South Africa: Pineapple Market 2025

Pineapple Market Size in South Africa

After two years of growth, the South African pineapple market decreased by -3% to $X in 2022. Over the period under review, consumption, however, recorded a relatively flat trend pattern. Pineapple consumption peaked at $X in 2021, and then declined in the following year.

Pineapple Production in South Africa

In value terms, pineapple production rose slightly to $X in 2022 estimated in export price. In general, production recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 with an increase of 53% against the previous year. Over the period under review, production attained the maximum level at $X in 2012; however, from 2013 to 2022, production remained at a lower figure.

In 2022, the average yield of pineapples in South Africa amounted to X tons per ha, approximately mirroring 2021. Overall, the yield, however, saw a mild slump. The pace of growth appeared the most rapid in 2019 when the yield increased by 1.6% against the previous year. The pineapple yield peaked at X tons per ha in 2012; however, from 2013 to 2022, the yield failed to regain momentum. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.

In 2022, the total area harvested in terms of pineapples production in South Africa reduced to X ha, which is down by -6.1% on the previous year. The harvested area increased at an average annual rate of +3.0% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2015 with an increase of 19% against the previous year. The pineapple harvested area peaked at X ha in 2021, and then shrank in the following year.

Pineapple Exports

Exports from South Africa

In 2022, approx. X tons of pineapples were exported from South Africa; picking up by 24% compared with the previous year's figure. Over the period under review, exports, however, saw a slight reduction. The pace of growth was the most pronounced in 2017 with an increase of 73%. As a result, the exports attained the peak of X tons. From 2018 to 2022, the growth of the exports remained at a lower figure.

In value terms, pineapple exports soared to $X in 2022. In general, exports, however, continue to indicate a relatively flat trend pattern. The exports peaked at $X in 2012; however, from 2013 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

Botswana (X tons), Namibia (X tons) and the United Arab Emirates (X tons) were the main destinations of pineapple exports from South Africa, together accounting for 55% of total exports. Swaziland, France, Lesotho, the Netherlands, Germany, Ethiopia, Kuwait, Zambia, Zimbabwe and Saudi Arabia lagged somewhat behind, together comprising a further 38%.

From 2012 to 2022, the biggest increases were recorded for Ethiopia (with a CAGR of +42.7%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for pineapple exported from South Africa were Germany ($X), the Netherlands ($X) and France ($X), together accounting for 46% of total exports. Botswana, the United Arab Emirates, Namibia, Ethiopia, Swaziland, Kuwait, Lesotho, Zambia, Saudi Arabia and Zimbabwe lagged somewhat behind, together accounting for a further 36%.

In terms of the main countries of destination, Ethiopia, with a CAGR of +40.7%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average pineapple export price amounted to $X per ton, surging by 21% against the previous year. Over the period under review, the export price recorded a relatively flat trend pattern. The pace of growth was the most pronounced in 2018 when the average export price increased by 32%. The export price peaked in 2022 and is likely to see gradual growth in the near future.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was Germany ($X per ton), while the average price for exports to Zimbabwe ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Kuwait (+17.0%), while the prices for the other major destinations experienced more modest paces of growth.

Pineapple Imports

Imports into South Africa

In 2022, after two years of growth, there was significant decline in overseas purchases of pineapples, when their volume decreased by -15.7% to X tons. Over the period under review, imports, however, posted strong growth. The pace of growth was the most pronounced in 2018 with an increase of 253% against the previous year. Over the period under review, imports hit record highs at X tons in 2021, and then fell dramatically in the following year.

In value terms, pineapple imports reduced markedly to $X in 2022. In general, imports continue to indicate a abrupt decline. The most prominent rate of growth was recorded in 2018 with an increase of 91%. Imports peaked at $X in 2012; however, from 2013 to 2022, imports remained at a lower figure.

Imports by Country

In 2022, Mozambique (X tons) constituted the largest pineapple supplier to South Africa, accounting for a 85% share of total imports. Moreover, pineapple imports from Mozambique exceeded the figures recorded by the second-largest supplier, Thailand (X tons), sixfold.

From 2012 to 2022, the average annual growth rate of volume from Mozambique amounted to +60.5%.

In value terms, the largest pineapple suppliers to South Africa were Thailand ($X) and Mozambique ($X).

Mozambique, with a CAGR of +28.9%, saw the highest growth rate of the value of imports, among the main suppliers over the period under review.

Import Prices by Country

The average pineapple import price stood at $X per ton in 2022, dropping by -4.9% against the previous year. Over the period under review, the import price faced a abrupt descent. The growth pace was the most rapid in 2019 when the average import price increased by 74%. Over the period under review, average import prices hit record highs at $X per ton in 2015; however, from 2016 to 2022, import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Thailand ($X per ton), while the price for Mozambique stood at $X per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Thailand (+3.0%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

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