Report Update Nov 1, 2024

Turkey - Soft Drinks - Market Analysis, Forecast, Size, Trends and Insights

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Turkey: Soft Drink Market 2024

Soft Drink Market Size in Turkey

The Turkish soft drink market contracted modestly to $X in 2021, waning by -1.8% against the previous year. Over the period under review, consumption showed a noticeable curtailment. Soft drink consumption peaked at $X in 2014; however, from 2015 to 2021, consumption remained at a lower figure.

Soft Drink Production in Turkey

In value terms, soft drink production amounted to $X in 2021 estimated in export price. Over the period under review, production showed a perceptible shrinkage. The most prominent rate of growth was recorded in 2013 when the production volume increased by 2.5% against the previous year. Soft drink production peaked at $X in 2014; however, from 2015 to 2021, production stood at a somewhat lower figure.

Soft Drink Exports

Exports from Turkey

In 2021, overseas shipments of soft drinks increased by 36% to X litres for the first time since 2018, thus ending a two-year declining trend. Over the period under review, exports enjoyed a buoyant increase. As a result, the exports attained the peak and are likely to continue growth in the immediate term.

In value terms, soft drink exports surged to $X in 2021. Overall, exports showed resilient growth. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

Exports by Country

Germany (X litres), the UK (X litres) and Israel (X litres) were the main destinations of soft drink exports from Turkey, with a combined 31% share of total exports. Iraq, the United Arab Emirates, Cyprus, the United States, Iran, the Netherlands, France, Libya, Bulgaria and Lebanon lagged somewhat behind, together accounting for a further 39%.

From 2012 to 2021, the biggest increases were in Lebanon (with a CAGR of +62.2%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for soft drink exported from Turkey were Germany ($X), Israel ($X) and the UK ($X), with a combined 30% share of total exports. These countries were followed by Iraq, the Netherlands, the United States, Iran, the United Arab Emirates, Libya, Cyprus, France, Bulgaria and Lebanon, which together accounted for a further 38%.

Among the main countries of destination, Lebanon, with a CAGR of +53.1%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average soft drink export price stood at $X per litre in 2021, increasing by 7.7% against the previous year. In general, the export price, however, saw a relatively flat trend pattern. The export price peaked at $X per litre in 2013; however, from 2014 to 2021, the export prices remained at a lower figure.

Prices varied noticeably country of destination: the country with the highest price was the Netherlands ($X per litre), while the average price for exports to Lebanon ($X per litre) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to the Netherlands (+8.8%), while the prices for the other major destinations experienced mixed trend patterns.

Soft Drink Imports

Imports into Turkey

For the third consecutive year, Turkey recorded growth in purchases abroad of soft drinks, which increased by 44% to X litres in 2021. In general, imports posted a buoyant increase. As a result, imports attained the peak and are likely to continue growth in the immediate term.

In value terms, soft drink imports surged to $X in 2021. Overall, imports showed a strong increase. As a result, imports reached the peak and are likely to continue growth in the immediate term.

Imports by Country

In 2021, Austria (X litres) constituted the largest supplier of soft drink to Turkey, accounting for a 58% share of total imports. Moreover, soft drink imports from Austria exceeded the figures recorded by the second-largest supplier, Switzerland (X litres), threefold. The United Arab Emirates (X litres) ranked third in terms of total imports with a 5.2% share.

From 2012 to 2021, the average annual growth rate of volume from Austria stood at +19.8%. The remaining supplying countries recorded the following average annual rates of imports growth: Switzerland (+31.6% per year) and the United Arab Emirates (+135.3% per year).

In value terms, Austria ($X) constituted the largest supplier of soft drink to Turkey, comprising 55% of total imports. The second position in the ranking was held by Switzerland ($X), with an 18% share of total imports. It was followed by the Netherlands, with a 2.7% share.

From 2012 to 2021, the average annual rate of growth in terms of value from Austria totaled +16.0%. The remaining supplying countries recorded the following average annual rates of imports growth: Switzerland (+26.1% per year) and the Netherlands (+3.4% per year).

Import Prices by Country

In 2021, the average soft drink import price amounted to $X per litre, increasing by 4.5% against the previous year. Over the last nine-year period, it increased at an average annual rate of +3.6%. The most prominent rate of growth was recorded in 2014 an increase of 31%. As a result, import price attained the peak level of $X per litre. From 2015 to 2021, the average import prices remained at a somewhat lower figure.

Prices varied noticeably country of origin: the country with the highest price was Austria ($X per litre), while the price for the United Arab Emirates ($X per litre) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Romania (+11.1%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for soft drinks in the world?

The countries with the highest volumes of soft drink consumption in 2020 were the United States, China and Japan, with a combined 36% share of global consumption. These countries were followed by Sudan, Brazil, Indonesia, Pakistan, Nigeria, Bangladesh, Mexico, the UK, Germany and Ethiopia, which together accounted for a further 25%.

What are the largest producers of soft drinks in the world?

The countries with the highest volumes of soft drink production in 2020 were the United States, China and Japan, together comprising 36% of global production. Sudan, Brazil, Indonesia, Pakistan, Nigeria, Bangladesh, Mexico, Germany, the UK and Ethiopia lagged somewhat behind, together comprising a further 25%.

What are the leading suppliers of soft drinks to Turkey?

In value terms, Austria constituted the largest supplier of soft drink to Turkey, comprising 52% of total imports. The second position in the ranking was occupied by Switzerland, with an 18% share of total imports. It was followed by the Netherlands, with a 3.9% share.

What are the leading importers of soft drinks from Turkey?

In value terms, the largest markets for soft drink exported from Turkey were Germany, the United Arab Emirates and Iraq, with a combined 33% share of total exports. These countries were followed by Israel, Syrian Arab Republic, the Netherlands, the UK, Cyprus, France, the United States, Libya, Bulgaria and Lebanon, which together accounted for a further 40%.

What is the average export price for soft drinks in Turkey?

In 2020, the average soft drink export price amounted to $0.6 per litre, standing approx. at the previous year.

What is the average import price for soft drinks in Turkey?

In 2020, the average soft drink import price amounted to $1.3 per litre, surging by 2.9% against the previous year.

This report provides an in-depth analysis of the soft drink market in Turkey. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

Prodcom 11071930 - Waters, with added sugar, other sweetening matter or flavoured, i.e. soft drinks (including mineral and aerated)
Prodcom 11071950 - z Non-alcoholic beverages not containing milk fat (excluding sweetened or unsweetened mineral, aerated or flavoured waters)
Prodcom 11071970 - Non-alcoholic beverages containing milk fat
Prodcom 110000Z1 - Non-alcoholic beverages, not containing milk, milk products and fats derived therefrom (excl. water, fruit or vegetable juices)
Prodcom 11051010 - Non-alcoholic beer and beer containing . 0.5% alcohol

Country coverage:

Turkey

Data coverage:

Market volume and value
Per Capita consumption
Forecast of the market dynamics in the medium term
Trade (exports and imports) in Turkey
Export and import prices
Market trends, drivers and restraints
Key market players and their profiles

Reasons to buy this report:

Take advantage of the latest data
Find deeper insights into current market developments
Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

How to diversify your business and benefit from new market opportunities
How to load your idle production capacity
How to boost your sales on overseas markets
How to increase your profit margins
How to make your supply chain more sustainable
How to reduce your production and supply chain costs
How to outsource production to other countries
How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business
1. REPORT DESCRIPTION
2. RESEARCH METHODOLOGY AND AI PLATFORM
3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
4. GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance
1. KEY FINDINGS
2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects
1. MARKET SIZE
2. MARKET STRUCTURE
3. TRADE BALANCE
4. PER CAPITA CONSUMPTION
5. MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO
1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
2. BEST-SELLING PRODUCTS
3. MOST CONSUMED PRODUCT
4. MOST TRADED PRODUCT
5. MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO
1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
2. TOP PRODUCING COUNTRIES
3. TOP EXPORTING COUNTRIES
4. LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO
1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
2. TOP CONSUMING MARKETS
3. UNSATURATED MARKETS
4. TOP IMPORTING MARKETS
5. MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry
1. PRODUCTION VOLUME AND VALUE
8. IMPORTS
The Largest Import Supplying Countries
1. IMPORTS FROM 2012–2023
2. IMPORTS BY COUNTRY
3. IMPORT PRICES BY COUNTRY
9. EXPORTS
The Largest Destinations for Exports
1. EXPORTS FROM 2012–2023
2. EXPORTS BY COUNTRY
3. EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO
LIST OF TABLES
1. Key Findings In 2023
2. Market Volume, In Physical Terms, 2012–2023
3. Market Value, 2012–2023
4. Per Capita Consumption In 2012-2023
5. Imports, In Physical Terms, By Country, 2012–2023
6. Imports, In Value Terms, By Country, 2012–2023
7. Import Prices, By Country Of Origin, 2012–2023
8. Exports, In Physical Terms, By Country, 2012–2023
9. Exports, In Value Terms, By Country, 2012–2023
10. Export Prices, By Country Of Destination, 2012–2023
LIST OF FIGURES
1. Market Volume, In Physical Terms, 2012–2023
2. Market Value, 2012–2023
3. Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2023
4. Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2023
5. Trade Balance, In Physical Terms, 2012-2023
6. Trade Balance, In Value Terms, 2012-2023
7. Per Capita Consumption, 2012-2023
8. Market Volume Forecast to 2030
9. Market Value Forecast to 2030
10. Products: Market Size And Growth, By Type
11. Products: Average Per Capita Consumption, By Type
12. Products: Exports And Growth, By Type
13. Products: Export Prices And Growth, By Type
14. Production Volume And Growth
15. Exports And Growth
16. Export Prices And Growth
17. Market Size And Growth
18. Per Capita Consumption
19. Imports And Growth
20. Import Prices
21. Production, In Physical Terms, 2012–2023
22. Production, In Value Terms, 2012–2023
23. Imports, In Physical Terms, 2012–2023
24. Imports, In Value Terms, 2012–2023
25. Imports, In Physical Terms, By Country, 2023
26. Imports, In Physical Terms, By Country, 2012–2023
27. Imports, In Value Terms, By Country, 2012–2023
28. Import Prices, By Country Of Origin, 2012–2023
29. Exports, In Physical Terms, 2012–2023
30. Exports, In Value Terms, 2012–2023
31. Exports, In Physical Terms, By Country, 2023
32. Exports, In Physical Terms, By Country, 2012–2023
33. Exports, In Value Terms, By Country, 2012–2023
34. Export Prices, By Country Of Destination, 2012–2023