Thailand: Newspaper Market 2024

Newspaper Market Size in Thailand

The Thai newspaper market reduced to $X in 2022, with a decrease of -5.9% against the previous year. Over the period under review, consumption, however, continues to indicate a noticeable contraction. Over the period under review, the market hit record highs at $X in 2012; however, from 2013 to 2022, consumption stood at a somewhat lower figure.

Newspaper Production in Thailand

In value terms, newspaper production declined to $X in 2022 estimated in export price. In general, production saw a pronounced shrinkage. The growth pace was the most rapid in 2021 when the production volume increased by 22% against the previous year. Over the period under review, production hit record highs at $X in 2012; however, from 2013 to 2022, production remained at a lower figure.

Newspaper Exports

Exports from Thailand

Newspaper exports from Thailand shrank markedly to X units in 2022, with a decrease of -20.1% against 2021 figures. Over the period under review, exports recorded a abrupt contraction. The most prominent rate of growth was recorded in 2015 with an increase of 67% against the previous year. As a result, the exports attained the peak of X units. From 2016 to 2022, the growth of the exports failed to regain momentum.

In value terms, newspaper exports declined notably to $X in 2022. In general, exports showed a abrupt descent. The pace of growth appeared the most rapid in 2021 when exports increased by 32%. Over the period under review, the exports attained the peak figure at $X in 2012; however, from 2013 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

Malaysia (X units) was the main destination for newspaper exports from Thailand, accounting for a 60% share of total exports. Moreover, newspaper exports to Malaysia exceeded the volume sent to the second major destination, Papua New Guinea (X units), fourfold. Myanmar (X units) ranked third in terms of total exports with a 5.7% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to Malaysia amounted to -9.4%. Exports to the other major destinations recorded the following average annual rates of exports growth: Papua New Guinea (+97.5% per year) and Myanmar (+68.3% per year).

In value terms, Malaysia ($X) remains the key foreign market for newspapers, journals and periodicals exports from Thailand, comprising 51% of total exports. The second position in the ranking was taken by China ($X), with a 19% share of total exports. It was followed by Japan, with an 8% share.

From 2012 to 2022, the average annual growth rate of value to Malaysia amounted to -10.8%. Exports to the other major destinations recorded the following average annual rates of exports growth: China (+27.5% per year) and Japan (-10.2% per year).

Export Prices by Country

In 2022, the average newspaper export price amounted to $X per unit, shrinking by -3.3% against the previous year. Overall, export price indicated a temperate expansion from 2012 to 2022: its price increased at an average annual rate of +4.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, newspaper export price decreased by -20.5% against 2019 indices. The pace of growth was the most pronounced in 2016 when the average export price increased by 57% against the previous year. The export price peaked at $X per unit in 2019; however, from 2020 to 2022, the export prices failed to regain momentum.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was Japan ($X per unit), while the average price for exports to Papua New Guinea (less than $X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Lao People's Democratic Republic (+17.6%), while the prices for the other major destinations experienced more modest paces of growth.

Newspaper Imports

Imports into Thailand

In 2022, purchases abroad of newspapers, journals and periodicals increased by 62% to X units, rising for the second year in a row after two years of decline. In general, imports saw a strong expansion. The most prominent rate of growth was recorded in 2018 with an increase of 147%. Over the period under review, imports hit record highs in 2022 and are expected to retain growth in the near future.

In value terms, newspaper imports soared to $X in 2022. Over the period under review, imports, however, continue to indicate a relatively flat trend pattern. The pace of growth appeared the most rapid in 2018 with an increase of 85% against the previous year. As a result, imports reached the peak of $X. From 2019 to 2022, the growth of imports remained at a lower figure.

Imports by Country

China (X units), Malaysia (X units) and South Korea (X units) were the main suppliers of newspaper imports to Thailand, together accounting for 64% of total imports.

From 2012 to 2022, the biggest increases were recorded for South Korea (with a CAGR of +63.0%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the largest newspaper suppliers to Thailand were China ($X), the UK ($X) and Japan ($X), with a combined 59% share of total imports.

In terms of the main suppliers, China, with a CAGR of +47.9%, saw the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average newspaper import price amounted to $X per unit, reducing by -24.2% against the previous year. In general, the import price continues to indicate a drastic downturn. The pace of growth was the most pronounced in 2019 an increase of 9.7% against the previous year. The import price peaked at $X per unit in 2015; however, from 2016 to 2022, import prices failed to regain momentum.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the United States ($X per unit), while the price for South Korea ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by China (+4.5%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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