South Africa: Concentrated Apple Juice Market 2024

Concentrated Apple Juice Market Size in South Africa

The South African concentrated apple juice market surged to $X in 2021, growing by 156% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, consumption continues to indicate buoyant growth. Over the period under review, the market hit record highs at $X in 2019; however, from 2020 to 2021, consumption stood at a somewhat lower figure.

Concentrated Apple Juice Exports

Exports from South Africa

Concentrated apple juice exports from South Africa dropped dramatically to X tons in 2021, declining by -23.5% compared with 2020 figures. In general, exports showed a relatively flat trend pattern. The pace of growth was the most pronounced in 2020 when exports increased by 217%. As a result, the exports attained the peak of X tons, and then dropped markedly in the following year.

In value terms, concentrated apple juice exports declined dramatically to $X in 2021. Overall, exports showed a perceptible slump. The growth pace was the most rapid in 2020 with an increase of 234% against the previous year. The exports peaked at $X in 2012; however, from 2013 to 2021, the exports stood at a somewhat lower figure.

Exports by Country

The United States (X tons) was the main destination for concentrated apple juice exports from South Africa, with a 49% share of total exports. Moreover, concentrated apple juice exports to the United States exceeded the volume sent to the second major destination, Canada (X tons), twofold. Botswana (X tons) ranked third in terms of total exports with a 10% share.

From 2012 to 2021, the average annual rate of growth in terms of volume to the United States stood at +12.5%. Exports to the other major destinations recorded the following average annual rates of exports growth: Canada (-0.4% per year) and Botswana (+5.2% per year).

In value terms, the United States ($X) emerged as the key foreign market for concentrated apple juice exports from South Africa, comprising 51% of total exports. The second position in the ranking was taken by Canada ($X), with a 21% share of total exports. It was followed by Botswana, with a 9.2% share.

From 2012 to 2021, the average annual growth rate of value to the United States amounted to +6.6%. Exports to the other major destinations recorded the following average annual rates of exports growth: Canada (-4.8% per year) and Botswana (+0.4% per year).

Export Prices by Country

In 2021, the average concentrated apple juice export price amounted to $X per ton, with an increase of 3% against the previous year. Overall, the export price, however, showed a pronounced slump. The pace of growth was the most pronounced in 2018 when the average export price increased by 7.4% against the previous year. The export price peaked at $X per ton in 2012; however, from 2013 to 2021, the export prices failed to regain momentum.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Zambia ($X per ton), while the average price for exports to Taiwan (Chinese) ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Namibia (+2.8%), while the prices for the other major destinations experienced a decline.

Concentrated Apple Juice Imports

Imports into South Africa

In 2021, concentrated apple juice imports into South Africa surged to X tons, increasing by 58% on the previous year's figure. Overall, total imports indicated resilient growth from 2012 to 2021: its volume increased at an average annual rate of +7.5% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2013 when imports increased by 63% against the previous year. Over the period under review, imports reached the peak figure in 2021 and are expected to retain growth in years to come.

In value terms, concentrated apple juice imports skyrocketed to $X in 2021. In general, total imports indicated a mild increase from 2012 to 2021: its value increased at an average annual rate of +1.6% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports decreased by -1.1% against 2019 indices. Over the period under review, imports hit record highs at $X in 2013; however, from 2014 to 2021, imports stood at a somewhat lower figure.

Imports by Country

In 2021, China (X tons) was the main supplier of concentrated apple juice to South Africa, accounting for a approx. 100% share of total imports.

From 2012 to 2021, the average annual rate of growth in terms of volume from China amounted to +11.9%.

In value terms, China ($X) constituted the largest supplier of concentrated apple juice to South Africa.

From 2012 to 2021, the average annual growth rate of value from China stood at +5.6%.

Import Prices by Country

In 2021, the average concentrated apple juice import price amounted to $X per ton, rising by 4% against the previous year. Overall, the import price, however, saw a abrupt decline. The most prominent rate of growth was recorded in 2018 when the average import price increased by 11%. Over the period under review, average import prices hit record highs at $X per ton in 2012; however, from 2013 to 2021, import prices remained at a lower figure.

As there is only one major supplying country, the average price level is determined by prices for China.

From 2012 to 2021, the rate of growth in terms of prices for Brazil amounted to -2.1% per year.

Source: IndexBox Platform

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