Philippines: Market for Calendars And Trade Advertising Material 2024

Market Size for Calendars And Trade Advertising Material in the Philippines

The Philippine market for calendars and trade advertising material stood at $X in 2022, remaining relatively unchanged against the previous year. In general, consumption recorded a pronounced setback. As a result, consumption attained the peak level of $X. From 2015 to 2022, the growth of the market remained at a lower figure.

Production of Calendars And Trade Advertising Material in the Philippines

In value terms, calendars and trade advertising material production rose to $X in 2022 estimated in export price. Overall, production, however, saw a noticeable setback. The growth pace was the most rapid in 2014 with an increase of 61%. As a result, production reached the peak level of $X. From 2015 to 2022, production growth remained at a somewhat lower figure.

Exports of Calendars And Trade Advertising Material

Exports from the Philippines

In 2022, approx. X tons of calendars and trade advertising material were exported from the Philippines; with an increase of 19% on the year before. In general, exports, however, recorded a deep slump. Over the period under review, the exports reached the peak figure at X tons in 2012; however, from 2013 to 2022, the exports stood at a somewhat lower figure.

In value terms, calendars and trade advertising material exports surged to $X in 2022. Overall, exports, however, saw a perceptible reduction. The pace of growth appeared the most rapid in 2014 with an increase of 389% against the previous year. As a result, the exports attained the peak of $X. From 2015 to 2022, the growth of the exports remained at a somewhat lower figure.

Exports by Country

The United States (X tons), Germany (X tons) and Guam (X tons) were the main destinations of calendars and trade advertising material exports from the Philippines, together comprising 67% of total exports. Singapore, Australia, Japan, Thailand, Taiwan (Chinese) and Hong Kong SAR lagged somewhat behind, together accounting for a further 28%.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Singapore (with a CAGR of +17.2%), while the other leaders experienced more modest paces of growth.

In value terms, the United States ($X) emerged as the key foreign market for calendars and trade advertising material exports from the Philippines, comprising 46% of total exports. The second position in the ranking was taken by Germany ($X), with a 16% share of total exports. It was followed by Guam, with a 15% share.

From 2012 to 2022, the average annual rate of growth in terms of value to the United States totaled +27.1%. Exports to the other major destinations recorded the following average annual rates of exports growth: Germany (+12.2% per year) and Guam (+24.0% per year).

Export Prices by Country

The average export price for calendars and trade advertising material stood at $X per ton in 2022, increasing by 13% against the previous year. Overall, the export price enjoyed a pronounced expansion. The most prominent rate of growth was recorded in 2014 an increase of 399%. As a result, the export price reached the peak level of $X per ton. From 2015 to 2022, the average export prices failed to regain momentum.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was the United States ($X per ton), while the average price for exports to Taiwan (Chinese) ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the United States (+13.9%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Calendars And Trade Advertising Material

Imports into the Philippines

For the third year in a row, the Philippines recorded decline in supplies from abroad of calendars and trade advertising material, which decreased by -27.8% to X tons in 2022. Over the period under review, imports showed a deep contraction. The most prominent rate of growth was recorded in 2015 when imports increased by 46% against the previous year. Imports peaked at X tons in 2019; however, from 2020 to 2022, imports remained at a lower figure.

In value terms, calendars and trade advertising material imports reduced remarkably to $X in 2022. Overall, imports, however, recorded a perceptible expansion. The pace of growth appeared the most rapid in 2017 when imports increased by 71% against the previous year. Imports peaked at $X in 2019; however, from 2020 to 2022, imports stood at a somewhat lower figure.

Imports by Country

In 2022, China (X tons) constituted the largest calendars and trade advertising material supplier to the Philippines, with a 44% share of total imports. Moreover, calendars and trade advertising material imports from China exceeded the figures recorded by the second-largest supplier, Hong Kong SAR (X tons), fivefold. Malaysia (X tons) ranked third in terms of total imports with an 8.2% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from China totaled -6.8%. The remaining supplying countries recorded the following average annual rates of imports growth: Hong Kong SAR (-15.8% per year) and Malaysia (+6.4% per year).

In value terms, China ($X) constituted the largest supplier of calendars and trade advertising material to the Philippines, comprising 39% of total imports. The second position in the ranking was taken by Hong Kong SAR ($X), with an 8.8% share of total imports. It was followed by Malaysia, with an 8.2% share.

From 2012 to 2022, the average annual growth rate of value from China totaled +8.2%. The remaining supplying countries recorded the following average annual rates of imports growth: Hong Kong SAR (-5.8% per year) and Malaysia (+18.8% per year).

Import Prices by Country

The average import price for calendars and trade advertising material stood at $X per ton in 2022, flattening at the previous year. In general, the import price saw strong growth. The most prominent rate of growth was recorded in 2017 an increase of 50%. The import price peaked in 2022 and is likely to see steady growth in years to come.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the United States ($X per ton), while the price for Singapore ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by South Korea (+20.4%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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