Philippines: Concentrated Apple Juice Market 2024

Concentrated Apple Juice Market Size in the Philippines

The Philippine concentrated apple juice market declined markedly to $X in 2021, waning by -45.1% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption, however, showed a relatively flat trend pattern. Concentrated apple juice consumption peaked at $X in 2020, and then reduced notably in the following year.

Concentrated Apple Juice Exports

Exports from the Philippines

In 2021, the amount of concentrated apple juice exported from the Philippines soared to X tons, jumping by 70% compared with the previous year. Over the period under review, exports saw moderate growth. The pace of growth was the most pronounced in 2020 with an increase of 696% against the previous year. The exports peaked at X tons in 2015; however, from 2016 to 2021, the exports remained at a lower figure.

In value terms, concentrated apple juice exports surged to $X in 2021. In general, exports recorded strong growth. The pace of growth was the most pronounced in 2020 with an increase of 901%. Over the period under review, the exports reached the maximum at $X in 2016; however, from 2017 to 2021, the exports remained at a lower figure.

Exports by Country

Palau (X tons), Marshall Islands (X tons) and Taiwan (Chinese) (X tons) were the main destinations of concentrated apple juice exports from the Philippines, with a combined 47% share of total exports. Malaysia, Brunei Darussalam, Kuwait, Micronesia, Samoa, Guam, New Zealand, China, Hong Kong SAR and Canada lagged somewhat behind, together comprising a further 43%.

From 2012 to 2021, the biggest increases were recorded for New Zealand (with a CAGR of +53.8%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, Kuwait ($X), Malaysia ($X) and Marshall Islands ($X) appeared to be the largest markets for concentrated apple juice exported from the Philippines worldwide, together comprising 44% of total exports. These countries were followed by Palau, Taiwan (Chinese), Micronesia, Brunei Darussalam, New Zealand, Hong Kong SAR, Samoa, Guam, Canada and China, which together accounted for a further 45%.

New Zealand, with a CAGR of +62.9%, saw the highest growth rate of the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2021, the average concentrated apple juice export price amounted to $X per ton, growing by 6.6% against the previous year. In general, export price indicated a pronounced expansion from 2012 to 2021: its price increased at an average annual rate of +4.8% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, concentrated apple juice export price increased by +34.2% against 2019 indices. The growth pace was the most rapid in 2016 when the average export price increased by 33%. Over the period under review, the average export prices reached the maximum in 2021 and is likely to see gradual growth in the immediate term.

There were significant differences in the average prices for the major external markets. In 2021, amid the top suppliers, the country with the highest price was Kuwait ($X per ton), while the average price for exports to Palau ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Hong Kong SAR (+13.5%), while the prices for the other major destinations experienced more modest paces of growth.

Concentrated Apple Juice Imports

Imports into the Philippines

In 2021, approx. X tons of concentrated apple juice were imported into the Philippines; with a decrease of -42.2% compared with the year before. In general, imports, however, continue to indicate a relatively flat trend pattern. The pace of growth appeared the most rapid in 2014 with an increase of 31% against the previous year. Over the period under review, imports hit record highs at X tons in 2017; however, from 2018 to 2021, imports stood at a somewhat lower figure.

In value terms, concentrated apple juice imports fell significantly to $X in 2021. Over the period under review, imports, however, continue to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2014 when imports increased by 34% against the previous year. Imports peaked at $X in 2020, and then dropped remarkably in the following year.

Imports by Country

In 2021, the United States (X tons) constituted the largest concentrated apple juice supplier to the Philippines, with a 43% share of total imports. Moreover, concentrated apple juice imports from the United States exceeded the figures recorded by the second-largest supplier, China (X tons), threefold. The third position in this ranking was held by Taiwan (Chinese) (X tons), with an 11% share.

From 2012 to 2021, the average annual growth rate of volume from the United States totaled +1.5%. The remaining supplying countries recorded the following average annual rates of imports growth: China (+0.4% per year) and Taiwan (Chinese) (+8.2% per year).

In value terms, the largest concentrated apple juice suppliers to the Philippines were the United States ($X), China ($X) and Taiwan (Chinese) ($X), together accounting for 73% of total imports. These countries were followed by South Africa, Cyprus, the Netherlands, Germany, Slovenia and Australia, which together accounted for a further 14%.

Slovenia, with a CAGR of +553.3%, recorded the highest rates of growth with regard to the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average concentrated apple juice import price stood at $X per ton in 2021, shrinking by -5% against the previous year. Over the period under review, the import price continues to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2018 when the average import price increased by 24%. As a result, import price reached the peak level of $X per ton. From 2019 to 2021, the average import prices remained at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Australia ($X per ton), while the price for Germany ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Australia (+7.5%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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