Southern Asia: Bath Preparations Market 2025

Bath Preparations Market Size in Southern Asia

In 2021, after three years of decline, there was significant growth in the South Asian bath preparations market, when its value increased by 12% to $X. In general, consumption saw a relatively flat trend pattern. The level of consumption peaked at $X in 2017; however, from 2018 to 2021, consumption failed to regain momentum.

Bath Preparations Production in Southern Asia

In value terms, bath preparations production soared to $X in 2021 estimated in export price. In general, production saw a slight contraction. Over the period under review, production attained the peak level at $X in 2017; however, from 2018 to 2021, production stood at a somewhat lower figure.

Bath Preparations Exports

Exports in Southern Asia

In 2021, shipments abroad of perfumed bath salts and other bath preparations increased by 14% to X tons, rising for the third consecutive year after four years of decline. In general, exports enjoyed a buoyant expansion. The pace of growth appeared the most rapid in 2019 with an increase of 127% against the previous year. Over the period under review, the exports attained the maximum in 2021 and are expected to retain growth in years to come.

In value terms, bath preparations exports stood at $X in 2021. Total exports indicated a slight expansion from 2012 to 2021: its value increased at an average annual rate of +1.9% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +123.4% against 2018 indices. The most prominent rate of growth was recorded in 2019 with an increase of 116%. The level of export peaked in 2021 and is likely to see steady growth in the immediate term.

Exports by Country

India dominates exports structure, reaching X tons, which was near 92% of total exports in 2021. It was distantly followed by Pakistan (X tons), achieving a 7% share of total exports.

Exports from India increased at an average annual rate of +6.0% from 2012 to 2021. At the same time, Pakistan (+30.0%) displayed positive paces of growth. Moreover, Pakistan emerged as the fastest-growing exporter exported in Southern Asia, with a CAGR of +30.0% from 2012-2021. While the share of Pakistan (+5.8 p.p.) increased significantly in terms of the total exports from 2012-2021, the share of India (-6.1 p.p.) displayed negative dynamics.

In value terms, India ($X) remains the largest bath preparations supplier in Southern Asia, comprising 92% of total exports. The second position in the ranking was held by Pakistan ($X), with a 5.2% share of total exports.

In India, bath preparations exports expanded at an average annual rate of +1.2% over the period from 2012-2021.

Export Prices by Country

The export price in Southern Asia stood at $X per ton in 2021, reducing by -7.2% against the previous year. Over the period under review, the export price recorded a perceptible reduction. The pace of growth appeared the most rapid in 2017 an increase of 8.6% against the previous year. As a result, the export price attained the peak level of $X per ton. From 2018 to 2021, the export prices failed to regain momentum.

Average prices varied somewhat amongst the major exporting countries. In 2021, the country with the highest price was India ($X per ton), while Pakistan stood at $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Pakistan (-4.2%).

Bath Preparations Imports

Imports in Southern Asia

Bath preparations imports rose to X tons in 2021, with an increase of 2.4% on 2020. Overall, imports, however, showed a abrupt setback. The most prominent rate of growth was recorded in 2016 when imports increased by 32%. As a result, imports reached the peak of X tons. From 2017 to 2021, the growth of imports remained at a lower figure.

In value terms, bath preparations imports reached $X in 2021. In general, imports, however, saw a abrupt decrease. The pace of growth was the most pronounced in 2016 with an increase of 36%. Over the period under review, imports hit record highs at $X in 2012; however, from 2013 to 2021, imports remained at a lower figure.

Imports by Country

India represented the largest importing country with an import of around X tons, which accounted for 51% of total imports. Bangladesh (X tons) held the second position in the ranking, distantly followed by Pakistan (X tons) and Maldives (X tons). All these countries together took approx. 45% share of total imports. Nepal (X tons) held a minor share of total imports.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main importing countries, was attained by Maldives (with a CAGR of +22.0%), while imports for the other leaders experienced more modest paces of growth.

In value terms, the largest bath preparations importing markets in Southern Asia were India ($X), Bangladesh ($X) and Maldives ($X), together comprising 87% of total imports.

Among the main importing countries, Bangladesh, with a CAGR of +33.7%, saw the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in Southern Asia stood at $X per ton in 2021, approximately equating the previous year. Overall, the import price, however, continues to indicate a noticeable descent. The growth pace was the most rapid in 2013 when the import price increased by 13%. As a result, import price attained the peak level of $X per ton. From 2014 to 2021, the import prices failed to regain momentum.

Prices varied noticeably country of destination: the country with the highest price was Maldives ($X per ton), while Pakistan ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Bangladesh (+10.3%), while the other leaders experienced mixed trends in the import price figures.

Source: IndexBox Platform

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