Sweden: Hair Curler Market 2025

Hair Curler Market Size in Sweden

The Swedish hair curler market fell rapidly to $X in 2022, with a decrease of -23.3% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, consumption, however, posted strong growth. Hair curler consumption peaked at $X in 2021, and then declined notably in the following year.

Hair Curler Exports

Exports from Sweden

In 2022, overseas shipments of hair curlers and curling tongs increased by 45% to X units, rising for the fifth year in a row after two years of decline. In general, total exports indicated a pronounced expansion from 2012 to 2022: its volume increased at an average annual rate of +2.8% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +87.4% against 2017 indices. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

In value terms, hair curler exports skyrocketed to $X in 2022. Overall, exports continue to indicate a prominent expansion. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

Exports by Country

Norway (X units), Denmark (X units) and Finland (X units) were the main destinations of hair curler exports from Sweden, together comprising 87% of total exports. Germany and Iceland lagged somewhat behind, together accounting for a further 9.7%.

From 2012 to 2022, the biggest increases were recorded for Iceland (with a CAGR of +35.2%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for hair curler exported from Sweden were Norway ($X), Denmark ($X) and Finland ($X), with a combined 87% share of total exports. Germany and Iceland lagged somewhat behind, together accounting for a further 9.7%.

In terms of the main countries of destination, Iceland, with a CAGR of +44.5%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average hair curler export price amounted to $X per unit, which is down by -6.6% against the previous year. Over the period under review, the export price, however, posted a prominent increase. The pace of growth appeared the most rapid in 2017 when the average export price increased by 51%. The export price peaked at $X per unit in 2021, and then reduced in the following year.

Average prices varied noticeably for the major external markets. In 2022, amid the top suppliers, the countries with the highest prices were Iceland ($X per unit) and Norway ($X per unit), while the average price for exports to Finland ($X per unit) and Germany ($X per unit) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Denmark (+6.9%), while the prices for the other major destinations experienced more modest paces of growth.

Hair Curler Imports

Imports into Sweden

In 2022, the amount of hair curlers and curling tongs imported into Sweden contracted to X units, stabilizing at the previous year's figure. In general, total imports indicated a temperate expansion from 2012 to 2022: its volume increased at an average annual rate of +4.7% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +40.6% against 2020 indices. The growth pace was the most rapid in 2021 with an increase of 42%. As a result, imports reached the peak of X units, and then dropped modestly in the following year.

In value terms, hair curler imports soared to $X in 2022. Overall, imports, however, continue to indicate a strong expansion. The most prominent rate of growth was recorded in 2021 when imports increased by 57%. Imports peaked in 2022 and are expected to retain growth in years to come.

Imports by Country

In 2022, Germany (X units) constituted the largest hair curler supplier to Sweden, accounting for a 65% share of total imports. Moreover, hair curler imports from Germany exceeded the figures recorded by the second-largest supplier, China (X units), fivefold. France (X units) ranked third in terms of total imports with a 9.9% share.

From 2012 to 2022, the average annual growth rate of volume from Germany stood at +15.8%. The remaining supplying countries recorded the following average annual rates of imports growth: China (-1.7% per year) and France (-5.6% per year).

In value terms, Germany ($X) constituted the largest supplier of hair curlers and curling tongs to Sweden, comprising 65% of total imports. The second position in the ranking was taken by China ($X), with a 13% share of total imports. It was followed by France, with a 9.9% share.

From 2012 to 2022, the average annual rate of growth in terms of value from Germany amounted to +20.1%. The remaining supplying countries recorded the following average annual rates of imports growth: China (+1.9% per year) and France (-2.1% per year).

Import Prices by Country

In 2022, the average hair curler import price amounted to $X per unit, growing by 21% against the previous year. In general, import price indicated pronounced growth from 2012 to 2022: its price increased at an average annual rate of +3.7% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, hair curler import price increased by +80.4% against 2017 indices. As a result, import price reached the peak level and is likely to continue growth in the immediate term.

Average prices varied noticeably amongst the major supplying countries. In 2022, amid the top importers, the highest price was recorded for prices from the Philippines ($X per unit) and Italy ($X per unit), while the price for France ($X per unit) and Germany ($X per unit) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Philippines (+21.1%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :