Pakistan: Perfume Market 2025

Perfume Market Size in Pakistan

The Pakistani perfume market shrank to $X in 2022, with a decrease of -9.6% against the previous year. Over the period under review, the total consumption indicated a noticeable increase from 2012 to 2022: its value increased at an average annual rate of +4.0% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by +9.0% against 2020 indices. Over the period under review, the market hit record highs at $X in 2019; however, from 2020 to 2022, consumption remained at a lower figure.

Perfume Production in Pakistan

In value terms, perfume production contracted to $X in 2022 estimated in export price. In general, the total production indicated a pronounced increase from 2012 to 2022: its value increased at an average annual rate of +4.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production increased by +11.7% against 2020 indices. The pace of growth was the most pronounced in 2016 when the production volume increased by 56% against the previous year. Perfume production peaked at $X in 2019; however, from 2020 to 2022, production stood at a somewhat lower figure.

Perfume Exports

Exports from Pakistan

For the third year in a row, Pakistan recorded growth in overseas shipments of perfumes and toilet waters, which increased by 50% to X tons in 2022. Overall, exports, however, showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2016 with an increase of 361%. The exports peaked at X tons in 2013; however, from 2014 to 2022, the exports failed to regain momentum.

In value terms, perfume exports skyrocketed to $X in 2022. In general, exports enjoyed a mild increase. The most prominent rate of growth was recorded in 2016 when exports increased by 558% against the previous year. Over the period under review, the exports reached the maximum at $X in 2013; however, from 2014 to 2022, the exports failed to regain momentum.

Exports by Country

Somalia (X tons), the United States (X tons) and Belgium (X tons) were the main destinations of perfume exports from Pakistan, together accounting for 44% of total exports.

From 2012 to 2022, the biggest increases were recorded for Somalia (with a CAGR of +146.5%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for perfume exported from Pakistan were Somalia ($X), the UK ($X) and the United States ($X), with a combined 40% share of total exports.

Somalia, with a CAGR of +127.3%, recorded the highest growth rate of the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average perfume export price stood at $X per ton in 2022, jumping by 49% against the previous year. Overall, export price indicated a moderate expansion from 2012 to 2022: its price increased at an average annual rate of +2.0% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The export price peaked at $X per ton in 2016; however, from 2017 to 2022, the export prices stood at a somewhat lower figure.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was Kazakhstan ($X per ton), while the average price for exports to Canada ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the United Arab Emirates (+11.1%), while the prices for the other major destinations experienced more modest paces of growth.

Perfume Imports

Imports into Pakistan

In 2022, perfume imports into Pakistan dropped remarkably to X tons, shrinking by -30.7% compared with 2021 figures. Overall, imports continue to indicate a perceptible reduction. The pace of growth appeared the most rapid in 2021 when imports increased by 136%. Over the period under review, imports hit record highs at X tons in 2016; however, from 2017 to 2022, imports stood at a somewhat lower figure.

In value terms, perfume imports declined dramatically to $X in 2022. In general, imports showed a relatively flat trend pattern. The pace of growth was the most pronounced in 2021 with an increase of 45% against the previous year. Over the period under review, imports hit record highs at $X in 2016; however, from 2017 to 2022, imports remained at a lower figure.

Imports by Country

In 2022, the United Arab Emirates (X tons) constituted the largest perfume supplier to Pakistan, with a 90% share of total imports. Moreover, perfume imports from the United Arab Emirates exceeded the figures recorded by the second-largest supplier, China (X tons), more than tenfold. The third position in this ranking was taken by France (X tons), with a 1.4% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from the United Arab Emirates was relatively modest. The remaining supplying countries recorded the following average annual rates of imports growth: China (+2.8% per year) and France (-19.8% per year).

In value terms, the United Arab Emirates ($X) constituted the largest supplier of perfumes and toilet waters to Pakistan, comprising 93% of total imports. The second position in the ranking was held by China ($X), with a 3.7% share of total imports. It was followed by France, with a 1.7% share.

From 2012 to 2022, the average annual rate of growth in terms of value from the United Arab Emirates stood at +3.0%. The remaining supplying countries recorded the following average annual rates of imports growth: China (+2.8% per year) and France (-15.6% per year).

Import Prices by Country

The average perfume import price stood at $X per ton in 2022, increasing by 14% against the previous year. In general, the import price continues to indicate a notable increase. The pace of growth appeared the most rapid in 2020 an increase of 82%. As a result, import price attained the peak level of $X per ton. From 2021 to 2022, the average import prices remained at a somewhat lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was France ($X per ton), while the price for China ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by France (+5.2%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :