Thailand: Coffee Substitutes Market 2025

Coffee Substitutes Market Size in Thailand

The Thai coffee substitutes market reduced to $X in 2022, with a decrease of -3.6% against the previous year. Overall, the total consumption indicated a strong expansion from 2012 to 2022: its value increased at an average annual rate of +5.7% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption decreased by -10.1% against 2019 indices. As a result, consumption reached the peak level of $X. From 2020 to 2022, the growth of the market remained at a lower figure.

Coffee Substitutes Production in Thailand

In value terms, coffee substitutes production reduced modestly to $X in 2022 estimated in export price. In general, production enjoyed a buoyant expansion. The most prominent rate of growth was recorded in 2019 with an increase of 44% against the previous year. As a result, production attained the peak level of $X. From 2020 to 2022, production growth remained at a somewhat lower figure.

Coffee Substitutes Exports

Exports from Thailand

In 2022, after three years of growth, there was significant decline in shipments abroad of coffee substitutes containing coffee, when their volume decreased by -44.2% to X tons. In general, exports recorded a significant curtailment. The most prominent rate of growth was recorded in 2017 when exports increased by 300% against the previous year. The exports peaked at X tons in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

In value terms, coffee substitutes exports declined rapidly to $X in 2022. Overall, exports recorded a dramatic curtailment. The most prominent rate of growth was recorded in 2019 when exports increased by 190% against the previous year. The exports peaked at $X in 2012; however, from 2013 to 2022, the exports remained at a lower figure.

Exports by Country

Hong Kong SAR (X tons), China (X tons) and the United Arab Emirates (X kg) were the main destinations of coffee substitutes exports from Thailand, together accounting for 100% of total exports.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Hong Kong SAR (with a CAGR of +108.3%), while the other leaders experienced a decline.

In value terms, China ($X), Hong Kong SAR ($X) and the United Arab Emirates ($X) appeared to be the largest markets for coffee substitutes exported from Thailand worldwide, with a combined 100% share of total exports.

Hong Kong SAR, with a CAGR of +138.8%, recorded the highest growth rate of the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced a decline.

Export Prices by Country

In 2022, the average coffee substitutes export price amounted to $X per ton, reducing by -24.5% against the previous year. In general, the export price, however, enjoyed a pronounced expansion. The most prominent rate of growth was recorded in 2018 an increase of 343%. The export price peaked at $X per ton in 2020; however, from 2021 to 2022, the export prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was China ($X per ton), while the average price for exports to the United Arab Emirates ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Israel (+94.2%), while the prices for the other major destinations experienced more modest paces of growth.

Coffee Substitutes Imports

Imports into Thailand

In 2022, purchases abroad of coffee substitutes containing coffee decreased by -68.9% to X kg for the first time since 2018, thus ending a three-year rising trend. Over the period under review, imports continue to indicate a dramatic slump. The most prominent rate of growth was recorded in 2019 with an increase of 400%. Imports peaked at X tons in 2012; however, from 2013 to 2022, imports remained at a lower figure.

In value terms, coffee substitutes imports expanded slightly to $X in 2022. In general, imports saw a precipitous slump. The most prominent rate of growth was recorded in 2020 with an increase of 179%. Imports peaked at $X in 2012; however, from 2013 to 2022, imports remained at a lower figure.

Imports by Country

In 2022, Italy (X kg) constituted the largest supplier of coffee substitutes to Thailand, accounting for a 52% share of total imports. Moreover, coffee substitutes imports from Italy exceeded the figures recorded by the second-largest supplier, Malaysia (X kg), twofold. The third position in this ranking was held by Kenya (X kg), with a 12% share.

From 2012 to 2022, the average annual growth rate of volume from Italy stood at +15.6%. The remaining supplying countries recorded the following average annual rates of imports growth: Malaysia (+26.0% per year) and Kenya (0.0% per year).

In value terms, Italy ($X), Kenya ($X) and the UK ($X) constituted the largest coffee substitutes suppliers to Thailand, with a combined 81% share of total imports. Malaysia and Democratic Republic of the Congo lagged somewhat behind, together accounting for a further 19%.

Malaysia, with a CAGR of +73.3%, saw the highest growth rate of the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average coffee substitutes import price amounted to $X per ton, rising by 229% against the previous year. Overall, the import price saw strong growth. As a result, import price reached the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Kenya ($X per ton), while the price for Democratic Republic of the Congo ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Malaysia (+37.6%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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