Tunisia: Market for Hair Brushes And Shaving And Toilet Brushes For Personal Use 2024

Market Size for Hair Brushes And Shaving And Toilet Brushes For Personal Use in Tunisia

The Tunisian market for hair brushes and shaving and toilet brushes for personal use declined to $X in 2022, which is down by -9.2% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, the total consumption indicated moderate growth from 2012 to 2022: its value increased at an average annual rate of +2.8% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption decreased by -16.6% against 2019 indices. Over the period under review, the market reached the maximum level at $X in 2019; however, from 2020 to 2022, consumption remained at a lower figure.

Exports of Hair Brushes And Shaving And Toilet Brushes For Personal Use

Exports from Tunisia

In 2022, after two years of growth, there was significant decline in overseas shipments of hair brushes and shaving and toilet brushes for personal use, when their volume decreased by -23.8% to X units. Overall, exports continue to indicate a significant decline. The most prominent rate of growth was recorded in 2020 with an increase of 951% against the previous year. The exports peaked at X units in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

In value terms, hair, shaving and toilet brush exports shrank rapidly to $X in 2022. Over the period under review, exports recorded a abrupt shrinkage. The most prominent rate of growth was recorded in 2020 when exports increased by 776% against the previous year. The exports peaked at $X in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

Exports by Country

Algeria (X units) was the main destination for hair, shaving and toilet brush exports from Tunisia, accounting for a 88% share of total exports. Moreover, hair, shaving and toilet brush exports to Algeria exceeded the volume sent to the second major destination, Morocco (X units), more than tenfold. The third position in this ranking was taken by France (X units), with a 5.5% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to Algeria totaled +18.8%. Exports to the other major destinations recorded the following average annual rates of exports growth: Morocco (-38.9% per year) and France (-11.3% per year).

In value terms, Algeria ($X) remains the key foreign market for hair brushes and shaving and toilet brushes for personal use exports from Tunisia, comprising 68% of total exports. The second position in the ranking was held by Morocco ($X), with a 20% share of total exports. It was followed by France, with a 5.2% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Algeria stood at +28.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Morocco (-21.7% per year) and France (-1.1% per year).

Export Prices by Country

The average export price for hair brushes and shaving and toilet brushes for personal use stood at $X per unit in 2022, standing approx. at the previous year. Overall, the export price recorded a strong expansion. The most prominent rate of growth was recorded in 2018 an increase of 59% against the previous year. The export price peaked at $X per unit in 2019; however, from 2020 to 2022, the export prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Kuwait ($X per unit), while the average price for exports to Algeria ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Libya (+34.4%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Hair Brushes And Shaving And Toilet Brushes For Personal Use

Imports into Tunisia

In 2022, the amount of hair brushes and shaving and toilet brushes for personal use imported into Tunisia contracted to X units, waning by -11.4% against 2021 figures. In general, imports recorded a relatively flat trend pattern. The growth pace was the most rapid in 2014 with an increase of 59%. Over the period under review, imports hit record highs at X units in 2019; however, from 2020 to 2022, imports remained at a lower figure.

In value terms, hair, shaving and toilet brush imports shrank to $X in 2022. Overall, total imports indicated a notable increase from 2012 to 2022: its value increased at an average annual rate of +3.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +49.4% against 2018 indices. The most prominent rate of growth was recorded in 2017 with an increase of 34% against the previous year. Over the period under review, imports hit record highs at $X in 2021, and then contracted in the following year.

Imports by Country

In 2022, China (X units) constituted the largest hair, shaving and toilet brush supplier to Tunisia, with a 81% share of total imports. Moreover, hair, shaving and toilet brush imports from China exceeded the figures recorded by the second-largest supplier, Spain (X units), more than tenfold. Italy (X units) ranked third in terms of total imports with a 4.9% share.

From 2012 to 2022, the average annual growth rate of volume from China amounted to +3.5%. The remaining supplying countries recorded the following average annual rates of imports growth: Spain (+25.0% per year) and Italy (-15.2% per year).

In value terms, China ($X), Italy ($X) and Spain ($X) constituted the largest hair, shaving and toilet brush suppliers to Tunisia, together comprising 78% of total imports.

Spain, with a CAGR of +27.9%, recorded the highest rates of growth with regard to the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average import price for hair brushes and shaving and toilet brushes for personal use stood at $X per unit in 2022, picking up by 3.8% against the previous year. Over the period under review, import price indicated a notable increase from 2012 to 2022: its price increased at an average annual rate of +3.7% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, hair, shaving and toilet brush import price increased by +97.4% against 2019 indices. The pace of growth appeared the most rapid in 2020 an increase of 84%. The import price peaked in 2022 and is expected to retain growth in the immediate term.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Italy ($X per unit), while the price for China ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Italy (+22.5%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform