South Africa: Sparkling Wine Market 2024

Sparkling Wine Market Size in South Africa

The South African sparkling wine market rose modestly to $X in 2022, with an increase of 3% against the previous year. In general, consumption, however, saw a drastic downturn. Sparkling wine consumption peaked at $X in 2012; however, from 2013 to 2022, consumption remained at a lower figure.

Sparkling Wine Production in South Africa

In value terms, sparkling wine production shrank to $X in 2022 estimated in export price. Over the period under review, production showed a abrupt setback. The most prominent rate of growth was recorded in 2016 with an increase of 8.3%. Sparkling wine production peaked at $X in 2012; however, from 2013 to 2022, production failed to regain momentum.

Sparkling Wine Exports

Exports from South Africa

In 2022, overseas shipments of sparkling wine decreased by -17.8% to X litres for the first time since 2019, thus ending a two-year rising trend. Over the period under review, exports recorded a abrupt setback. The most prominent rate of growth was recorded in 2015 with an increase of 33%. As a result, the exports attained the peak of X litres. From 2016 to 2022, the growth of the exports remained at a somewhat lower figure.

In value terms, sparkling wine exports reduced to $X in 2022. In general, exports continue to indicate a noticeable decrease. The pace of growth was the most pronounced in 2021 when exports increased by 41%. Over the period under review, the exports hit record highs at $X in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

Exports by Country

The UK (X litres), Angola (X litres) and the United States (X litres) were the main destinations of sparkling wine exports from South Africa, with a combined 31% share of total exports. These countries were followed by Mozambique, the United Arab Emirates, the Netherlands, Swaziland, Papua New Guinea, Sweden, Namibia, France, Belgium and Japan, which together accounted for a further 41%.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Papua New Guinea (with a CAGR of +77.0%), while the other leaders experienced more modest paces of growth.

In value terms, the UK ($X) remains the key foreign market for sparkling wine exports from South Africa, comprising 19% of total exports. The second position in the ranking was held by the United States ($X), with a 9.4% share of total exports. It was followed by the Netherlands, with a 6.6% share.

From 2012 to 2022, the average annual rate of growth in terms of value to the UK totaled +8.9%. Exports to the other major destinations recorded the following average annual rates of exports growth: the United States (+5.4% per year) and the Netherlands (+10.9% per year).

Export Prices by Country

The average sparkling wine export price stood at $X per litre in 2022, with an increase of 13% against the previous year. In general, export price indicated temperate growth from 2012 to 2022: its price increased at an average annual rate of +4.0% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, sparkling wine export price increased by +57.7% against 2018 indices. The pace of growth was the most pronounced in 2016 when the average export price increased by 50% against the previous year. Over the period under review, the average export prices hit record highs in 2022 and is expected to retain growth in the near future.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was Belgium ($X per litre), while the average price for exports to the United Arab Emirates ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Namibia (+10.7%), while the prices for the other major destinations experienced more modest paces of growth.

Sparkling Wine Imports

Imports into South Africa

In 2022, approx. X litres of sparkling wine were imported into South Africa; rising by 29% compared with 2021 figures. In general, imports showed a buoyant expansion. The pace of growth was the most pronounced in 2021 when imports increased by 78% against the previous year. Over the period under review, imports reached the maximum in 2022 and are likely to see gradual growth in the near future.

In value terms, sparkling wine imports soared to $X in 2022. Over the period under review, imports continue to indicate prominent growth. The pace of growth appeared the most rapid in 2021 with an increase of 98% against the previous year. Over the period under review, imports reached the peak figure in 2022 and are likely to continue growth in years to come.

Imports by Country

France (X litres), Italy (X litres) and Germany (X litres) were the main suppliers of sparkling wine imports to South Africa, with a combined 99% share of total imports.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Germany (with a CAGR of +37.7%), while imports for the other leaders experienced more modest paces of growth.

In value terms, France ($X) constituted the largest supplier of sparkling wine to South Africa, comprising 90% of total imports. The second position in the ranking was held by Italy ($X), with a 9.7% share of total imports. It was followed by Spain, with a 0.3% share.

From 2012 to 2022, the average annual rate of growth in terms of value from France amounted to +10.0%. The remaining supplying countries recorded the following average annual rates of imports growth: Italy (+27.9% per year) and Spain (-6.3% per year).

Import Prices by Country

In 2022, the average sparkling wine import price amounted to $X per litre, reducing by -8.9% against the previous year. In general, the import price recorded a perceptible descent. The pace of growth was the most pronounced in 2021 when the average import price increased by 12%. Over the period under review, average import prices hit record highs at $X per litre in 2014; however, from 2015 to 2022, import prices stood at a somewhat lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was France ($X per litre), while the price for Germany ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Spain (+1.8%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

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