Pakistan: Bath Preparations Market 2024

Bath Preparations Market Size in Pakistan

The Pakistani bath preparations market dropped sharply to $X in 2021, which is down by -88.1% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption, however, recorded a strong expansion. As a result, consumption attained the peak level of $X, and then declined notably in the following year.

Bath Preparations Exports

Exports from Pakistan

In 2021, overseas shipments of perfumed bath salts and other bath preparations increased by 50% to X tons, rising for the fourth consecutive year after two years of decline. Over the period under review, exports posted a significant increase. The most prominent rate of growth was recorded in 2018 when exports increased by 1,386%. The exports peaked in 2021 and are expected to retain growth in years to come.

In value terms, bath preparations exports soared to $X in 2021. In general, exports enjoyed a significant increase. The pace of growth appeared the most rapid in 2018 when exports increased by 1,246%. The exports peaked in 2021 and are expected to retain growth in years to come.

Exports by Country

The United States (X tons) was the main destination for bath preparations exports from Pakistan, with a 34% share of total exports. Moreover, bath preparations exports to the United States exceeded the volume sent to the second major destination, Brazil (X tons), threefold. The UK (X tons) ranked third in terms of total exports with a 13% share.

From 2012 to 2021, the average annual rate of growth in terms of volume to the United States stood at +17.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Brazil (0.0% per year) and the UK (+61.2% per year).

In value terms, the United States ($X), Brazil ($X) and the UK ($X) constituted the largest markets for bath preparations exported from Pakistan worldwide, with a combined 56% share of total exports. These countries were followed by Cyprus, Australia, Italy, Sweden, Greece, Japan, Slovenia, Spain and Taiwan (Chinese), which together accounted for a further 26%.

Australia, with a CAGR of +72.8%, saw the highest rates of growth with regard to the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2021, the average bath preparations export price amounted to $X per ton, shrinking by -22.2% against the previous year. Overall, the export price saw a pronounced decline. The pace of growth appeared the most rapid in 2013 when the average export price increased by 60%. As a result, the export price reached the peak level of $X per ton. From 2014 to 2021, the average export prices remained at a somewhat lower figure.

Prices varied noticeably country of destination: the country with the highest price was Cyprus ($X per ton), while the average price for exports to Taiwan (Chinese) ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to the UK (-1.0%), while the prices for the other major destinations experienced a decline.

Bath Preparations Imports

Imports into Pakistan

In 2021, the amount of perfumed bath salts and other bath preparations imported into Pakistan declined significantly to X tons, which is down by -68.8% compared with 2020 figures. In general, imports, however, enjoyed a prominent expansion. The most prominent rate of growth was recorded in 2020 with an increase of 350%. As a result, imports attained the peak of X tons, and then fell dramatically in the following year.

In value terms, bath preparations imports contracted sharply to $X in 2021. Overall, imports, however, enjoyed a resilient increase. The pace of growth was the most pronounced in 2020 when imports increased by 468%. As a result, imports reached the peak of $X, and then fell notably in the following year.

Imports by Country

Singapore (X tons), the United States (X tons) and India (X tons) were the main suppliers of bath preparations imports to Pakistan, together comprising 68% of total imports.

From 2012 to 2021, the biggest increases were recorded for India (with a CAGR of +40.7%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the largest bath preparations suppliers to Pakistan were Singapore ($X), the United States ($X) and India ($X), with a combined 67% share of total imports.

India, with a CAGR of +41.3%, recorded the highest rates of growth with regard to the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average bath preparations import price stood at $X per ton in 2021, shrinking by -1.9% against the previous year. Over the period under review, the import price continues to indicate a perceptible reduction. The most prominent rate of growth was recorded in 2020 when the average import price increased by 26% against the previous year. The import price peaked at $X per ton in 2012; however, from 2013 to 2021, import prices stood at a somewhat lower figure.

Prices varied noticeably country of origin: the country with the highest price was India ($X per ton), while the price for China ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Vietnam (+0.5%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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