South-Eastern Asia: Eye Make-Up Preparations Market 2024

Eye Make-Up Preparations Market Size in South-Eastern Asia

The Southeast Asian eye make-up preparations market was estimated at $X in 2022, with an increase of 3.3% against the previous year. Overall, consumption enjoyed resilient growth. Over the period under review, the market hit record highs at $X in 2019; however, from 2020 to 2022, consumption remained at a lower figure.

Eye Make-Up Preparations Production in South-Eastern Asia

In value terms, eye make-up preparations production declined to $X in 2022 estimated in export price. In general, production, however, saw prominent growth. The pace of growth was the most pronounced in 2018 when the production volume increased by 53%. The level of production peaked at $X in 2019; however, from 2020 to 2022, production remained at a lower figure.

Eye Make-Up Preparations Exports

Exports in South-Eastern Asia

In 2022, eye make-up preparations exports in South-Eastern Asia contracted significantly to X tons, dropping by -43.8% against the year before. In general, exports, however, showed a relatively flat trend pattern. The pace of growth was the most pronounced in 2017 when exports increased by 46%. Over the period under review, the exports hit record highs at X tons in 2019; however, from 2020 to 2022, the exports remained at a lower figure.

In value terms, eye make-up preparations exports plummeted to $X in 2022. Overall, exports, however, enjoyed a notable increase. The growth pace was the most rapid in 2021 when exports increased by 35% against the previous year. The level of export peaked at $X in 2018; however, from 2019 to 2022, the exports remained at a lower figure.

Exports by Country

Singapore was the main exporting country with an export of around X tons, which recorded 69% of total exports. Thailand (X tons) took a 14% share (based on physical terms) of total exports, which put it in second place, followed by the Philippines (8.8%). Vietnam (X tons) and Malaysia (X tons) held a little share of total exports.

Singapore experienced a relatively flat trend pattern with regard to volume of exports of eye make-up preparations. At the same time, Vietnam (+30.4%), the Philippines (+9.8%) and Malaysia (+4.4%) displayed positive paces of growth. Moreover, Vietnam emerged as the fastest-growing exporter exported in South-Eastern Asia, with a CAGR of +30.4% from 2012-2022. By contrast, Thailand (-2.3%) illustrated a downward trend over the same period. While the share of the Philippines (+5.3 p.p.) and Vietnam (+3.9 p.p.) increased significantly in terms of the total exports from 2012-2022, the share of Thailand (-4.2 p.p.) and Singapore (-6.2 p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Singapore ($X) remains the largest eye make-up preparations supplier in South-Eastern Asia, comprising 80% of total exports. The second position in the ranking was taken by Thailand ($X), with a 7.4% share of total exports. It was followed by the Philippines, with a 4.8% share.

From 2012 to 2022, the average annual growth rate of value in Singapore totaled +4.0%. In the other countries, the average annual rates were as follows: Thailand (-1.2% per year) and the Philippines (+31.3% per year).

Export Prices by Country

In 2022, the export price in South-Eastern Asia amounted to $X per ton, increasing by 23% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +4.2%. As a result, the export price reached the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Singapore ($X per ton), while Malaysia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Philippines (+19.6%), while the other leaders experienced more modest paces of growth.

Eye Make-Up Preparations Imports

Imports in South-Eastern Asia

In 2022, overseas purchases of eye make-up preparations increased by 19% to X tons, rising for the second consecutive year after two years of decline. Overall, imports continue to indicate a prominent expansion. The most prominent rate of growth was recorded in 2018 when imports increased by 36%. As a result, imports attained the peak of X tons. From 2019 to 2022, the growth of imports failed to regain momentum.

In value terms, eye make-up preparations imports stood at $X in 2022. In general, imports showed a strong expansion. The most prominent rate of growth was recorded in 2018 with an increase of 28% against the previous year. As a result, imports attained the peak of $X. From 2019 to 2022, the growth of imports remained at a lower figure.

Imports by Country

Indonesia represented the main importing country with an import of around X tons, which resulted at 43% of total imports. Thailand (X tons) took the second position in the ranking, followed by Singapore (X tons), Malaysia (X tons) and the Philippines (X tons). All these countries together held near 53% share of total imports. Vietnam (X tons) followed a long way behind the leaders.

From 2012 to 2022, average annual rates of growth with regard to eye make-up preparations imports into Indonesia stood at +13.1%. At the same time, the Philippines (+14.3%), Thailand (+8.4%), Vietnam (+5.7%) and Malaysia (+5.3%) displayed positive paces of growth. Moreover, the Philippines emerged as the fastest-growing importer imported in South-Eastern Asia, with a CAGR of +14.3% from 2012-2022. By contrast, Singapore (-3.4%) illustrated a downward trend over the same period. While the share of Indonesia (+20 p.p.), the Philippines (+4.1 p.p.) and Thailand (+3.6 p.p.) increased significantly in terms of the total imports from 2012-2022, the share of Singapore (-27.3 p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the largest eye make-up preparations importing markets in South-Eastern Asia were Singapore ($X), Indonesia ($X) and Thailand ($X), with a combined 79% share of total imports. Malaysia, the Philippines and Vietnam lagged somewhat behind, together comprising a further 20%.

Among the main importing countries, the Philippines, with a CAGR of +12.6%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in South-Eastern Asia stood at $X per ton in 2022, falling by -14.9% against the previous year. In general, the import price saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2021 an increase of 13% against the previous year. As a result, import price attained the peak level of $X per ton, and then dropped in the following year.

There were significant differences in the average prices amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was Singapore ($X per ton), while Indonesia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Singapore (+6.0%), while the other leaders experienced mixed trends in the import price figures.

Source: IndexBox Platform

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