South-Eastern Asia: Room Deodorants Market 2024

Room Deodorants Market Size in South-Eastern Asia

In 2022, the Southeast Asian room deodorants market increased by 75% to $X, rising for the eighth year in a row after two years of decline. Over the period under review, consumption saw a prominent expansion. As a result, consumption attained the peak level and is likely to continue growth in the immediate term.

Room Deodorants Production in South-Eastern Asia

In value terms, room deodorants production contracted to $X in 2022 estimated in export price. Overall, production saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2019 when the production volume increased by 9.2%. As a result, production reached the peak level of $X. From 2020 to 2022, production growth failed to regain momentum.

Room Deodorants Exports

Exports in South-Eastern Asia

In 2022, exports of preparations for perfuming or deodorising rooms in South-Eastern Asia surged to X tons, picking up by 125% against 2021 figures. In general, exports saw buoyant growth. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

In value terms, room deodorants exports rose to $X in 2022. Overall, exports, however, continue to indicate a mild setback. The most prominent rate of growth was recorded in 2014 with an increase of 30%. As a result, the exports reached the peak of $X. From 2015 to 2022, the growth of the exports remained at a lower figure.

Exports by Country

In 2022, Vietnam (X tons) was the major exporter of preparations for perfuming or deodorising rooms, generating 71% of total exports. Thailand (X tons) held a 19% share (based on physical terms) of total exports, which put it in second place, followed by Malaysia (6.7%). Indonesia (X tons) took a relatively small share of total exports.

Vietnam was also the fastest-growing in terms of the preparations for perfuming or deodorising rooms exports, with a CAGR of +18.9% from 2012 to 2022. At the same time, Malaysia (+3.8%) and Thailand (+2.3%) displayed positive paces of growth. By contrast, Indonesia (-16.8%) illustrated a downward trend over the same period. While the share of Vietnam (+45 p.p.) increased significantly in terms of the total exports from 2012-2022, the share of Malaysia (-2.8 p.p.), Thailand (-12 p.p.) and Indonesia (-19 p.p.) displayed negative dynamics.

In value terms, Thailand ($X), Vietnam ($X) and Malaysia ($X) appeared to be the countries with the highest levels of exports in 2022, with a combined 89% share of total exports.

Among the main exporting countries, Malaysia, with a CAGR of +3.5%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced mixed trends in the exports figures.

Export Prices by Country

In 2022, the export price in South-Eastern Asia amounted to $X per ton, reducing by -54.7% against the previous year. In general, the export price recorded a abrupt slump. The pace of growth was the most pronounced in 2017 an increase of 21%. The level of export peaked at $X per ton in 2019; however, from 2020 to 2022, the export prices stood at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Malaysia ($X per ton), while Vietnam ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Indonesia (+6.9%), while the other leaders experienced a decline in the export price figures.

Room Deodorants Imports

Imports in South-Eastern Asia

Room deodorants imports soared to X tons in 2022, jumping by 373% against 2021 figures. Overall, imports continue to indicate significant growth. As a result, imports attained the peak and are likely to continue growth in the immediate term.

In value terms, room deodorants imports skyrocketed to $X in 2022. Over the period under review, imports enjoyed a buoyant expansion. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

Malaysia dominates imports structure, finishing at X tons, which was approx. 86% of total imports in 2022. It was distantly followed by Thailand (X tons), constituting a 5.2% share of total imports. The Philippines (X tons) and Singapore (X tons) followed a long way behind the leaders.

Malaysia was also the fastest-growing in terms of the preparations for perfuming or deodorising rooms imports, with a CAGR of +28.0% from 2012 to 2022. At the same time, the Philippines (+13.2%) and Thailand (+13.2%) displayed positive paces of growth. By contrast, Singapore (-2.2%) illustrated a downward trend over the same period. From 2012 to 2022, the share of Malaysia increased by +38 percentage points.

In value terms, Malaysia ($X) constitutes the largest market for imported preparations for perfuming or deodorising rooms in South-Eastern Asia, comprising 57% of total imports. The second position in the ranking was taken by the Philippines ($X), with a 10% share of total imports. It was followed by Singapore, with a 9.5% share.

In Malaysia, room deodorants imports expanded at an average annual rate of +13.4% over the period from 2012-2022. In the other countries, the average annual rates were as follows: the Philippines (+11.7% per year) and Singapore (-2.8% per year).

Import Prices by Country

The import price in South-Eastern Asia stood at $X per ton in 2022, falling by -66.4% against the previous year. In general, the import price recorded a deep contraction. The pace of growth was the most pronounced in 2013 an increase of 6.4% against the previous year. Over the period under review, import prices reached the maximum at $X per ton in 2014; however, from 2015 to 2022, import prices failed to regain momentum.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Singapore ($X per ton), while Malaysia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Singapore (-0.6%), while the other leaders experienced a decline in the import price figures.

Source: IndexBox Platform

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