Thailand: Hair Curler Market 2025

Hair Curler Market Size in Thailand

In 2022, the Thai hair curler market increased by 119% to $X, rising for the fourth consecutive year after four years of decline. Overall, consumption continues to indicate a significant increase. Hair curler consumption peaked in 2022 and is expected to retain growth in years to come.

Hair Curler Production in Thailand

In value terms, hair curler production amounted to $X in 2022 estimated in export price. Overall, production recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2017 when the production volume increased by 5.8% against the previous year. As a result, production reached the peak level of $X. From 2018 to 2022, production growth remained at a lower figure.

Hair Curler Exports

Exports from Thailand

In 2022, shipments abroad of hair curlers and curling tongs decreased by -25.7% to X units, falling for the fifth year in a row after three years of growth. Overall, exports showed a abrupt slump. The most prominent rate of growth was recorded in 2015 when exports increased by 28% against the previous year. The exports peaked at X units in 2017; however, from 2018 to 2022, the exports stood at a somewhat lower figure.

In value terms, hair curler exports reduced notably to $X in 2022. Over the period under review, exports showed a pronounced shrinkage. The pace of growth appeared the most rapid in 2017 when exports increased by 14%. The exports peaked at $X in 2018; however, from 2019 to 2022, the exports failed to regain momentum.

Exports by Country

Japan (X units) was the main destination for hair curler exports from Thailand, accounting for a 59% share of total exports. Moreover, hair curler exports to Japan exceeded the volume sent to the second major destination, the United Arab Emirates (X units), fivefold. The third position in this ranking was held by Kuwait (X units), with a 4.5% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to Japan stood at -4.7%. Exports to the other major destinations recorded the following average annual rates of exports growth: the United Arab Emirates (+1.2% per year) and Kuwait (-9.2% per year).

In value terms, Japan ($X) remains the key foreign market for hair curlers and curling tongs exports from Thailand, comprising 65% of total exports. The second position in the ranking was held by the United Arab Emirates ($X), with a 9.3% share of total exports. It was followed by Saudi Arabia, with a 3.9% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Japan amounted to -4.4%. Exports to the other major destinations recorded the following average annual rates of exports growth: the United Arab Emirates (-0.3% per year) and Saudi Arabia (-7.9% per year).

Export Prices by Country

In 2022, the average hair curler export price amounted to $X per unit, rising by 7.9% against the previous year. Overall, the export price showed a relatively flat trend pattern. The pace of growth was the most pronounced in 2019 an increase of 14% against the previous year. Over the period under review, the average export prices reached the peak figure in 2022 and is likely to see gradual growth in years to come.

There were significant differences in the average prices for the major overseas markets. In 2022, amid the top suppliers, the country with the highest price was Japan ($X per unit), while the average price for exports to Singapore ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Saudi Arabia (+2.3%), while the prices for the other major destinations experienced more modest paces of growth.

Hair Curler Imports

Imports into Thailand

In 2022, imports of hair curlers and curling tongs into Thailand rose sharply to X units, with an increase of 15% against 2021 figures. Over the period under review, total imports indicated a perceptible increase from 2012 to 2022: its volume increased at an average annual rate of +2.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +96.0% against 2019 indices. The growth pace was the most rapid in 2020 when imports increased by 37% against the previous year. Imports peaked in 2022 and are expected to retain growth in the immediate term.

In value terms, hair curler imports skyrocketed to $X in 2022. Overall, imports recorded a buoyant increase. As a result, imports reached the peak and are likely to continue growth in the immediate term.

Imports by Country

In 2022, China (X units) was the main supplier of hair curler to Thailand, accounting for a 95% share of total imports. Moreover, hair curler imports from China exceeded the figures recorded by the second-largest supplier, the Philippines (X units), more than tenfold.

From 2012 to 2022, the average annual growth rate of volume from China totaled +1.7%.

In value terms, China ($X) constituted the largest supplier of hair curlers and curling tongs to Thailand, comprising 54% of total imports. The second position in the ranking was held by the Philippines ($X), with a 2.8% share of total imports.

From 2012 to 2022, the average annual rate of growth in terms of value from China totaled +5.5%.

Import Prices by Country

The average hair curler import price stood at $X per unit in 2022, growing by 50% against the previous year. In general, the import price recorded resilient growth. The most prominent rate of growth was recorded in 2019 an increase of 86%. As a result, import price reached the peak level of $X per unit. From 2020 to 2022, the average import prices failed to regain momentum.

Average prices varied somewhat amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was the Philippines ($X per unit), while the price for China amounted to $X per unit.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by China (+3.7%).

Source: IndexBox Platform

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