Philippines: Apple Juice Market 2024

Apple Juice Market Size in the Philippines

The Philippine apple juice market rose to $X in 2021, picking up by 2.1% against the previous year. Over the period under review, the total consumption indicated strong growth from 2012 to 2021: its value increased at an average annual rate of +7.3% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption decreased by -2.4% against 2019 indices. Apple juice consumption peaked at $X in 2019; however, from 2020 to 2021, consumption stood at a somewhat lower figure.

Apple Juice Production in the Philippines

In value terms, apple juice production rose modestly to $X in 2021 estimated in export price. In general, production enjoyed a strong expansion. The most prominent rate of growth was recorded in 2015 when the production volume increased by 38%. Apple juice production peaked at $X in 2019; however, from 2020 to 2021, production failed to regain momentum.

Apple Juice Exports

Exports from the Philippines

For the sixth year in a row, the Philippines recorded decline in overseas shipments of apple juice (single strength), which decreased by -45.9% to X tons in 2021. Over the period under review, exports showed a precipitous decrease. The most prominent rate of growth was recorded in 2013 with an increase of 71% against the previous year. As a result, the exports attained the peak of X tons. From 2014 to 2021, the growth of the exports failed to regain momentum.

In value terms, apple juice exports declined sharply to $X in 2021. In general, exports saw a dramatic setback. The pace of growth appeared the most rapid in 2013 with an increase of 83% against the previous year. The exports peaked at $X in 2015; however, from 2016 to 2021, the exports remained at a lower figure.

Exports by Country

Brunei Darussalam (X tons) was the main destination for apple juice exports from the Philippines, with a 94% share of total exports. It was followed by Trinidad and Tobago (X kg), with a 2.9% share of total exports. The United Arab Emirates (X kg) ranked third in terms of total exports with a 0.4% share.

From 2012 to 2021, the average annual growth rate of volume to Brunei Darussalam totaled -15.9%. Exports to the other major destinations recorded the following average annual rates of exports growth: Trinidad and Tobago (-34.1% per year) and the United Arab Emirates (-37.9% per year).

In value terms, Brunei Darussalam ($X) remains the key foreign market for apple juice (single strength) exports from the Philippines, comprising 88% of total exports. The second position in the ranking was taken by Trinidad and Tobago ($X), with a 5.5% share of total exports. It was followed by Malaysia, with a 1.1% share.

From 2012 to 2021, the average annual rate of growth in terms of value to Brunei Darussalam stood at -15.2%. Exports to the other major destinations recorded the following average annual rates of exports growth: Trinidad and Tobago (-28.4% per year) and Malaysia (-40.4% per year).

Export Prices by Country

In 2021, the average apple juice export price amounted to $X per ton, declining by -7.7% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +2.2%. The pace of growth was the most pronounced in 2017 an increase of 17% against the previous year. As a result, the export price attained the peak level of $X per ton. From 2018 to 2021, the average export prices remained at a somewhat lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Malaysia ($X per ton), while the average price for exports to Brunei Darussalam ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Malaysia (+32.4%), while the prices for the other major destinations experienced more modest paces of growth.

Apple Juice Imports

Imports into the Philippines

In 2021, purchases abroad of apple juice (single strength) decreased by -27.3% to X tons, falling for the second year in a row after three years of growth. In general, imports, however, showed a relatively flat trend pattern. The pace of growth appeared the most rapid in 2017 when imports increased by 4,506% against the previous year. Over the period under review, imports hit record highs at X tons in 2019; however, from 2020 to 2021, imports remained at a lower figure.

In value terms, apple juice imports shrank dramatically to $X in 2021. Over the period under review, imports, however, enjoyed a mild expansion. The most prominent rate of growth was recorded in 2017 with an increase of 7,096%. Imports peaked at $X in 2019; however, from 2020 to 2021, imports remained at a lower figure.

Imports by Country

In 2021, the United States (X tons) constituted the largest apple juice supplier to the Philippines, accounting for a 42% share of total imports. Moreover, apple juice imports from the United States exceeded the figures recorded by the second-largest supplier, Israel (X tons), threefold. The third position in this ranking was held by South Africa (X tons), with a 10% share.

From 2012 to 2021, the average annual growth rate of volume from the United States stood at +19.4%. The remaining supplying countries recorded the following average annual rates of imports growth: Israel (+3.4% per year) and South Africa (-4.0% per year).

In value terms, the United States ($X) constituted the largest supplier of apple juice (single strength) to the Philippines, comprising 51% of total imports. The second position in the ranking was held by Israel ($X), with a 13% share of total imports. It was followed by South Africa, with a 10% share.

From 2012 to 2021, the average annual rate of growth in terms of value from the United States stood at +31.0%. The remaining supplying countries recorded the following average annual rates of imports growth: Israel (+3.4% per year) and South Africa (-5.2% per year).

Import Prices by Country

In 2021, the average apple juice import price amounted to $X per ton, surging by 10% against the previous year. Overall, the import price showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2017 an increase of 56%. As a result, import price reached the peak level of $X per ton. From 2018 to 2021, the average import prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the United States ($X per ton), while the price for Cyprus ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the United States (+9.8%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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