by Country

In 2022, the average festive articles import price amounted to $X per ton, growing by 3.1% against the previous year. Over the last decade, it increased at an average annual rate of +1.4%. The most prominent rate of growth was recorded in 2020 when the average import price increased by 19% against the previous year. Over the period under review, average import prices hit record highs in 2022 and is likely to see gradual growth in the near future.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was China ($X per ton), while the price for the United Arab Emirates stood at $X per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by China (+1.5%).

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :